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B2B Commerce

XCentium Achieves a Milestone in Sitecore Experience Commerce Specialization

XCentium, a full service digital consultancy, announced today that it has earned specialization in Sitecore® Experience Commerce™ by Sitecore®, the global leader in digital experience management software. Sitecore® Platinum Partner, XCentium, has completed a practice-wide product immersion in the Americas including verification of product enablement requirements, creation of a dedicated capable and scalable practice, including proven customer success in Sitecore Experience Commerce™. The Sitecore Practice Specialization…

New Avionos Data Reveals the Need for Seamless On and Offline Commerce Experiences Citing 69% of B2B Buyers Unable to Complete Purchases…

The report breaks down the evolving B2B commerce landscape, and how salespeople and technology can most effectively work together to counter the effects of market uncertainty Avionos, which designs and implements digital commerce and marketing solutions, releases its third annual B2B report, “Turning B2B Salespeople Into Strategic Advisors.” The report proves that B2B salespeople aren’t going anywhere, despite Forrester arguing in 2017 that the B2B salesperson would be displaced by technology by 2020. Marketing Technology…

Top Tips for Marketers in 2020

Amy Barzdukas, CMO and EVP at Poly, shares the "Tips for Marketers in 2020". Young marketing and sales professionals are likely to benefit from these marketing tips. The business of marketing never stops evolving. It’s just the nature of our business that a new way of doing things is always around the corner: a new way to gather data, a new way to find customers, a new way to get your message out. Occasionally you’ll hear a wistful remark about past eras and how “things were simpler back then.” Every generation looks…

How To Make Money Out Of Your Mobile Apps?

Do you have an app for your business? If yes then chances are you’ve spent a lot of time, effort and money on it. People are even downloading your app, but there isn’t any cash flow-yet. While there are several ways of monetization, you need to choose the ones that are most suited for your app. Being specific about how would you monetize from day one will allow you to understand whether your customers are ready to pay for the solutions you offer or not. And that’s an essential part of validating the mission of your…

Conexiom Announces B2B Commerce Veteran Ray Grady as President and CEO

Leading B2B automation solutions company taps experienced SaaS executive to drive next phase of growth Conexiom, the leading provider of sales order and invoice automation solutions, announces the appointment of Ray Grady as President and CEO. Following a record year for Conexiom, Grady will focus on leading the company into its next phase of growth. Brent Halverson, the incumbent President and CEO, will continue to play a key role at Conexiom as Founder, leveraging his deep domain expertise to support the company’s…

Showpad Strengthens Global Sales Team With Three New Leadership Appointments

Sales Leaders Will Be Responsible for Further Establishing Sales Enablement in Key Markets, Scaling Showpad’s Revenue and Driving Global Growth Global sales enablement leader Showpad announces the appointment of three sales leaders who together will be responsible for driving the company’s continued global growth in 2020. Dustin Deno joins the Showpad team as VP North American Sales and Hendrik Isebaert and Jim Preston have been promoted to SVP of Worldwide Revenue and VP EMEA Sales, respectively. In their roles, Deno,…

Episerver Recognized as a Leader for First Time in Gartner Magic Quadrant for Digital Experience Platforms

Episerver Improves Its Positioning on Ability to Execute Axis Compared to Previous Years Episerver™, the customer-centric digital experience company, is recognized as a Leader in the just-published Gartner Magic Quadrant for Digital Experience Platforms™. This recognition marks Episerver's first-time placement in the Leaders quadrant of this independent analyst report. The news comes on the heels of three major Q4 2019 announcements with the acquisition of personalization and analytics company Idio™, the hiring of CEO…

Coconut Software Partners With Google to Help Financial Institutions Drive Increased Branch Traffic Through Search

Coconut Software, the leading technology solutions provider for elevating customer engagement with banks and credit unions, is excited to announce a partnership with Google that will allow financial customers in the US to book appointments directly through Google. Reserve with Google is an innovative feature that allows users to book appointments with a business directly through Google Search, Google Maps, or Google Assistant. Partnerships like this are a perfect example of the type of interconnection and ease of use that…

RhythmOne Appoints Kumaran Sambandam to VP of International Demand Partnerships

RhythmOne LLC, a Tremor International company, announced the appointment of Kumaran Sambandam to the position of Vice President of International Demand Partnerships. In his new role, Sambandam will oversee the programmatic growth of the RhythmOne Supply Side Platform (SSP), leading the programmatic demand team for the international side of the business and will focus primarily on expanding the international market. 2020 AdTech Predictions from the Industry Leaders Sambandam has spent more than 12 years working in…

TechBytes with Adi Kuruganti, GM, Community Cloud and SVP, Products B2B Commerce at Salesforce

Could you tell us about your journey in technology and how you started at Salesforce? When I was in business school at the Kellogg School of Management, I discovered that I loved solving real-world problems and I wanted to apply my background in engineering to solving them. Since joining Salesforce 14 years ago, I’ve been taking new products to market across the entire Salesforce platform to help our customers grow their businesses. I worked on Sales Cloud and our launch of partner relationship management (PRM). Then, I…

The 10 eCommerce Trends That Will Define Retail in 2020

Amazon hits a wall, China's rising digital influence, in-store facial recognition, in-fridge delivery… Absolunet unveils the 10 eCommerce Trends that will define the next 12 months. Absolunet unveils the top 10 eCommerce trends to watch for in 2020, developments that brands and retailers need to consider to bridge the gap between how they sell and what their customers expect in the digital economy of tomorrow. Since 2015, Absolunet's 10 eCommerce Trends report has predicted the following year's eCommerce Trends…

Fielo Announces the Fielo Loyalty Cloud for Salesforce Commerce Cloud on Salesforce AppExchange, the World’s Leading Enterprise Cloud…

Fielo’s Customers Now Benefit from the Company’s Easy to Navigate Loyalty and Incentives Solutions That Are Built on Salesforce Commerce Clouds Fielo, a company specializing in loyalty and incentives automation, announced it has launched the Fielo Loyalty Cloud for B2B Commerce on Salesforce AppExchange, empowering organizations to build and run scalable loyalty and incentives programs to engage customers. Built on the Salesforce Platform, the Fielo Loyalty Cloud is currently available on AppExchange. .@fieloww announces…

inRiver for Salesforce Commerce B2B Available on Salesforce AppExchange

inRiver, a leading provider of SaaS-based product information management (PIM) solutions, today announced it is now available on Salesforce AppExchange to help businesses unite product details with customer connections, throughout their entire commerce journey. The commerce landscape is evolving to adapt to buyer demands. Organizations are leveraging inRiver for Salesforce Commerce B2B to better maximize customer relationships by clearly tracking and monetizing them to turn browsing behaviors into buying patterns.…

PunchOut2Go Announces PunchOut2Go Connector on Salesforce AppExchange, the World’s Leading Enterprise Cloud Marketplace

PunchOut2Go’s customers can now benefit from extending their Salesforce Commerce Cloud store to connect with their customers using any eProcurement platform, such as SAP Ariba, Coupa, Jaggaer and many more in order to offer punchout catalog and B2B order automation capabilities PunchOut2Go announced it has launched PunchOut2Go Connector for Salesforce Commerce Cloud on Salesforce AppExchange, empowering customers to connect with their B2B buyers on eProcurement or enterprise resource planning platform in order to offer…

Bloomreach Announces brX Implementation Accelerator for B2B Commerce

Pre-built integration with Salesforce B2B Commerce and others allows businesses to quickly connect to Bloomreach to create custom digital buying experiences for their B2B customers Bloomreach announced the availability of an implementation accelerator for B2B commerce businesses to get started with brX, its digital experience cloud, much faster. The accelerator is a pre built integration for B2B commerce solutions that allows their users to quickly connect to the Bloomreach product to start building personalized…

LiveXLive Taps Viacom’s Kyle Hoedl as VP of Marketing; Appoints Jason Miller Global Head Of Sales And Brand Partnerships

Global digital media company - LiveXLive Media, announced that Kyle Hoedl has been named its Vice President of Marketing. The Live Entertainment technology platform also tapped Jason Miller, who has been named its Global Head of Sales and Brand Partnerships. In his capacity as VP of Marketing at LiveXLive, Kyle Hoedl will oversee brand marketing, marketing partnerships, subscription growth, social media and customer relationship management, and help define LiveXLive as the world's leading platform for live and recorded…

Miami-Dade County Uses Qualtrics to Deliver Award-Winning Experiences for County Residents

The Most Populated County in Florida Used Qualtrics Customerxm to Build the New Miamidade.Gov Website, Boost Efficiency and Improve Citizen Satisfaction with County Services by Closing Feedback Loops, and Improve Perception of the County's Responsiveness. Qualtrics, the leader in customer experience and creator of the experience management category, announced that Miami-Dade County, a Qualtrics customer, received first place in an industry-leading award for its initiatives using technology to drive more impactful…

Salesforce Launches Manufacturing Cloud–Aligning Sales and Operations To Deliver More Transparent and Predictable Business Outcomes

New Industry Product, Built on the World's #1 CRM, Provides a Unified View of Rapidly Changing Customer Demand Across the Entire Value Chain New Features-Including Sales Agreements and Account-Based Forecasting-Allow Manufacturers to Strategically Plan to Meet Customer Commitments and Better React to Market Changes New Industry Product, Built on the World's #1 CRM, Will Enable Field Reps to Transform Retail Execution to Ensure the Right Product Gets to the Right Store at the Right Time Salesforce, the global leader in…

Building and Maintaining Digital Trust and Brand Loyalty: A Three-Step Process

Businesses that successfully achieve digital transformation don’t just complete it overnight. Transformation has many key components and best practices, and it’s a continuous process. When it is achieved though, these digital enterprises have the opportunity to prosper, build customer trust and maintain brand loyalty. As we engage with customers through more digital channels, maintaining their trust, in particular, becomes a highly paramount component to keeping your business afloat and prosperous. In recent years, customer…

Bloomreach Announces B2B Search & Merchandising Connector for Salesforce Commerce Cloud on Salesforce AppExchange, the World’s…

Users Can Now Integrate Bloomreach's Industry Leading Site Search and AI-Powered Merchandising Tools in Their B2B Commerce Environment to Drive Increase in Conversion Bloomreach announced it has launched a B2B Search & Merchandising Connector for Salesforce Commerce Cloud on Salesforce AppExchange, empowering businesses to connect with their customers, partners and employees in entirely new ways. The connector allows users of Commerce Cloud to integrate Bloomreach's site search and AI-powered merchandising tools in…