Browsing Tag

B2B Commerce

Alibaba.com Opens Platform to Empower US Small Businesses to Sell to the World

Leading Global B2B Ecommerce Platform Introducing New Seller Enablement Functions, Including US-to-US Transactions, New Ecosystem Participants, and a Nationwide Tour of “Build Up” Events to Help Small Businesses Go Live Alibaba.com, one of the world’s largest B2B ecommerce marketplaces and a business unit of Alibaba Group, opened its platform to empower US businesses to sell their products to millions of Alibaba.com buyers in the US and around the globe. Now, the nearly 30 million Small and Medium-sized Businesses (SMBs) in…

Insite Software Announces Major New Enhancements for InsiteCommerce

Leader in B2B Commerce Software Releases Insitecommerce 4.5.0 With Additional Functionality for Email, List Share, Search, Security and More Insite Software, a leading provider of powerful digital commerce solutions architected for manufacturers and distributors, announced it has launched InsiteCommerce 4.5.0, the latest version of Insite's industry-first eCommerce platform. InsiteCommerce 4.5.0 includes several major new updates based on both customer feedback and Insite B2B commerce innovation. In addition to improving…

TCS Recognized as a Leader in Gartner Magic Quadrant for Managed Workplace Services, North America

Tata Consultancy Services Asserts that its Customer-centricity, Design Thinking-Led Consulting, Investments in Intellectual Property, and Ability to Deliver Measurable Business Outcomes are Appreciated by Customers Tata Consultancy Services, a leading global IT services, consulting and business solutions organization, has been positioned as a Leader in the Gartner Magic Quadrant for Managed Workplace Services, North America,1 for the third year in a row. "To create a dynamic, collaborative and productive workplace in a…

Forging MarTech with Big Data: Salesforce Eyes Tableau’s Big Data Expertise with $15.7 Billion Deal

Last month, we saw MarTech leader, Salesforce announce some key product developments in Pardot and Salesforce Einstein. Then, it followed it up with a Blockchain initiative. We had predicted that Salesforce is not far from making a dash into Big Data marketplace, cracking a whip on the clutter caused in an over-crowded CRM and Cloud market already. Today, our MarTech Big Data drill predictions came true as Salesforce announced a definitive agreement to acquire Big Data and Customer Intelligence software provider, Tableau for…

Liferay Announces New Content, Commerce and Headless Capabilities to Drive Personalization at Scaleprn

Liferay DXP 7.2 and Liferay Commerce 2.0 Help Businesses Scale Digital Transformation Efforts with Better Content Personalization Tools, Headless Architecture and Applied Machine Learning Insights Liferay, Inc., which makes software that helps companies create digital experiences on web, mobile and connected devices, announced the release of Liferay DXP 7.2 and Liferay Commerce 2.0. Designed to meet the needs of today’s digital-first business teams to create experiences rapidly across channels, the latest versions of…

HUBX, The World’s First Anonymous B2B Marketplace Platform, Surpasses $200 Million in Revenue in First Year, Hires Industry Veteran as…

HUBX, the first anonymous B2B marketplace platform disrupting and democratizing the trillion dollar secondary distribution industry, announced it has closed out the company's first year with $216 million in revenue. HUBX, which was bootstrapped and founded without outside capital, began to make a profit within months of the company's launch and acquired customers in 100+ countries. Derek Wall, former founder and CEO at a Rakuten subsidiary, took his decades of technology and business experience to found HUBX, an anonymous…

Vendavo Introduces New Artificial Intelligence Deal Price Guidance Solution

Vendavo Deal Price Guidance Can Be Configured in as Little as 24 Hours and Helps Companies Make the Shift from One Size Fits All Pricing to Automated, Ai-Enabled, Deal Specific Pricing As digitalization continues to transform B2B commerce, companies increasingly need a way to easily identify the right price for every quoting situation in order to improve win rates, customer experience, and financial performance. To enable this capability, Vendavo, a leading provider of commercial excellence solutions, launched Vendavo…

MarTech Interview with Wellford Dillard, CEO, Campaign Monitor

"Deeper knowledge of where a potential buyer is in their process, where they are likely to be found, and what questions they have are foundational to driving a timely and meaningful outreach." Tell us about your role and journey into technology. What inspired you to join Campaign Monitor? I’ve been working in technology and software for over 20 years. My background is primarily in operational finance — working in management consulting, investment banking and equity research before taking on CFO roles at Emma , one of the…

MarTech Interview with Jaime Punishill, CMO, Lionbridge

"Our customers are not segments, archetypes or the sum of their latest actions. They are real people and we need to understand both their commonalities and their differences." Tell us about your role and journey into MarTech and AdTech. What inspired you to join Lionbridge? After earning my degree from Stanford, I supported brand strategy, innovation, product design and digital transformations at several financial services organizations. I am fortunate enough to have spent the past two decades in change management. That’s…

MarTech Interview with Tara Ryan, Chief Marketing Officer, Swrve

"Many SaaS stacks within marketing departments just proliferate data, creating more challenges for marketers to do what they really want to do in personalization, relevance and impact." Tell us about your role and journey into technology. How did you arrive at Swrve? I have worked with Tom, our CEO at Coupa, and we created the best partnership between Sales and Marketing that I have ever experienced in my career. He has a maniacal focus on execution and growth, which made my decision on Swrve and easy one. I also think…

Conga Announces GearsCRM is Now Certified on the Full Suite of Conga Products

GearsCRM Will Now Offer Consulting Services to Conga Customers, Incorporating Conga Composer, Actiongrid and Conga Contracts into Industry Leading Salesforce Solutions Conga, an application provider for companies looking to automate and enhance their business productivity through end-to-end Digital Document Transformation, announced that GearsCRM, a Gold Salesforce Partner and a leading provider of Salesforce consulting and services, has attained certifications for Conga Composer, ActionGrid and Contracts for Salesforce.…

Shifting Trends for B2B and B2C Marketers: A Look Forward

Marketing is constantly changing as the underlying technology for many key marketing functions is innovating and enabling new insights and achievements for global marketers. Although change does not happen overnight, we still expect to see massive shifts in marketing technology in 2019 on both the B2B and B2C sides. This is in part driven by the increasing need to target key companies, accounts and targets with buying power in efficient, effective and measurable ways — increasing revenue for companies, while decreasing cost.…

Consider Investing in a Marketing Technology Partner for Retail Transformation

Heath Wells, Co-Founder and CEO, NuORDER, Speaks About the Retail Transformation: How Brands and Retailers Are Responding to an Evolving Landscape In the latest retail landscape report published by NuOrder, it is revealed how B2B brands will start to focus more on emerging business models such as subscription services, personal shopping, and daily deals. The report finds that 22% of brands said they are planning to focus on specialty retailers; 33% of brand sales managers are planning to shift the mix of retail partners…

Inside the CEO Mind: Norwest’s New CEO Journey Study Uncovers Trends in Work/Life Balance, Personal Development, Hiring and Fundraising

Norwest Venture Partners, a multi-stage investment firm, released the results of its 2018 CEO Journey study. Offering a glimpse into the psyche of private company CEOs and founders based in the United States, the study uncovers several major themes. “We’ve also uncovered new CEO pain points such as conflict resolution and public speaking, and we continue to develop new programs and build communities to address these needs and help our executives achieve their professional and personal goals.” More CEOs and founders…

TrueCommerce Announces Integration with Shopify eCommerce Platform

Shopify Merchants Get a Unified Platform for Integrating Commerce Channels with Backend Business Systems TrueCommerce, a global provider of trading partner connectivity, integration and unified commerce solutions, has announced the availability of integration with Shopify, a leading eCommerce platform powering over 500,000 merchants across 175 countries. The new product offers Shopify merchants a unified platform for integrating all commerce channels with their business systems and supply chain network. Additionally,…

Social Proof Messaging Gets Personal as N Brown Segments Product Messages by Audience Type with Monetate and Taggstar

Personalized Product Popularity, Trending and Review Messaging Drives Online Sales N Brown has seen a massive 12% uplift in new visitor conversion using the combined eCommerce software platforms Monetate and Taggstar, to optimize and personalize its social proof product messages. The online retailer has been using the advanced testing, segmentation and geo-location capabilities of Monetate to tailor the real-time Taggstar messages on its power brands JD Williams, SimplyBe and Jacamo, since 2017. Taggstar’s social proof…

Harte Hanks Appoints Veteran Jack Griffin as New Independent Director to its Board

Former CEO of Time Inc. and Group President of Meredith Publishing Group, Jack Griffin Joins Harte Hanks Board of Directors Harte Hanks recently announced that it has appointed John H. “Jack” Griffin, Jr. to its Board of Directors, effective July 5, 2018, to fill the seat held by William F. Farley, whose resignation was previously announced and became effective upon Jack’s appointment. Jack is currently a Managing Director at Oaklins DeSilva+Phillips, a media advisory firm. His previous media and operational experience…

SITO Launches the SITO Channel Alliance

Partner Certification Program Expands Access to SITO’s Expansive Product Suite That Goes Beyond Location Data, Provides Omni-Channel Support for End-to-End Campaign Management SITO Mobile, Ltd., the Consumer Behavior and Location Sciences company, launched the SITO Channel Alliance, a full-service extension of SITO’s location intelligence platform and managed media service offering through its certified re-seller partner program. The SITO Channel Alliance (SCA) is a custom program purpose-built for creating strategic…

EY Names Rauxa President and CEO Gina Alshuler Entrepreneur Of The Year 2018 Award Finalist

Gina Alshuler Also Recently Named to DMN’s Marketing Hall of Femme Full-service marketing agency Rauxa announced that President and CEO Gina Alshuler was named a finalist of EY’s Entrepreneur Of The Year 2018 Award in the Orange County Region. The EY awards program recognizes entrepreneurs who are excelling in areas such as innovation, financial performance and personal commitment to their businesses and communities. Alshuler was selected as a finalist by a panel of independent judges earlier this year among the best and…

West Corporation to Acquire Flowroute

The Addition of Flowroute Allows West Clients to Gain an Even More Reliable, High-Quality User Experience for Their Cloud Communication Solutions West Corporation, a global leader in technology-enabled services, announced that it has entered into an agreement to acquire Seattle-based Flowroute, a leading software-centric service provider that supplies communication services and technology for cloud-based products. Flowroute’s patented HyperNetwork helps businesses replace multiple vendors and interfaces with a single…