Bango

Bango, the global platform for data-driven commerce, announces the launch of the updated Bango Marketplace, giving app publishers and performance agencies a powerful way to target user acquisition campaigns based on purchase behavior that is not available anywhere else. Targeting proven payers is the holy grail for app marketers. Bango Marketplace gives app marketers access to custom ’Audiences’ of proven payers that focus their Facebook campaigns directly on the people most likely to buy. Marketing Technology News:…

Bango, the global platform for data-driven commerce, has partnered with Appvertiser.io, to accelerate campaign performance and acquisition for its global network of app developers. Appvertiser, a US based mobile performance marketing agency, will incorporate Bango Audiences of app payers to target their client’s campaigns, accelerating payer acquisition. Marketing Technology News: Metis Alumni Win Honors at International Competition For Pandemic Response Appvertiser.io help app developers to develop, customize and…

Collaboration to boost digital access across fast-growing, mobile-first markets Bango, the data-driven commerce company, and TPAY MOBILE FZ-LLC the full-service digital payments platform for the Middle East, Africa, and Turkey, have formed a strategic partnership to increase access to digital commerce. This partnership simplifies and accelerates entry into new markets for online merchants by connecting platforms and pooling operational expertise. The Bango Platform is used by the world’s most successful online businesses,…

DocuBay VOD service joins the Bango circle Bango, the global platform for data-driven commerce, has partnered with DocuBay, to distribute memberships for IN10’s international global VOD platform, DocuBay. Focused on high quality documentary content, DocuBay offers customers global membership to its Video-On-Demand platform. Under this agreement, Bango Resale technology and partnerships will power DocuBay’s growth plans to increase availability to more audiences around the world, expanding its global presence and growing…

Bango the global platform for data-driven commerce, announces it is powering bundled subscription services for BT, the UK’s leading telecommunications company. BT has selected the Bango Platform as a key integration point to deliver a range of third-party products and services to its customers. The partnership between Bango and BT will open-up greater entertainment and commerce opportunities for BTs broad customer base. This first launch for BT is with BritBox, enabling eligible customers to select a 6-month complimentary…

Bango, the global platform for data-driven commerce, announces the expansion of its business development team in Asia. Following recent announcements of new customer wins and record revenue growth in the first half of 2020, these new hires will support the continued exponential growth of commerce though the Bango Platform. Marketing Technology News: Dun & Bradstreet Enters Into Agreement to Acquire Bisnode Man Pham - Regional Vice President, Business Development - ASEAN To support business growth for customers…

Bango, the data driven commerce platform, has partnered with EPIC ON, the premium OTT platform by IN10 Media Network, to expand access to EPIC ON’s vast array of subscription based entertainment content into new regions. Currently, focusing on global expansion, EPIC ON is a multiform content platform enabling users to Watch, Play, Listen, Read and engage with in innovative ways on a single app. Users can access its content on a monthly paid subscription basis. Under this agreement, EPIC ON will work with Bango to expand its…

Bango enables ODK Media to offer Chinese and Korean streaming services to international audiences Initial focus of the partnership with mobile operators in North America Bango, the mobile commerce company, and ODK Media Inc., have entered a partnership to increase access to ODK Media's Korean and Chinese video streaming subscription service. By partnering with Bango, ODK streaming services become easy for telcos worldwide to offer to their customers. By bundling the services with mobile and fixed-line subscription…

Bango, the mobile commerce company, announces that it has entered a Bango Marketplace partnership agreement with Nonvoice, the leading 5G app agency. Through the partnership, Nonvoice will accelerate the adoption and success of its network of 5G app developers. Nonvoice is the world’s first agency to focus on the opportunities for 5G apps, establishing new distribution channels and investment sources for innovative apps by providing access to its distribution network spanning North and South America, Asia, Africa and…

SoftBank customers can use carrier billing to purchase retail goods on Amazon.co.jp Bango, the mobile commerce company, announces that it has enabled carrier billing for mobile operator SoftBank Corp., on Amazon.co.jp. Amazon customers with a SoftBank mobile phone account can now pay for goods, membership fees and subscription services, and charge the cost to their mobile phone bill. To use this payment option, a SoftBank subscriber simply adds carrier billing as a payment option in their Amazon.co.jp account and then…

Bango, the mobile commerce company, has successfully launched carrier billing routes in the Google Play store for new operators in Asia, Latin America and Africa. Millions of customers in Peru, Hong Kong and South Africa can now pay for the massive array of content and services in Google Play, charging the cost to their phone bill, all powered by the Bango Platform. In the space of six weeks, Direct Carrier Billing in the Google Play store has been enabled through the Bango Platform for subscribers of Entel in Peru, Sun…

South Korean mobile commerce leader becomes a strategic investor in Bango, expanding the partnership The proposed expanded partnership between Bango, the mobile commerce company, and NHN Corp ("NHN"), South Korean big data business, announced on 3 April 2020, completed on 16 April 2020. NHN has invested £3.2M into Bango for a 4.7% shareholding. It also invested a further £6.5M for a 60% shareholding in Bango Deep - the Bango subsidiary that owns the Audiens Customer Data Platform business - with Bango retaining 40%.…

Bango, the mobile commerce company, and Spotify, have entered into a business partnership to increase access to the world’s most popular audio streaming subscription service. By partnering with Bango, Spotify makes its streaming service available for operators all over the world to bundle with mobile and fixed subscription plans allowing millions more fans to enjoy their favorite artists. “Bango is delighted that Spotify, the global leader in audio streaming subscription services, is now benefiting from intelligent Bango…

Bango, the mobile commerce company, has opened-up a 2 billion subscriber market opportunity by launching new OTT partnerships that reach subscribers across pre-paid mobile, fixed line, broadband and cable TV platforms. “Providing bundled media packages acquires millions of new customers, creating valuable, recurring revenue streams for OTT players, and at the same time provides all-important market differentiation and loyalty for the channel partners that promote the bundles.” The new partnerships enable subscribers in…