Browsing Tag

Bazaarvoice

Jumpstart Review Collection and Launch New Products with Bazaarvoice Sampling

Bazaarvoice, Inc. announced enhancements to Bazaarvoice Sampling services to help brands and retailers accelerate review collection, boost sales across retail channels and launch new products with confidence. Since introducing its sampling services, Bazaarvoice has managed sampling campaigns for hundreds of global brands and retailers. Participating companies can collect reviews before new products launch, grow review volume, distribute authentic reviews to retail websites in the Bazaarvoice Network and generate up to 90…

Bazaarvoice Hires Fritz Hesse as Chief Technology Officer

Bazaarvoice, Inc., announced that Fritz Hesse has joined the company’s executive leadership team as Chief Technology Officer (CTO). Bringing more than 20 years of experience leading enterprise technology operations, Hesse will oversee Bazaarvoice’s global engineering teams and be responsible for the design, development, quality and deployment of the company’s innovations in e-commerce software. “The digital shopping landscape is continuously evolving, and brands and retailers are challenged with keeping pace with changing…

Bazaarvoice Welcomes All Brands to the World’s Largest Shopping Network

Bazaarvoice, Inc. today announced that brands can now reach more than a billion shoppers each month by distributing ratings and reviews into the Bazaarvoice Network, no matter who their review collection provider is. With access to Bazaarvoice’s vast retail network, brands can connect with shoppers, build and nurture relationships with their retail channel partners and improve search performance and product discovery. Brands significantly maximize the value of their hard-earned review content by syndicating to the…

Shifting Sands in B2B Marketing in 2018: New Avenues in Self-Service Customer Portals, Contextual Targeting, and Smartphone Metrics

Part Three of  the Predictions Series for 2018 Covers Futuristic Insights on Marketing to the Millennials, Mobile Marketing Trends, and the Changing Face of Contextual Targeting The Holiday Season is over, and the New Year has brought a fresh battery of B2B marketing ideas to showcase what modern marketers are set to achieve in 2018. 2017 has been a big year for B2B tech with the rise of Alexa for business and increased integration of machine learning technologies. On the top of every marketers' list is the millennial…