Boston Consulting Group

Starbucks-backed Customer Growth Platform increased customer sales by 5.7% per guest in 2021 as restaurants and retailers nurture new digital relationships Following the unveiling of its Customer Growth Platform (CGP) in February,…
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Enterprises around the world have been strengthening international collaboration in order to boost economic recovery in the post-pandemic era. Leveraging the innovations, resources and advantages of both parties, Tencent Cloud today…
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- The Digital Acceleration Index (DAI) study found that digitally mature companies outperformed their peers across nine performance indicators, including revenue growth and enterprise value. - Digitally mature (bionic) companies grew…
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BCG's 2021 Value Creators Ranking Finds More Pronounced Divergence Across Regions and Industries Driven by Pandemic The upheavals induced by COVID-19 generally widened preexisting gaps between leaders and laggards across industries and…
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As the U.S. economy begins to rebound, part three of the 2021 “Decoding Global Talent” U.S. study finds a growing number of U.S. workers considering alternative careers Appcast, the global leader in programmatic recruitment…
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ChatFunnels featured Account-Based Engagement pioneer Scott Rhodes as keynote in the Spring 2021 Demand Gen Summit. The leading conversation marketing optimization company ChatFunnels welcomed keynote speaker Boston Consulting Group…
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Workforce Grows to 22,000 Employees Worldwide; Revenues Reach $8.6 Billion Boston Consulting Group (BCG), one of the world's leading management consulting firms, announced today global sales of $8.6 billion for 2020, with underlying…
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Zoom Rooms Enhancements Promote Health and Safety in the Workplace Zoom Video Communications, Inc. announced the general availability of Zoom Rooms innovations that will help organizations safely re-enter the office and sustain an…
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Senior Hires from the Trade Desk and Linkedin Join to Lead In-Market Team as Openx Completes Integration with Google Cloud Platform Becoming First APAC Exchange to Operate Fully in the Cloud According to a report published last year by the…
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Businesses that embrace digital transformation and achieve digital maturity benefit from significant and rapid improvements in campaign performance. An independent report from Boston Consulting Group (BCG), has found the use of machine…
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Fuel Cycle, a Leader in Enterprise Market Research Solutions Launches the First All-In-One Platform for Customer Insights Professionals MarTech® – The Marketing Technology Conference is underway, and the first big news has arrived from…
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New Study by the Boston Consulting Group Revealed That More Than 80 Million People Alone in the US Engage with AR Monthly The ubiquity of the smartphone and its integrated camera has brought about a new era of consumer behavior. One…
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