Brands

On Dec. 3, 1992, the first text message was sent, saying “Merry Christmas.” Over the past three decades, the role of both the mobile device and the text message itself have changed exponentially. Now, consumers are on their mobile phones…
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Synup, a suite of tools for digital marketing, is excited to announce the launch of Social as a part of their product suite. Synup Social brings the company’s hallmark dedication to customers, results-driven products, and unmatched user…
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The new feature allows merchants to build unique and bespoke experiences in their mobile apps. Tapcart, the mobile app commerce platform for Shopify's fastest-growing brands, announced the launch of Custom Blocks, a new low-code product…
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Want to grow your target audience manifold? Use TikTok marketing and ads... TikTok has taken the marketing industry by storm as global brands like Amazon and Taco Bell are creatively advertising their products there. These advertisements…
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VeraViews responds to increasing demand as it continues to increase trust and value across the media ecosystem VeraViews, the advertising technology platform built to deliver transparent and auditable invalid traffic (IVT) prevention,…
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TTEC Holdings, Inc., one of the largest global customer experience (CX) technology and services innovators for end-to-end digital CX solutions, announced that Adam Foster has been named President of TTEC EMEA. "Our industry is rapidly…
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Deal with Wunderman Thompson Netherlands offers brands a new way to enhance customer engagement. Fobi AI Inc. (the “Company” or “FOBI”), an industry leader in harnessing AI and data intelligence to enable digital transformation, is pleased…
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Digital experience composition (DXC) is having a moment: Given brands’ need to accelerate time to market and raise the performance of digital experiences, DXC is now a hot topic among developers, marketers, industry analysts, and DX trend…
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ITA Group, a global leader in corporate engagement solutions, has announced its acquisition of HTK Limited, a leading cloud-based software-as-a-service (SaaS) provider. Together, the companies can offer a custom-crafted customer loyalty…
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An outcome and customer-driven approach, Atlas will optimize digital team efficiency by up to 90% Quantum Metric, the Continuous Product Design platform for customer-driven digital experiences, announced the launch of Atlas, a…
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GoVIP is just the beginning of recognizing and rewarding membership in digital communities. Devour, creator of DevourGO, the web3 food ordering marketplace, released GoVIP, a game-based community restaurant rewards system to connect fans…
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Majority of respondents plan to increase advertising spend on YouTube (79%) and Instagram (75%) Smartly.io, the leading digital advertising platform for creative and performance marketers, announced new research outlining how companies…
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Cost Remains a Barrier - Putting Smaller Agencies, Brands, and Publishers at Disadvantage The continuing wave of inconsistent state level privacy legislation, coupled with increased signal loss, has set the stage for data clean rooms…
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Now Business-to-Business Customers Can Connect with Brands Effortlessly, While Brands Optimize Every Customer Interaction to Fuel Growth SugarCRM, provider of the award-winning AI-driven CRM platform, introduced powerful new digital…
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Cross-channel marketing and cloud data platforms combine to maximize marketing data efficiency Cordial, the cross-channel marketing and data management platform for brands to communicate in personal, intelligent ways, announced that it has…
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Amid economic uncertainties, Deloitte forecasts marketers will experience breakthroughs in tech, increased consumer focus on sustainability and more in 2023 according to annual report With a new year comes new challenges, but also…
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Company recognized as a top employer for its exemplary corporate culture, employee offerings, and leadership within the marketing industry MiQ, the world’s largest global independent programmatic media partner for brands and…
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Marketing AI Institute announced the inaugural AI for Writers Summit presented by Writer, a leading AI writing platform for teams. The March 30 virtual event features talks from Ann Handley, Wall Street Journal bestselling author, May…
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Splunk Inc., the data platform leader for security and observability, announced Brian Roberts has been appointed as the Company’s chief financial officer (CFO), effective immediately. Roberts will report to Splunk CEO, Gary Steele.…
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Courtney Jeffries, CEO at Virtual Tables discusses the evolution and benefits of fan engagement platforms in this short chat with MarTechSeries: __________ Welcome to this MarTech Series chat, Courtney, tell us about yourself and more…
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