Browsing Tag

Canvas

Comscore Named Preferred Branded Content Measurement Partner By Canvas Worldwide

Agreement provides Canvas with content studies using Comscore Branded Content Comscore, a trusted partner for planning, transacting and evaluating media across platforms, announced a partnership with Canvas Worldwide, the world’s second largest independent media agency, to provide Branded Content™ measurement as their preferred branded content partner. Initially launching with six Branded Content integrations, the agreement provides Canvas with studies using Comscore’s sophisticated Branded Content to track integrations…

Clinch Delivers World’s First Dynamic Instagram Stories for Personalized Video Advertising

New Clinch Product for Instagram Stories Provides Analytics and Unique Insights Regarding Client Data Segments and the Best Performing Creative Move aside LinkedIn and Twitter, and make way for Instagram. In the chats we do with the global marketers from various industries, most agree to the growing prominence of Instagram Marketing and how the social media and image sharing platform is steadily becoming the 'Product discovery platform' of the future. With the launch of IGTV and a recent update to its Instagram Stories,…