Browsing Tag

Capabilities

Less Than 13 Percent Of Companies Have Mature Consumer Data Skills And Capabilities, According To New Research From MMA Global And Ernst And…

MMA and EY leverage survey data in new Data Maturity Framework that guides marketers through the industry’s evolving data challenges MMA Global, the association devoted to architecting the future of marketing for CMOs, today published the findings of research that assessed the maturity of consumer data in organizations. Marketing Technology News: Comscore Elevates Veteran Data Scientist Dr. Michael Vinson To Chief Research Officer The survey, powered by EY sourced insights from senior U.S. marketing leaders and found…

Naviga Acquires RSG Media To Expand The Capabilities Of Its Innovative Content Engagement Platform

The addition of RSG Media adds content rights management, audience growth and advertising revenue optimization to Naviga’s digital solution set and further diversifies its global media portfolio Naviga Inc., a leading provider of software and services powering media-rich industries, today announced it has acquired RSG Media, a New York City headquartered media-tech supplier whose customers include industry-leading TV networks, studios, distributors, VOD & OTT services and brand licensors located in 170+ countries.…

ProGlove Introduces Process Analytics Capabilities to Boost Insight Platform

Process Analytics Capabilities Leverage The Ability of ProGlove's MARK Scanners To Collect Unique Set Of Data ProGlove, the leader in ergonomic wearable technology for industry, adds new process analytics capabilities to boost the workflow improvements and worker well-being functionalities of its advanced analytics platform ProGlove Insight. This extension drives ProGlove's initiative to provide an entire ecosystem of solutions to improve efficiency on the shop floor while strengthening the role of the human worker.…

Impact Acquires Trackonomics, Boosts Publisher Commerce Content Capabilities

Acquisition accelerates Impact’s market leadership position in publisher partnership technology  Impact, the global leader in partnership automation today announced that it has completed the acquisition of Trackonomics Ltd, the leading e-commerce software automation and data attribution solution designed for content publishers. This acquisition enhances Impact’s publisher technology capabilities through the Partnership Cloud. Marketing Technology News: Local Search Marketing Technology Company, RenderSEO Announces…

Amplifi Acquires Award-Winning Comma Group to Expand European Capabilities

Leading Data Management Consultancies Join Forces to Meet International Demand from Global Brands to Harness the Power of Their Data Amplifi, a leading strategy and information management consultancy headquartered in Dallas, Texas, today announced that it has acquired Comma Group, an award-winning London-based international management consultancy exclusively focused on connecting people and data to improve commercial results. The acquisition enables both Amplifi and Comma Group to expand their global reach, strengthen their…

Zylo Delivers AI-Powered License Optimization Insights and Enhanced Capabilities to Maximize Investment in Software Licenses

Zylo's comprehensive discovery engine empowers organizations to discover, categorize and monitor SaaS Zylo, the leading enterprise SaaS management platform, today announced a License Optimization Insights feature for automated insights into businesses' SaaS activity, as well as capabilities to optimize licenses on several existing partner applications. Marketing Technology News: Lookout Acquires CipherCloud to Deliver Security from Endpoint to Cloud Amidst remote work and heightened budget reductions, IT teams are…

IFS launches IFS Cloud

- IFS Cloud brings all IFS's industry capabilities and functionality depth together on a single API-based platform - Embedded digital innovation will deliver fast time-to-value and new capabilities, whether customers chose best-of-breed or the entire IFS Cloud platform - Built for the cloud, but deployable anywhere-customers get choice  IFS today launches IFS Cloud™, a single platform that innately connects all its products to deliver the end-to-end capabilities a company needs to orchestrate its customers, people and…

Wix Acquires SpeedETab To Strengthen Wix Restaurant Capabilities

The acquisition enables Wix Restaurants to integrate with various industry-leading restaurant POS systems Wix, a leading global SaaS platform to create, manage and grow an online presence, today announced the acquisition of Miami-based ordering technology provider SpeedETab. The acquisition will further enhance Wix Restaurants, the solution to create and manage a full-service restaurant platform, by delivering a complete online experience for restaurant owners and ensuring their online success.  Marketing Technology…

HubSpot to Launch Enterprise-Level Products and More at INBOUND 2018

Hubspot’s New Products and Capabilities Will Assist Growing Businesses of All Sizes HubSpot, the leading growth platform, has announced that it will be launching major upgrades to its Marketing Hub Enterprise product, new Sales Hub Enterprise Product, new Growth Suite Software bundles, new Service Hub Enterprises and Service Hub Starter products, new platform-wide video functionality and a lot more at INBOUND 2018. INBOUND is Hubspot's annual event and year-round media platform. Brian Halligan, co-founder, and CEO…

Cognizant to Acquire SaaSfocus To Expand Salesforce Cloud Consulting Capabilities

Cognizant’s Digital Transformation Portfolio to Broaden in India and Australia Cognizant announced that it has agreed to acquire SaaSfocus, a private consulting firm that specializes in digital transformation and leverages the Salesforce Platform. This transaction is expected to close in the fourth quarter of 2018, with certain closing conditions. SaaSfocus is one of the largest independent Salesforce Platinum consulting partners in the Asia-Pacific (APAC) that operates across India and Australia. This acquisition…