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Celebrus

D4t4 Launch Major New Upgrade to Its Celebrus Platform Which Can Deliver Instant Data in Real Time

Celebrus the Customer Data Platform from publicly quoted D4t4 Solutions plc is pleased to announce the launch of Celebrus version 9. Celebrus version 9, the only Customer Data Platform that can deliver instant data, gives large enterprises significant product enhancements and interface developments that will provide substantial operational benefits and efficiency savings to business as well as supporting artificial intelligence operationalisation. Celebrus is used by global businesses in banking, insurance, retail,…

Analyst Study Reveals Celebrus Enterprise CDP Helped Generate Millions in Profits for a Leading European Bank

$15.4 Million Gross Revenue Generated from Deployment of Celebrus CDP A Total Economic Impact study conducted by Forrester Consulting and commissioned by Celebrus, the Enterprise Customer Data Platform (CDP) from D4t4 Solutions, in partnership with Dell EMC, the provider of industry-leading converged infrastructure, servers, storage and cybersecurity technologies, quantifies the benefits gained by one of Celebrus’ many banking clients. The study determines that the Total Economic Impact of the Celebrus CDP amounts to more…

New Data Explorer in Latest Celebrus Release Accelerates Speed-To-Value for Enterprise Analytics

Innovative Data Explorer Drives Rapid Understanding of Customer Data Captured by the Celebrus Customer Data Platform D4t4 Solutions plc has announced general availability for the latest release of its leading Celebrus Customer Data Platform (CDP), Celebrus Version 8 Update 20. Celebrus offers the most advanced data capture capability in the market, enabling enterprises to acquire customer data compliantly from websites and mobile applications in real-time as well as from across their entire digital landscape. Now Celebrus…

Celebrus Enhances Effectiveness of Digital Advertising with New Custom Audience Connector

Latest Connector Supports Creation of Custom Audiences in Google or Facebook The latest version of the Celebrus Customer Data Platform (CDP) from D4t4 Solutions Plc has already added new features in the areas of Adobe Experience Cloud integration, audience segmentation and support for Apache Hive open-source data warehouse. The final headline feature is its ability to integrate with Google or Facebook ad networks with its new Custom Audience Connector. Enhances Google and Facebook ad effectiveness with improved profile…

Celebrus Advances CDP Leadership Further With New Product Features

Latest Update Consolidates Celebrus as Enterprise CDP of Choice for Banking and Insurance Sectors D4t4 Solutions Plc has announced general availability for the latest release of its leading Celebrus Customer Data Platform (CDP). Continuing its commitment to creating the industry’s most advanced unified system for customer data, Version 8 Update 19 delivers a host of new features that broaden the appeal of Celebrus to enterprises focused on deepening customer engagement. Adobe Experience Cloud integration for optimizing…

Celebrus Points the Way to GDPR Compliance with New Product Release

Latest Update Delivers Host Of Crucial GDPR Compliance Enablers Celebrus has announced general availability of the latest release of its leading enterprise Customer Data Platform (CDP). Offering an accelerated journey for organisations challenged by the EU’s General Data Protection Regulation (GDPR), the new Celebrus GDPR-compliant CDP delivers timely features in key areas of the legislation which is due to come into force in May 2018. It supports an enterprise storing all of the consent data provided by visitors to its…