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Roku’s Most Powerful Streaming Player Now Includes Hands-Free, Rechargeable Voice Remote at Just $99.99 Roku, Inc. announced that the Roku Ultra will include Roku’s top-of-the-line remote, the Roku Voice Remote Pro beginning mid-May. The…
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I’ve been fortunate to be involved in the creation of many customer journey maps during my career, and have learned some tricks along the way. Marketing Technology News: Namogoo Launches the “Customer Journey OS” to Empower Brands to…
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Alan Burnett helms partner enablement for modern content management Quark Software, a global provider of content design, automation and intelligence software,  announced the appointment of Alan Burnett as its new vice president of partners…
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Too often, email is treated like an afterthought. An age-old tool for sending notifications or batch-and-blasting subscribers with information, hoping something sticks.  But think about it: Few other channels exist where people willingly…
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Native Ads are more likely to be the future of B2B advertising... In recent years, we have seen native ads as an upcoming trend in the digital marketing industry. From 2020 to 2021, the expenditure on native advertisement doubled. Now that…
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Company adds industry expert to accelerate growth through alliances with leaders in customer experience, contact center, and CRM technologies. Solvvy, the leading Conversational AI and Automation Platform for Customer Support, is pleased…
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The internet sees more and more traffic with each passing day. With so many people online, social media has become a convenient medium for digital marketing. Social media is one of the most powerful channels for digital marketing.…
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Company also reveals updated brand, outlining mission to accelerate the advertising technology evolution  Index Exchange Inc. (Index), one of the world’s largest independent ad exchanges, announced today the rebuild of its entire exchange…
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Alliance offering between KPMG Marketing Consulting and Acoustic offers customers a customizable, scalable, modern marketing approach to marketing automation, campaign management, content management, personalization, journey programs, and…
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Building off of its successful work with the World Health Organization and State of New Jersey, the company is continuing to invest in helping public and government agencies with their digital modernization.  Yext, Inc., the AI Search…
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CTV maintains largest share of volume; mobile app and mobile web make gains Video ad impression mix by destination type remains consistent across the ecosystem, according to the latest findings from Extreme Reach (ER), the global leader in…
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Study Finds that 33.4% of B2B Marketers Plan to Increase Budget With Focus on CTV, Attribution and Data MeritB2B, the leading provider of B2B data and performance marketing solutions, today announced the results of a survey of B2B…
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The global fashion retailer chooses Kibo for its robust testing capabilities and speedy implementation Kibo, the leader in unified commerce, today announced that global fashion retailer New Look has selected Kibo…
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Webinars have long since been a popular marketing and sales channel for brands to communicate with their audience and share recent updates, interesting information and much more. According to a recent 2021 ON24 Webinar Benchmark Report,…
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New Case Studies Highlight the Benefits of Using MarinOne Across Paid Search, Social and eCommerce Campaigns. Marin Software, a leading provider of digital marketing software for performance-driven advertisers and agencies, today announced…
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AcuityAds Holdings Inc. (TSX: AT) (NASDAQ: ATY) ("AcuityAds" or "Company"), a technology leader that provides targeted digital media solutions enabling advertisers to connect intelligently with audiences across digital advertising channels,…
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CommScope announced today that View TV Group, a Connected Television (CTV) solution provider, has selected the CommScope manifest manipulation software to strengthen its broadcast content delivery networks (CDN) solution, which…
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SeatGeek Is Already Rolling Out Project Admission's New Group Sales Tools For Their Primary Ticketing Partners To Drive More Revenue SeatGeek, the innovative ticketing platform, today announced a partnership integration with Project…
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New Self-Service Features Enable Efficiency and Improved Audience Performance Audience Town, the advertising platform for real estate, moving and home, announced today a comprehensive update of its core product that will allow real estate…
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The Benchmark Report of 2018 Highlights Trends, Tips and Top-Performers That Support the Public Sector by Increasing Engagement and Outreach Granicus is a leading provider of cloud-based software solutions to the government, and it just…
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