In an age of smartphones, push notifications, chatbots and near-constant digital disruption, it is no longer revolutionary for brands to …
The Role of Artificial Intelligence in Transforming Customer Experience
We are aware of how Artificial Intelligence has created a buzz across the globe in different business verticals. AI programs …
10 Tips for Using Messaging Apps in Customer Care
Messaging apps can be hugely advantageous for digital Customer Engagement strategies, offering a multitude of benefits such as increased privacy, …
TechBytes with Sarah Assous, SVP Marketing at Zoovu
Tell us a little about Zoovu and your role within. Zoovu is a leading conversational marketing platform that delivers authentic …
If First-Party Data Is the High Ground, Customer Experience Is the Escalator
You can’t advertise your way into first-party data superiority. So, you better have a customer experience strategy if you expect …
How AI and Interactive Technology Can Improve the Efficiency of Your Sales Team
Do you want your sales team to improve their close rate? Of course you do! Dumb question. But are you …
What Kind of Chatbot is Right for Your Business?
A majority of organizations already believe adopting Artificial Intelligence will be important to meeting their overall business goals – and …
Winning in the Era of Deep Contextual Personalization: It’s All About Human-Machine Collaboration
Chatbots, virtual assistants and other Artificial Intelligence (AI)-powered marketing technologies are rapidly becoming commonplace. Yet, many CMOs are discovering the limitations of these technologies for …
Why Senior Business Leaders Should Care About CX Data
Much has been written about how omnichannel engagement platforms that include live chat and AI-powered chatbots can improve both the …
22 Creative Real Estate Marketing Tactics To Inspire You
Sean Clancy SEO director Edge Online With the number of licensed real estate agents in the country continuously growing, a …
Why Facebook Is Still the Strongest Social Media Platform When It Comes to Advertising
“Facebook is dead.” “The content sucks.” The media beatdown never stops. And yet we’re seeing up close how brands are …
Good Bot, Bad Bot: How Machine Learning Is Fighting Fake News
Chatbots are probably low on the list of weapons that we might think of when it comes to helping newsrooms, …
The Battle of Experience: How to Win on Today’s High Street
The Chief Executive of the BRC, Helen Dickinson, recently stated, “The retail industry is undergoing a profound change” in response …
New Synchrony Study: AI Emerging as Imperative for Nation’s Retailers
A Majority of Surveyed Retailers Believe AI Will Transform the Online Customer Experience and Be a Competitive Advantage for …
TechBytes with Julien Rio, Head of Marketing, Dimelo, a RingCentral Company
Tell us about your role at Dimelo, a RingCentral Company, and the team and technology you handle. I am Head …
How you Should be Using Chatbots in your Business
As chatbots become increasingly more developed, and the demand for instant online customer service continues to rise, the debate about …
Omnichannel Messaging Specialist Smooch Launches 2nd Annual ‘State of Messaging’ 2019 Report on Conversational Business
Report Combines Insights on the Biggest Conversational Business Trends of the past 12 Months – Including Chatbots, Voice and AI …
Improving Contact Centre CX: Eight Predictions for 2019
Contact centres are going through their biggest changes in decades. Instead of calling a company for support with every issue, …
Rethinking Site Navigation with Chatbots
How many clicks does it take to find the right information on a website? Tons of clicks equals tons of …
FrontdeskAI Says Small Businesses Beware: AI Assistant or Chatbot?
Chatbots versus AI (Artificial Intelligence) Assistants – is there a difference? As AI Assistants and chatbots become more mainstream in …