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Cien

AI-Powered App Cien Live on Salesforce AppExchange

Salesforce Sales Cloud Customers Can Now Measure the Human and Behavioral Elements That Impact Their Sales Productivity Cien Inc, a provider of AI-powered sales productivity solutions, announced the release of its app on Salesforce AppExchange, empowering businesses to connect with their customers, partners, and employees in entirely new ways. Currently, Cien gives sales teams the power of artificial intelligence to increase the productivity and effectiveness of their sales teams. Cien takes into account human and…

Cien Helps Businesses Deal with Messy CRM Data Using AI

Cien Appoints CRM Expert Matt Rodgers to Strategic Advisory Board and Launches Data Enhancement Services to Augment CRM Data Cien Inc, the leading provider of AI-powered sales productivity solutions, launched its Data Enhancement Services to help companies clean up and, more significantly, augment their CRM data for more effective planning, analysis, and decision-making. Research by the company suggests that data quality remains the biggest challenge facing technology businesses for the third successive year. Over 83% of…

Interview with Rob Käll, CEO and Co-Founder, Cien

"Some of the hypotheses will be right and some may be wrong. What you need to figure out at any given time is where your changes have the most impact." On Marketing Technology MTS: Tell us a little bit about Cien.ai. What inspired you to start a sales productivity platform? I am the CEO and co-founder of Cien Inc. We came up with the idea for Cien after scaling several previous startups. We would quickly grow sales teams from 1 to 100 reps and noticed that sales productivity would decline as you added more sales…