Collaboration

Tobii Dynavox, the global leader in assistive technology for communication, announced a new collaboration with Google to integrate Google Assistant into their communication devices via the software Snap Core First. For people with disabilities, this partnership enables easy access to Google Assistant and all its functionalities such as smart home control and enjoying entertainment. The integration is the first part of a collaboration between the two companies to develop solutions that enable greater access to technology and…

NCSolutions (NCS) and ciValue are collaborating to launch a new cloud-based retailer marketing service designed to support the personalized and relevant experience today's shoppers expect from retailers and brands. The joint service named the ciMedia Platform, allows retailers to serve the most relevant offers possible and better meet the expectations of their shoppers. By collaborating with brands on offers and campaigns, retailers can capture a larger share of CPG advertising investments. Additionally, as a part of the…

Lifesize, a global innovator of immersive enterprise communication solutions, announced the acquisition of Kaptivo, a digital collaboration solutions company. With the addition of Kaptivo, Lifesize further expands its portfolio of cloud-based unified communications and collaboration (UCC) solutions for contact centers, video conferencing, and meeting rooms with a new suite of advanced collaboration tools. An industry pioneer in computer vision, image processing and artificial intelligence for visual collaboration, Kaptivo…

Immuta for Databricks features secure data collaboration, simplified regulatory compliance, and advanced anonymization techniques New 14-day trial makes it easy for Databricks customers to try Immuta at no cost Immuta, the automated data governance company, announced an enhanced platform integration with Databricks, the data and AI company. Immuta for Databricks - a new, native offering for Databricks customers - enhances data engineering productivity and data security by automating fine-grained access control and…

Avaya Holdings Corp., a global leader in solutions to enhance and simplify communications and collaboration, and RingCentral Inc., a leading provider of global enterprise cloud communications, collaboration and contact center solutions, announced general availability of the highly anticipated Avaya Cloud Office by RingCentral solution. Marketing Technology News: MatchCraft’s CEO Wins the Localogy Excellence Category Builder Award Avaya Cloud Office enhances the way organizations communicate with customers, partners and…

Marketing is living in a new age of content. We have more channels and formats to fill than ever before. And yet even as our MarTech machines demand more content, some Marketing organizations haven’t updated the process by which the fuel is created. Previously, I wrote about why and how we should address this by improving the creative briefing process for MarTech Series. Today, I want to address the other end – the review and approval process – because even brilliant creative can’t drive leads and awareness if it’s stuck…

New features in the Revegy account planning platform help leading companies drive revenue Revegy, the enterprise account planning platform for revenue optimization, rolled out two new features in its Fall Release: Whitespace+ and Contacts+. Whitespace+ See the optimal path to revenue in key accounts. Revegy reimagines whitespace mapping with its new Whitespace+ package. Whitespace+ aggregates data from across the account plan and summarizes it at a decision-making level. Both qualitative and quantitative…

New Product Dramatically Cuts Brief Drafting Time and Enables Collaboration to Meet Client Needs Faster and with Less Upfront Effort Shutterstock, Inc., a leading global technology company offering a creative platform for high-quality content, tools and services, announced the launch of Smart Brief, a new streamlined and guided experience to improve the quality and speed of the briefing process. With this update, clients spend less time inputting briefs and more time leveraging collaboration tools to quickly obtain…

Latest Enhancements Support Mission of Helping Companies Create Customers for Life   SugarCRM Inc., the company that helps organizations deliver exceptional customer experiences, announced new powerful product features with the Fall ‘19 release, placing an emphasis on self-service, automation and collaboration. These enhancements will result in increased customer satisfaction, lead conversion rates, and cost reductions. Marketing Technology News: Infogroup Names Seasoned Harte Hanks and Epsilon Executives as EVP,…

More than a year after coming into effect, the General Data Protection Regulation (GDPR) has transformed the data landscape and its effects look set to extend into the future, as nations worldwide adopt similar laws. Furthermore, big tech companies are leading the way with assurances of greater privacy for customers, in the form of increased powers to personalize and even opt-out of data collection. In short, privacy regulation is here to stay. On the face of it, this may appear to be a challenge for marketers. Delve a…

As the lines between marketing, advertising, and public relations continue to blur, working alone is no longer an option for most individuals and their departments. Roles and responsibilities are shifting and overlapping at an unprecedented pace, and marketers must adapt to avoid duplication of efforts and make sure everyone is working to their highest potential. The answer to breaking down silos is Collaboration. In fact, a recent survey commissioned by photo editing and graphic design platform, PicMonkey, cites…

ContentArmor and castLabs Will Collaborate on Session-Based Watermarking for OTT Content ContentArmor is a leading forensic watermarking vendor who has announced a collaboration with castLabs, the global pioneer in premium digital video technology. The collaboration highlights the integration between session-based watermarking coupled with castLabs’ video toolkit for IFE (In-Flight) Deployments and OTT content. ContentArmor’s session-based watermarking is used by streaming service providers and studios to battle…

Research shows businesses that invest in creative are 85% more likely to be financially successful.  Consequently, marketing managers are asking creative teams to produce more. But creative teams are already pretty busy.  In fact, more than 40% of in-house creative team’s report working on 1,000 projects or more each year.  That’s 3.8 projects per day – assuming 260 or so working days in a given year (and discounting PTO). Sometimes these projects require extra creative handling too.  For example, while 62%…