commerce

Merkle, a leading technology-enabled, data-driven customer experience management (CXM) company, announced the appointment of Erin Hutchinson to Global Chief Marketing and Communications Officer. In this role, Hutchinson will focus on driving growth for dentsu’s Customer Experience Management (CXM) service line through the alignment of regional marketing and communications teams. A 19-year Merkle veteran, Hutchinson has held various marketing leadership roles within the organization, most recently CMO of Merkle Americas.…

GoDaddy Inc., the company that empowers everyday entrepreneurs, announced it has entered into a definitive agreement to acquire Poynt. Under the terms of the agreement, GoDaddy will pay $320 million in cash at closing and $45 million in deferred cash payments subject to certain performance and employment conditions over three years. The transaction is expected to close in the first quarter of 2021, subject to the satisfaction of regulatory approvals and other customary closing conditions. "Commerce is critical to our…

Revenue Cloud makes B2B buying fast, flexible, and simple for customers without sacrificing compliance and accuracy When COVID-19 hit, some business’ revenue cycles were immediately thrown into limbo — deals stalled as customers’ needs suddenly changed, sales channels were disrupted and forecasting data became unreliable. Other companies struggled to meet the increase in demand for their products that happened seemingly overnight. And while new challenges arose with the pandemic, the need to manage revenue didn’t change;…

CloudSense, a leading Commerce and Subscriber Management platform, today announced the appointment of Jonathan English, a distinguished executive with proven experience accelerating go-to-market efforts at high growth software businesses, as the company's new Chief Executive Officer. Rob Amen, a Managing Director at Vector Capital and a member of CloudSense's board of directors said, "Jonathan is a seasoned technology executive with a track record of expanding market share in high growth software businesses. Given…

With Recovery and Re-openings Underway in NJ, the Local Greater Elizabeth Chamber of Commerce and the Elizabeth Destination Marketing Organization are here every step of the way. Elizabeth, NJ Local Businesses Come Together for Guidance on Re-opening and Marketing Strategies, including New Information, from It's Local Chamber of Commerce and it's Tourism Bureau With new re-opening stages underway, local businesses around Union County are turning to the Greater Elizabeth Chamber of Commerce for guidance. The Greater…

Openbravo, the global cloud-based omnichannel platform vendor for agile and innovative commerce, today announced the launch of Openbravo OMS, an omnichannel order management system. The solution provides single, global view of all inventory so allowing retailers to optimize their fulfillment process by selecting the best shipping locations. Openbravo OMS key capabilities include global stock visibility and management, and the ability to ship to and from anywhere. The solution also acts as a central repository for order…

FedEx Corp. and Microsoft Corp. on Monday announced a new multiyear collaboration to help transform commerce by combining the global digital and logistics network of FedEx with the power of Microsoft's intelligent cloud. Together, FedEx and Microsoft aim to create opportunities for their customers through multiple joint offerings powered by Azure and Dynamics 365 that will use data and analytics solutions to reinvent the most critical aspects of the commerce experience and enable businesses to better compete in today's…

FastForward.ai announces that it has signed a Memorandum of Understanding with Telkom Indonesia to explore and pilot FastForward.ai’s SaaS social automation platform for digital marketing, commerce and micro-payments. Marketing Technology News: WalkMe Ensures Business Continuity by Empowering Employees and Customers With Digital Adoption FastForward.ai’s platform allows mobile operators and consumer enterprises to acquire digital customers and upsell targeted offers at a fraction of the cost compared to traditional…

Major product expansion, acquisition of B2X Partners, second consecutive year on Deloitte’s Fast Technology 500, opening of Chicago office highlight another year of significant growth for Salsify Salsify, a product experience management (PXM) platform that helps brands win on the digital shelf, announced it crossed 685 customers, representing thousands of brands, and 400 employees worldwide in 2019. In its commitment to helping brand manufacturers win on the digital shelf, the company acquired B2X Partners to reaffirm its…

Real-time omnichannel marketing automation leader deepens commitment to data privacy with certification from International Trade Administration within the U.S. Department of Commerce Resulticks, the world's fastest growing real-time conversation marketing solutions provider, announced that it has received certification from the United States government under the EU-U.S. and Swiss-U.S. Privacy Shield Frameworks. This program certifies a company's compliance with the 23 principles concerning the use and treatment of personal…

Intralogistics innovator Dematic announced the commercial availability of its micro-fulfillment solution, designed to help retailers across industries address increased consumer demand for rapid online order fulfillment in a small footprint. The Dematic solution empowers customers with high throughput requirements to maximize space and achieve profitability with e-commerce ordering, ultimately, advancing their omni-channel distribution strategy to give customers what they want when they want it with one-hour fulfillment.…

Companies Collaborate to Improve Precision, Performance and Delivery Speed for Advertisers Just a little more than six months after coming together under the AT&T umbrella, WarnerMedia’s Turner and AT&T’s advertising business Xandr are working together to improve the relevancy of advertising, fueled by data and content connections. “Combining insights from AT&T’s 170 million direct to consumer relationships with Turner’s terrific content and fanbase, gives us a greater ability to serve relevant…

Company Positioned Furthest on the Completeness of Vision Axis Overall by the Leading Research and Advisory Firm Episerver, the company transforming digital experiences, announced its recognition as a Visionary in Gartner's 2018 "Magic Quadrant for Personalization Engines."  Gartner analyzed Episerver among 17 other vendors. The company was placed the furthest on the completeness of vision axis overall. The report, which is the first of its kind from Gartner, states that "marketing leaders can use this research to…

New Magisto Study Examines the Market Forces Upending the Balance of Online Commerce & Social Media Media, advertising and commerce have historically had a symbiotic relationship. The equation was simple: customer sees an ad via media and buys a product via a retail outlet. There is a growing friction between e-commerce and media platforms, which are both competing for a finite amount of consumer attention, and this friction threatens to upend an age-old balance of power, according to a new report. “Word-of-mouth…

AI Could Help in Meeting Revenue Goals with Even More Effective Data Management; So do, CRM, Automation and Customer Experience Management Platforms Today, quality data management and data analytics are at the center of most businesses – and this has happened faster than we could have imagined. Whether you are a fresher or a senior executive, data and the power of analytics that it incubates is rapidly transforming the whole definition of customer engagement and the intersection of experiences. From attracting shoppers to…

Sustainable Brands brings P&G, Braskem, PwC, Clif Bar, LG Electronics & Others to Collaborate on Innovative Products and Services for The Good Life Sustainable Brands recently unveiled the full programming and schedule for the Activation Hub at SB’18 Vancouver, running June 4-7 at the Vancouver Convention Centre in Vancouver, British Columbia. The Activation Hub is the central hub of the Vancouver conference, an area where attendees gather to hear from solution-providers, to collaborate and co-create on market…

Episerver Insight™ Provides Deep Customer Journey Analyses. The Headless API™ Makes It Easier to Engage With the Growing Number of Devices in the Internet of Things Leading digital marketing experience company, Episerver, has announced the launch of Episerver Insight and a new Headless API. These new launches would help organizations gain visitor intelligence and deliver more seamless experiences for their customers everywhere they engage. Visitor Intelligence for Personalized Journeys Episerver Insight allows modern…