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compliance

Spirion Launches New Products to Simplify Compliance With Expanding Privacy Laws and Regulations

Spirion, a pioneer in data protection and compliance, announced new products to its award-winning Data Privacy Management portfolio – Spirion Compliance and Spirion Analytics. Both products are designed to help organizations manage risk and reduce costs associated with growing privacy regulations worldwide. The new products feature advanced capabilities around compliance, analytics, and discovery, including automated Subject Rights Request (SRR) workflows, from Data Subject Access Request (DSAR) intake through…

Showpad Furthers Commitment to Security and Compliance Standards With SOC 2 Accreditation

Successful completion of data security accreditation advances Showpad’s position as a leading sales enablement platform that customers can always rely on Global sales enablement leader Showpad is pleased to announce it is now a SOC 2 Type 2 accredited company. The achievement demonstrates Showpad’s continued commitment to delivering the highest standard of security and compliance for its customers. Developed by the American Institute of Certified Public Accountants (AICPA), SOC 2 accreditation is widely recognized as a…

Egnyte Launches Next-Gen Content Services Platform for Businesses to Manage Risk and Accelerate Growth in the Content Critical Era

Combines strong heritage in productivity and security innovation -- adopted by 16,000+ customers globally -- machine learning, analytics, and policy engine Egnyte, the leader in cloud content security and collaboration, announced the launch of its next-generation content services platform, delivering a unified approach to content governance, privacy, compliance, and workflow automation for today's digital businesses. Egnyte's new platform leverages machine learning and AI to give companies unprecedented levels of…

Data Privacy Day: Selected Quotes and Insights from the Industry Leaders- The Conclusion

Dear readers, this is the concluding part of our Data Privacy Day coverage. We spoke to 50+ data privacy leaders, CEOs, CMOs, and research analysts to gather information about data privacy trends. Our concluding chapter on Data Privacy Data includes insights from-- Adam Solomon, CMO of Lotame Chris Babel, CEO, TrustArc Todd Tran, Chief Strategy Officer lo for Teads Vaibhav Arya, CEO of Media.net Chris Mullaney, Data Protection Officer, UJET Alex Igelsböck, CEO, Adverity Kirit Basu, Head of Product…

Data Privacy Day: Selected Quotes and Insights from the Industry Leaders- Part 2

Part 1 of the Data Privacy Day Quotes Series featured interesting quotes and insights from technology leaders. We will continue the story here in Part 2 and in Part 3, respectively. Last month, Sourcepoint announced the launch of an OTT compliance solution. It was created as part of its ‘Consent Everywhere’ commitment. This enshrines Sourcepoint's commitment to capturing consumer privacy preferences within Connected TV environments. We found an instant connection between Sourcepoint CEO Ben Barokas' insights on Data…

Protecting Your Brand with Trademark Registration

Entrepreneurs starting a new business face many risks - from raising capital, to building a customer base, to establishing a brand. But did you know that not protecting your brand could potentially be one of the biggest risks? As Executive Product Owner for Trademark.com, an all-in-one trademark research, registration, and watch tool, I’ve seen countless cases of entrepreneurs losing their hard work due to trademark infringement and copycats. When building a business, it's imperative to properly research, secure and…

The New Rules: Establishing Consumer Trust in a Post-GDPR World

Ask any marketer about the biggest events of 2018 so far and you’re not likely to hear about the results of an election, the passing of an iconic celebrity, or even the outcome of The World Cup. For marketers, the year’s defining moment arrived on May 25th when the European Union officially rolled out The General Data Protection Regulation commonly known as GDPR. The regulation is designed to protect consumer privacy and give individuals more control of their online footprint. GDPR places new limitations on how customer…

OneTrust Leads Global Privacy Management Software Market: Ovum Report

Independent Research Film Ovum Has Named Privacy Management Software Company OneTrust as a Leader in the Market It has been two months since the launch of the European Union’s General Data Protection Regulation (GDPR). While the risk of data breach still hangs in the air like the mythical Damocles’ Sword, many companies have chosen to minimize the risk by adopting privacy management solutions. In its recent report, Ovum, a leading analyst and research firm, has named OneTrust as a strategic leader in the global privacy…

Really Simple Systems CRM Releases Final Phase of GDPR Compliance Tools

Really Simple Systems Announced Its Own Compliance With GDPR in September 2017 Leading CRM vendor, Really Simple Systems, has launched the final phase of its development to enable customer compliance with the new General Data Protection Regulation (GDPR). This latest release provides a full suite of GDPR compliance tools with the Really Simple Systems' Marketing Module, enabling customers to collect, record and manage mailing consents. The product launch comes in the rush for organizations to comply with the…

Rakuten Marketing Launches New Consent Management Platform

Offering an Integrated Solution, Along with Unique Insights and Consultative Partnerships, Rakuten Marketing Delivers the Tools That Marketers Need to Increase Efficiency, Productivity and Performance Rakuten Marketing, a leading technology company that enables brands to increase sales through data-driven performance marketing, launched a new consent management platform (CMP) for brands, advertisers and publishers, compliant with the IAB Europe / Tech Lab Transparency and Consent Framework and developed to-date within a…

Intelligent Content Platform Movable Ink Announces GDPR Compliance

Intelligent Content Platform Provider Is Fully Compliant with General Data Protection Regulations Movable Ink, a provider of the leading intelligent content platform for digital marketers, announces that it is fully compliant with the General Data Protection Regulations (GDPR), which take effect in the European Union on May 25, 2018 and are enforceable globally with any organization that handles EU personal data. Hundreds of the world’s most iconic brands use Movable Ink’s intelligent content platform to power real-time…

Survey Shows North American and APAC Companies Unprepared for New Data Protection Law GDPR

The Survey Was Conducted by Data Management Company ioFABRIC Inc A new survey of IT professionals reveals more than half of North American companies have not taken steps to prepare for the European Union's General Data Protection Regulations (GDPR), which takes effect May 25, 2018. The survey was conducted by data management company ioFABRIC Inc. Respondents represented companies across a broad spectrum of industries. Because GDPR affects all organizations possessing personally identifiable data of EU residents,…

New Marketo Research Reveals Three-Quarters of Consumers Are Concerned with the Amount of Personal Information Companies Can Access

Just 42% of European Consumers Surveyed Trust Companies to Use Their Personal Information Responsibly New research of both consumers and businesses, commissioned by Marketo Inc., the leading provider of engagement marketing software and solutions, has found that three-quarters (75%) of European consumers are concerned about the extent of personal information companies might have access to, and less than half (42%) trust that companies will use their personal information correctly. However, with the General Data…

What Does GDPR Mean For Martech?

Regulation has a habit of rewarding innovators and punishing the complacent. The new General Data Protection Regulations (GDPR) are no different. And this is a real opportunity for Martech broadly. Just as the Clean Air Act provided stimulus for the creators of catalytic converters, GDPR signals the beginning of a more responsible future relationship between brands and consumers. In advertising and marketing terms, we have seen some rather limp attempts to be good: cookie law being one recent example. But recent…