Consumer Attention

The transition to e-commerce had been steadily growing for years, but the start of the pandemic rapidly accelerated this trend. With lockdown restrictions forcing consumers away from in-person shopping, they have become increasingly…
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Every marketer has been faced with a moment of uncertainty in their career. It’s the type of tipping point where they question whether they’ve made the correct decision or have gone too far outside the lines. These moments can be defining…
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Mornings - you either love them or hate them. But regardless of personal preference, when it comes to Memorial Day email marketing, mornings are a crucial time. As one of the biggest shopping and promotional weekends of the year, email…
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