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consumer data management

SRAX Adds Infutor Connex Audience Clusters to BIGtoken’s Permission-Based Data Marketplace

Identity Resolution Expert’s Analytics-Driven Segmentation Data Will Help Generate More Lookalike Audiences to Broaden CPG Brand Reach and Drive Campaign Lift Consumer identity management expert Infutor  announced that digital marketing and consumer data management technology company SRAX is using Infutor’s Connex Audience Clusters’ analytics-driven segmentation data to help extend brand marketer reach on its BIGtoken platform. Marketing Technology News: VUniverse Names Julie Rieger as Chief Executive Officer BIGtoken is…

SRAX Launches Sequire Mobile App

Now available in the App Store and Google Play, the Sequire app enables CEOs & CFOs of public companies to monitor their investors’ buying and selling behaviors anywhere they go. SRAX, Inc., a digital marketing and consumer data management technology company, launches the mobile app for its investor intelligence and communications platform, Sequire. Available to download for free on the App Store and Google Play, the Sequire mobile app includes the same great features as the desktop application such as insights…

SRAX Announces Rebrand of Investor Intelligence Platform, SRAX IR, to Sequire

Sequire reflects the company’s drive to stand out in the marketplace by way of bold brands and innovative technologies across various verticals SRAX, Inc., a digital marketing and consumer data management technology company, announces the rebrand of its investor intelligence platform, SRAX IR, to Sequire. The new brand reinforces the company’s continued focus on innovation and strides for uniqueness in the marketplace. Marketing Technology News: Khoros Sees 47% Increase in Online Community Visits During COVID-19 The…

SRAX Announces Rebrand of Investor Intelligence Platform, SRAX IR, to Sequire

Sequire reflects the company’s drive to stand out in the marketplace by way of bold brands and innovative technologies across various verticals SRAX, Inc., a digital marketing and consumer data management technology company, announces the rebrand of its investor intelligence platform, SRAX IR, to Sequire. The new brand reinforces the company’s continued focus on innovation and strides for uniqueness in the marketplace. Marketing Technology News: Xactly Announces New Salestech App on Slack to Track Sales Performance…

SRAX Launches Stock for Ads Program, Offering Digital Advertising Solutions in Exchange for Publicly Traded Stock

SRAX, Inc., a digital marketing and consumer data management technology company, announces the Stock for Ads Program, offering media solutions for stock payments as a way to help businesses engage with their customers or clients and preserve cash during this critical time. Marketing Technology News: Help Stop the Spread of COVID-19 at TrackMyTemp The current environment is forcing public companies to conserve cash while they assess the opportunities and risks associated with their business strategies. At the same time,…

BIGtoken Launches Sponsored Actions, Providing New Avenues for Users to Receive Special Offers, Create Data, and Earnings

BIGtoken integrates Sponsored Actions creating an additional revenue stream through rewarded ad engagements SRAX, Inc., a digital marketing and consumer data management technology company, introduces Sponsored Actions, a new feature inside permission-first consumer data management platform, BIGtoken. Marketing Technology News: Seeing AI to AI: NVIDIA Deepens Ties with Top Research Center Sponsored Actions provides BIGtoken users rewards in exchange for completion of specific promoted actions such as playing mini…

SRAX Announces Launch of Video Virtual Roadshow Feature into Investor Communications Platform, SRAX IR

Publicly traded companies can create their own video roadshow for investors through SRAX IR SRAX, Inc., a digital marketing and consumer data management technology company, announces SRAX IR Virtual Roadshow, a new tool that enables public companies to search for prospective investors and host video meetings. Marketing Technology News: Phunware Launches National Ventilator Registry Through SRAX IR Virtual Roadshow, companies can build their prospective investor list through SRAX’s proprietary platform. Companies…

SRAX Enters a Financing Agreement

SRAX, Inc., a digital marketing and consumer data management technology company, announced it entered into a secured term loan with an affiliate of B. Riley Financial, Inc. ("B. Riley"), a diversified financial services company which provides comprehensive business advisory and capital markets solutions through its subsidiaries. Marketing Technology News: AudioEye Appoints Heath Thompson as Chief Executive Officer "We are excited to partner with B. Riley. The team is experienced and will help us take the next steps in…

BIGtoken’s Holiday CPG Campaign Exceeds Client Goals, New Case Study Details

A major CPG company generates 6 to 1 return on ad spend (ROAS) and 4.5% incremental sales lift using BIGtoken's opt-in panels SRAX, Inc., a digital marketing and consumer data management technology company, released a new case study, illustrating results when one of the largest global food and beverage companies, activated BIGtoken to drive sales during the 2019 holiday season. Marketing Technology News: Connatix Research Shows Gen Z Prefers Multifaceted Content Experiences This campaign featured opt-in panels and…

This Valentine’s Day, Millennials Give the Gift of Experience, New BIGresearch Report Uncovers

SRAX, Inc., a digital marketing and consumer data management technology company, releases a new BIGresearch study of over 53,000 unique Americans revealing this year's Valentine's Day consumer behaviors and opinions. A BIGtoken study conducted in January 2020 revealed Millennials are the most active generation during Valentine's Day. Seventy-nine percent of people celebrating this year are between the ages of 18 and 34, with 47% between 25 and 34. In addition, more Millennials responded that…

SRAX Inc. Exclusive Platforms Reaching Maturity, Offering Crucial Services, Generating Recurring Revenue

SRAX Inc. announces the broadcast of its exclusive audio interview with NetworkNewsAudio (NNA), a NetworkNewsWire (NNW) solution that delivers clients unparalleled visibility, recognition and brand awareness in the investment community. SRAX CEO Chris Miglino joins NNW’s Stuart Smith to discuss milestone achievements for SRAX in 2019 and how the company has strategically positioned itself for a strong 2020. “Last year was a big year for us as far as getting our BIGtoken product out to market and getting new products…

SRAX Partners with Top Insights Exchange Platform Cint to Launch BIGtoken Research

SRAX, Inc., a digital marketing and consumer data management technology company, has partnered with Cint to leverage the BIGtoken platform to gather insights for brands. Cint has the world's largest online sample exchange, and its platform automates sample fieldwork and operations for insights companies so they can gather research data faster, more cost-effectively and at scale. "By partnering with BIGtoken, our customers will be able to utilize its 16+ million mobile subscriber base, adding to Cint's existing panel base…

SRAX Announces Growth of SRAX IR Platform and Enhanced Features

SRAX, Inc., a digital marketing and consumer data management technology company, unveiled significant new features to its  SRAX IR platform, which enables issuers of public stock to analyze and engage shareholders. SRAX IR is quickly becoming an essential part of the public company ecosystem. With over 20 companies/partners on the platform the company has a goal of reaching 100 by the end of 2019. SRAX IR is a SaaS platform that while providing invaluable insights to public company issuers, delivers a long-term recurring…

Social Reality Announces $5.5 Million Registered Direct Offering With Existing Investors

Social Reality, Inc., a digital marketing and consumer data management and distribution technology platform company, announced that it has entered into definitive agreements with existing investors for the purchase of 1,525,000 shares of Class A common stock ("common stock") and Series A warrants to purchase an aggregate of 965,500 shares of common stock at a purchase price per share of $3.60 in a registered direct offering. The Series A warrants are exercisable for 90 days at an exercise price of $3.60.  Social Reality has…

SRAX Takes the Next Step in Giving People the Power to Own and Earn from Their Data – U.S. Currency and Gift Card Payments Now Live in…

BIGtoken App Users Receive More Value and Choices from their Personal Data Earnings SRAX, a digital marketing and consumer data management technology company, announces that users of the BIGtoken app can officially be paid in cash or gift cards in exchange for giving brands access to their anonymized data. Many users who've been dedicated to answering questions, checking into locations, recruiting new members, and more, can deposit their earnings directly into their PayPal accounts or be paid through gift cards from their…

SRAX Enhances Luxury Data Sets to Captivate The $200 Billion US Luxury Goods Market

SRAX Lux Joins SRAX Verticals Targeting Specific Audiences Social Reality, Inc., a digital marketing and consumer data management technology company, has further enhanced its data sets with its new vertical offering; SRAX Lux brings together proprietary data through exclusive partnerships and an intelligent stack of marketing tools to target and reach luxury consumers at luxury retail stores, high-end art, music, film, fashion, and sports events, and across all consumer devices. "We're excited to expand our vertical…

SRAX Agrees to Sell SRAXmd for Up to $52.5 Million

Social Reality, Inc., a digital marketing and consumer data management and distribution technology platform company, announced that it signed an asset purchase agreement on July 29, 2018 to sell a controlling interest in its healthcare and pharmaceutical digital advertising product line, SRAXmd, for total consideration of up to $52.5 million. The transaction is expected to close on or about August 7, 2018. SRAX's CEO and Chairman Christopher Miglino, stated, "SRAX's long standing goal has been to leverage our proprietary…