ISM Connect launched its Sun Media Network by installing and activating dozens of mobile solar generators (MSGs) at Terrible Herbst gas …
MarTech Interview with Cameron Worth, CEO and Founder at SharpEnd
"Consumer engagement, in the traditional sense, has relied on messaging rather than interaction" Tell us about your role and journey …
Valassis Research: Omnichannel Grocery Shoppers Spur E-commerce Transformation
32% of Consumers Have Made an Online Grocery Purchase Within the Past Year Valassis, the leader in marketing technology and …
The Reality of Data Bias and How to Make the Most of It
Artificial Intelligence (AI) is chock full of bias. We see it everywhere from bots to recommendation engines. We find bias …
Valassis’ Marketing Technology Platform Earns Tech Award
Esri Presents Special Achievement in GIS Award Valassis, the leader in marketing technology and consumer engagement, announced it is the …
TechBytes with Abi Jacks, Senior Director of Marketing, Europe, at Rakuten Marketing
Tell us about your role and the team/technology you handle at Rakuten Marketing. I am the Senior Director, Marketing for …
OneTrust Releases Comprehensive California Consumer Privacy Act (CCPA) Compliance Solutions
Implement the CCPA with OneTrust’s Unrivaled Combination of Technology, Professional Services, Research and Readiness Portal, and Community Events With less …
Digital Air Strike Acquires Two Companies, Expanding Ad Tech and Digital Retailing Solutions for the Automotive Industry
Third Acquisition in Ten Months Adds Targeted Advertising and Advanced Credit Analytics to Digital Air Strike’s Award-winning Consumer Engagement Solutions …
Marketing Leaders Convene At SITO Institute Inaugural Forum
SITO Mobile, the Consumer Behavior and Location Sciences company, convened its inaugural Forum for members of its SITO Institute for …
Verve Study: Mobile Creative Powered by Location Drives 2X Consumer Engagement
New Verve Study Offers Insights to Ensure Advertisers Are Unlocking the Power of Various Data Sources, Including Location Insights, When …