PowerInbox Helps Publishers Drive 22% Higher Revenue
PowerInbox, the trusted audience engagement and monetization partner for publishers, announced publishers using its platform have seen a 21% YoY increase in email opens, and a 22% increase in revenue, and 14% higher email click-thru rates since mid-March when COVID struck. These outstanding success metrics underscore the tremendous value of personalized, automated messaging for driving audience engagement and revenue for publishers and prove that, in an era of waning trust in social media, email remains a powerful channel…