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The Rise of Micromarketing: Why Smaller Audiences Are Driving Bigger Impact

Content Unnikrishnan Kurup -

Ibotta Strengthens Senior Revenue Leadership to Supercharge Sales Strategy

Predictive Marketing Business Wire -

Dataplor Raises $20.5m Series B to Scale Global Location Intelligence and Accelerate Product Growth

Insights Business Wire -

VideoAmp Integrates with Captify to Launch the Industry’s First Solution Directly Tying Search Outcomes to Currency-Grade Viewership Data

Insights Business Wire -

Digimarc Enables One of the CPG Industry’s Largest Global Rollouts of 2D Barcodes with Unilever, Improving Retail and Consumer Experience

AI/ML Business Wire -

AD Retail Media Elevates In-Store Advertising with Inmar Intelligence

Native & Programmatic Advertising Globe Newswire -

VideoAmp Announces Next, Advanced Phase of Outcome Measurement Capabilities

Native & Programmatic Advertising Business Wire -

MarTech Interview with Pete Bradbury, Chief Commercial and Growth Officer @ VideoAmp

AI/ML Paroma Sen -

New Data From Dash Hudson’s Cross-Channel Social Media Benchmark Report Reveals Distinct Channel Opportunities for Brands

Social Media Marketing PRNewswire -

An Email Marketer’s Take on Gmail and Yahoo’s Spam Updates

Content Zach Labenberg -

Study: Most CMOs Fail to Understand AI Beyond ChatGPT

AI/ML Globe Newswire -

The Hidden Cost of ‘Cheap Clicks’: How Performance Marketing Undermines Businesses and What to Do Instead

Brand Safety Todd Irwin -
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