CTA

A/B testing is the best way to know what works and what doesn’t when optimizing your app and website. Here are tips from Aaron Glazer, CEO of Taplytics, on how to run A/B tests that give you the evidence you need to confidently make changes…
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Tourial, the no-code product storytelling platform that enables marketing and sales teams to leverage product stories throughout the revenue funnel, today announced a $3.4 million seed funding round led by Bonfire Ventures with key…
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The Shindig Virtual Events Platform enables people to navigate conversations, scan the room, find people of interest easily, and seize the moment to make a connection. Based on its recent analysis of the global virtual events market, Frost…
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Show Will Close One Day Early on Jan. 7th at 6 p.m. The Consumer Technology Association (CTA)®  today announced that CES 2022 will be closing one day early, and the in-person event will take place in Las Vegas on Jan. 5-7, 2022. The step…
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Morphio’s inclusion represents an opportunity for further rapid-growth and leading industry partnerships Canadian MarTech start-up Morphio has continued to build on its already impressive momentum by announcing its acceptance into the …
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Marketing technology has given marketers more precise and targeted avenues of reaching their audience with more impact.  For marketers to drive greater success with their targeted approach, they need to drive permission-based marketing…
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Your ads all aim to get leads to click through to the landing page, and then the landing page has to achieve the crucial task of getting the visitor to complete the desired action. Whether it’s signing up for your email list, downloading an…
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From real estate agencies to public relations firms to clinical trial patient recruitment companies, ad campaigns lead to long-term awareness and revenue. There are many companies that haven't considered digital media as a promotional tool.…
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Prioritizing space above the fold, strategically placed calls-to-action, and a smart design that balances visual and content hierarchies are the keys to optimizing commercial real estate websites for the conversion of new leads into leases…
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A landing page is a standalone web page made specifically to advertise or market a product, service, or event. Its main purpose is to lead your visitors to take action, also known as a call-to-action (CTA). You can create a landing page for…
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In B2B, the lead generation form is an important gateway between your site and the visitor. Learn how Google Tag Manager can help in B2B Sales. Stop killing your customers! Think of a scenario where you’ve built a bridge to have a cohort…
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This Article Is a Quick Fact-Check on Why Retargeting Is Just as Important and Valuable for Both B2B and B2C Marketer, as Initial Audience Targeting Methods Exigencies are aplenty. The customers visit your product page but do not…
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