customer data orchestration

"For years, MarTech has been centered around collecting and organizing different types of data and then using it to communicate to customers across various channels. Even as the channels themselves have evolved, marketing ‘in the moment’ across channels based on dynamic data has remained a huge challenge." Tell us about your current role and the technology you handle at Tealium. I am the CMO at Tealium where I run global marketing. We have a great tech stack that has been well-planned out to fit our organization’s…

Enterprise software sales veteran joins the Tealium leadership team Tealium, the trusted leader in real-time customer data orchestration, announced the appointment of Brent Reed as Senior Vice President of Enterprise business for the Americas. Brent brings more than 20 years of enterprise software sales, business development and leadership experience to Tealium. Marketing Technology News: Phunware Appoints Former T. Rowe Price CEO Todd Ruppert to Advisory Board “Brent is an amazing people leader that has an…

Tealium's latest innovation provides customers with a private cloud providing increased security and data privacy Tealium, the trusted leader in real-time customer data orchestration, announces today the launch of Tealium Private Cloud, the first private cloud solution for customer data infrastructure and customer data platform technology.  With Tealium Private Cloud, organizations can begin to use trusted and comprehensive customer data while continuing to comply with data privacy and regulatory rules like HIPAA.…

Tealium to deliver profile streaming to Wunderman Thompson's Customer Cloud technology stack, empowering clients to collect, standardise, govern and orchestrate experiences in real time Tealium, the trusted leader in real-time customer data orchestration, announces a partnership with Wunderman Thompson, a WPP company, to integrate Tealium's AudienceStream CDP as the Profile Streaming Engine for its Customer Cloud. Marketing Technology News: Freckle and Icrossing Announce Privacy-Compliant Search Partnership Wunderman…

Sales and Customer Lifecycle veteran joins the Tealium executive team Tealium, the trusted leader in real-time customer data orchestration, has appointed Ted Purcell as Chief Revenue Officer (CRO). Following Tealium’s $55 million raise in Series F funding, Purcell will direct the go-to-market strategy as the company continues to expand the world’s leading independent customer data platform (CDP). Purcell brings deep leadership and industry expertise to his role, previously serving as senior vice president of commercial…