customer data platform

Developers can better support marketing teams in their transformation by using customer data extracted from the data warehouse to deliver highly targeted marketing Lytics, a leading customer data platform (CDP) that improves marketing…
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In the past decade, first-party data has exploded. Marketers now have more first-party customer data than ever before, and it's spread across more systems than ever before too. And expectations to deliver highly personalised experiences…
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Customer Data Platform's seamless integration with Genesys Customer Experience Platform empowers agents with real-time customer insights Treasure Data™, the leading enterprise customer data platform (CDP), today announced its CDP for…
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New features include a no-code interface for connecting Celebrus to any external application and enhanced content detection for measurement and modeling D4t4 Solutions Plc, a leading innovator in customer data, management, and analytics,…
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Phunware, Inc. , a fully-integrated enterprise cloud platform for mobile known as Multiscreen-as-a-Service (“MaaS”) that provides products, solutions, data and services for brands worldwide, announced it will begin processing initial…
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New partnership makes Zeotap available to Google Cloud users at no additional cost Zeotap, the next-gen Customer Data Platform (CDP), announced its availability on Google Cloud Marketplace. The new partnership means that Google Cloud…
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New Platform Capabilities Balance Privacy and Data to Empower Marketing Teams, Enhance Trust at Every Customer Touchpoint Treasure Data™, the leading enterprise customer data platform (CDP), today introduced the Treasure Data Trusted…
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Josh Francia, Chief Growth Officer at Blueshift chats about what is driving changes in CDP adoption and CDP trends while sharing a few of his best-martech and marketing moments through the years: ______ Welcome to this MarTech…
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The report offers insights from more than a dozen growth executives, from companies such as Shopify, GitHub, Zendesk and Lyft, on how they leverage data and build cross-functional teams to fuel rapid business growth at scale Twilio…
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Twilio, the leading cloud communications platform, today announced two additions to its leadership team. Eyal Manor is joining as Chief Product Officer, effective November 15, 2021, and Dana Wagner is joining as Chief Legal Officer,…
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Consumer spend data expert analyzes the increase in tech purchases in 2021 Sensibill, the only customer data platform designed specifically for the financial services industry, shares this month’s Barcode Report on consumer…
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Lovepop realizes up to 5% revenue per email send increase through integration with Shopify and Lytics Lytics, a leading customer data platform (CDP) that improves marketing outcomes using first-party data, today announces an integration…
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From Bananas and Baby Food to Biscuits and Bubbly: mParticle Customer Data Infrastructure to Support a Rewarding Customer Experience from Order to Delivery mParticle, the largest independent Customer Data Platform, announced that Weezy,…
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Data from Demandbase, InsideView & DemandMatrix Now Integrated into Microsoft Dynamics 365 Customer Insights Demandbase, a B2B go-to-market leader, announced it has been selected by Microsoft, along with its companies InsideView and…
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YC-backed Blotout raises $3m seed round for customer data infrastructure that builds trust. Privacy gives our lives dignity and yet we find ourselves in a digital world where too many companies choose to track us without our consent.…
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Largest Single Funding Round for a Customer Data Platform Treasure Data, the leading enterprise customer data platform (CDP), announced it has secured $234 million in funding, becoming the largest-ever single funding round for a CDP. The…
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RudderStack today announced a partnership with Amplitude to enable organizations to get deeper product insights, faster. Amplitude, the pioneer in digital optimization, helps businesses close the loop between product data, insight, and…
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AI-powered profile enrichment unlocks new value for consumer and healthcare brands SkyPoint Cloud (SkyPoint), the privacy-first customer data platform that enables consumer and healthcare brands to build deeper relationships with their…
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PT. SARIMELATI KENCANA TBK, one of Indonesia's top franchised restaurant operators with more than 520 Pizza Hut stores across all islands, has expanded its strategic partnership with Algonomy, the leader in Algorithmic Customer Engagement …
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ActionIQ, the leading Enterprise Customer Data Platform (CDP), today announced the general availability of ActionIQ Real-Time Customer Experience (RTCX). With RTCX added to ActionIQ's proprietary CDP technology, B2B and B2C brands are now…
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