customer data platform

Latest Connector Supports Creation of Custom Audiences in Google or Facebook The latest version of the Celebrus Customer Data Platform (CDP) from D4t4 Solutions Plc has already added new features in the areas of Adobe Experience Cloud…
Read More...

With Evergage SmartSurveys, Companies Can Strategically Deploy Questions to Individuals or Segments, and Use Their Responses to Present Highly Relevant, 1-to-1 Experiences in Real Time  Evergage, a leading 1:1 platform company, has…
Read More...

1-To-1 Personalization and Customer Data Platform Company Recognized for Strengths in Behavioral Targeting and Recommendations, as Well as High Customer Satisfaction Scores Evergage, The 1-to-1 Platform company, announced that Forrester…
Read More...

"What remains constant is the need for brands to stand out and reach their potential by enabling meaningful connections and lasting engagement with their customers."Tell us about your role at Mapp Digital and how you got here. What…
Read More...

"All the content we’re producing right now is geared towards educating the market on the value of CDPs."Tell us about your role at Amperity and how you got there? How does your entrepreneurial experience help you run a tech company?…
Read More...

Calls for New Standard for Digital Marketing Industry Lytics Inc., the customer data platform company, unveiled its commitment to a new paradigm for digital marketing: Trust-Based Marketing. The company launched this new initiative at…
Read More...

Latest Update Consolidates Celebrus as Enterprise CDP of Choice for Banking and Insurance Sectors D4t4 Solutions Plc has announced general availability for the latest release of its leading Celebrus Customer Data Platform (CDP).…
Read More...

Industry's First Private Customer Data Platform Gives Marketers Access to a Complete, Real-Time View of Every Campaign Combined with Customer Data Velocidi becomes the world's first private Customer Data Platform (CDP) by acquiring…
Read More...

The impact of digital disruption on the business world isn’t a new story. If anything, it’s been talked about so much in the past 10 years that it’s easy to imagine that everything has already been disrupted and settled into a new…
Read More...

Sam Bhaumik Will Lead PremiumMedia360's Effort to Connect Networks and Media Publishers to the Company's Data Hub PremiumMedia360, the advertising data automation company, named Sam Bhaumik as chief solutions officer. Bhaumik will lead…
Read More...

Technology Leaders Snowflake Computing and Segment Make Dozens of Customer Data Sources Instantly Available with Joint Data Analytics Solution Snowflake Computing, the data warehouse built for the cloud, announced a strategic partnership…
Read More...

Global Consumer Brands Such as GAP, Alaska Airlines, Wynn Las Vegas, and TGI Fridays Select Amperity as Their Customer Data Platform of Choice Amperity, an Intelligent Customer Data Platform, has announced the general availability of…
Read More...

The Only Real-Time Omnichannel Solution That Empowers Retail Marketers to Take Control of Their Customer Data RedPoint Global, a leading customer data platform and customer engagement technology provider, has announced the availability…
Read More...

Marketing Technology Leader Tapad Shifts to Identity-Driven Model Launching New Vertical-specific Customer Data Platform Tapad, the company reinventing personalization for the modern marketer, announced a global rebrand to focus its…
Read More...

Selligent Marketing Cloud is Rebranded as the World’s Most Advanced Natively Integrated Marketing Cloud Sets the Standard for B2C Marketing Automation Selligent has announced that the company is relaunching itself as Selligent Marketing…
Read More...

AgilOne’s New Customer Data Platform Now Enables Enterprise Brands to Meet Their Unique Business Needs and Future-Proof Their Customer Data Investments Leading customer data platform for B2C enterprises, AgilOne, has announced the launch…
Read More...

The Celebrus Study Offers Insights Into Why Firms Struggle To Harness Data For Enhanced Customer Experiences Celebrus, the leading provider of real-time enterprise Customer Data Platform (CDP) technology, has revealed the findings of its…
Read More...

Today’s marketers have more data available to them than ever before. From social media statistics to click through rates (CTRs), email opens to loyalty points, marketers would be hard pressed to argue that they don’t have enough customer…
Read More...