customer engagement

New Partnership offers 8x8 Contact Center Customers Integration with Verint Monet and Verint Enterprise Verint Systems Inc., The Customer Engagement Company™, and 8x8, Inc., a leading integrated cloud communications platform provider, announced a partnership to bring integrated cloud workforce management applications and cloud contact center to mid-market and enterprise businesses worldwide. “As a retail organization, we rely heavily on accurate real-time data,” said Martin Sessa, Director, Global Infrastructure &…

Hi Gari, please tell us about your role and the team you handle at Zendesk. As the Senior Vice President of Sales for Zendesk APAC, I lead the commercial growth of our business and the expansion of our customer base across the region. My team and I aim to engage with our customers and support them in whatever stage of growth they are at, better equipping them to build powerful and innovative customer experiences that are streamlined to their business needs. Whether it’s working with startups or large enterprises, I’m…

Qorus and Digital Marketing Content OnDemand (DMC) have partnered to create a single, integrated experience through the Go-To-Market with Microsoft program, which is available to all members of the Microsoft Partner Network Qorus is a sales enablement platform that allows partners to quickly find, customize, and share the marketing and sales content and campaigns they regularly create to amplify their marketing presence to prospective clients, track customer engagement with documents, and gain insight into how customers…

Accomplished sales executive to usher era of rapid growth Leanplum, the leading multi-channel customer engagement platform, today announced the appointment of Marc Chabot as Chief Revenue Officer (CRO). A highly successful software executive with experience in a range of industries, Chabot joins to lead the company's continued global growth and expansion. Marketing Technology News: HCL Software’s New CX Capabilities Help Users ‘Go Beyond the Transaction’ "Leanplum is at an exciting phase of growth, serving some of the…

Conversations eases and streamlines two-way customer communications across a wide range of engagement channels without the need to integrate APIs Mitto, a leading provider of global omnichannel communications solutions, announced Mitto Conversations, a new solution that empowers brands to seamlessly and more efficiently manage omnichannel customer communications within a single pre-built, no-code platform. With Conversations, brands can facilitate rich, engaging and secure two-way conversations that build brand loyalty and…

Customer engagement company Airship and City Service, one of the largest corporate groups engaged in facility and property management and integrated utility services in Europe, unveiled a new partnership that will streamline communications between its Lithuanian property management company, Mano Būstas and its hundreds of customers across the region. Beginning in January, Airship’s Customer Engagement Platform will enable Mano Būstas to automate communication with customers across in-app messaging, push notifications, email,…

Modus announces the appointment of David Kriss as the Head of Customer Experience and the newest member of Modus' senior leadership team. Kriss leads the Solutions Engineering, Solution Implementation and Customer Success teams. "We’re excited to have Dave join Modus. As we accelerate to our next level of growth, Dave deepens our commitment to the customer being the focal point of everything we do," said Orrin Broberg, CEO, and co-founder of Modus. Marketing Technology News: PlaceIQ’s Mobile Location Data Now Available…

TeamViewer, a leading global provider of secure remote connectivity solutions and workplace digitalization technology,  announced its acquisition of Xaleon, an Austrian start-up and leading provider of customer engagement software. Xaleon's core product is a co-browsing technology that enables an advanced form of GDPR-compliant screensharing in web sessions without installation and transfer of user data. Around co-browsing, Xaleon has built an entire software suite to enable a secure digital end-to-end customer engagement…

Security and quality credentials behind strategic partnership Mitto, a leading provider of global omnichannel communications solutions, announced it has become the sole gatekeeper for all A2P SMS into Tajikistan after forming exclusive direct connectivity partnerships with all four of the country's mobile network operators (MNOs). The strategic partnership will ensure reliable A2P message delivery into the region for MNO clients and global brands – including the world's largest commerce, logistics, entertainment and…

RichRelevance & Manthan Software form a new martech AI company that offers industry’s only real-time Customer Data Platform (CDP) with built-in customer activation, personalization and analytics specifically designed for retail RichRelevance, the global leader in experience personalization, and leading cloud analytics provider Manthan Software, today announced they have completed their merger to form a new, rebranded company Algonomy, which allows companies to rapidly unify all customer data in a single platform for…

Enterprises across the ASEAN are reshuffling their ICT priorities in 2020 to urgently address the COVID-19 impact. Against this backdrop, cloud, networking, mobility, communications and security have been shortlisted for the top five predictions based on their market potential and impact in ASEAN by GlobalData, a leading data and analytics company. GlobalData’s latest report, ‘2021 ASEAN ICT Predictions’, reveals the five top trends that are expected to happen in each technology domain this year: (i) public cloud will…

"Loyalty and retention are the key to long-term success, not acquisition. Prioritizing convenience and cost during the pandemic, consumers have opted for new products and services, meaning brand loyalty is at an all time low." Hi Sara, please tell us how you started in martech and the journey in marketing and sales. My first job in martech was in 2008, so I am in over a decade now.  I really wanted to market and sell a product that I actually would use. I think having the customer’s perspective anytime you are selling…

CleverTap surveyed mobile and marketing executives to find out how they plan to thrive in 2021 and beyond CleverTap, a leading AI-powered customer lifecycle and user retention platform, released the report Marketing Survey Research: The Biggest Opportunities for Mobile Brands in 2021, detailing over 150 mobile and marketing executives' plans and projections for how to knock their marketing strategies out of the park in 2021 and beyond. CleverTap's survey report features tactics to boost revenue, solve industry pain points,…

The former Bowlero executive will focus on leveling up ‘customer-centric’ branding and messaging Zenreach, the leader in WIFI powered walk-through marketing and customer engagement for brick-and-mortar businesses, announced that Megan Wintersteen has joined the team as the new Vice President of Marketing. Wintersteen joins Zenreach with more than 12+ years experience, most recently as the VP of Marketing at Bowlero Corporation where she led all marketing initiatives as well as their ecommerce platforms with a focus on…

LiveVox will be only the second publicly-traded pure-play CCaaS company Transaction includes $75 million PIPE anchored by top-tier mutual fund and institutional investors Current LiveVox owners, led by majority shareholder Golden Gate Capital, expect to hold approximately 59% of the newly public company LiveVox, a leading cloud-based provider of customer service and digital engagement tools, announced it has entered into a merger agreement with Crescent Acquisition Corp, a publicly-traded special purpose acquisition…

Twilio, the leading cloud communications platform, is pleased to welcome Deval Patrick, former governor of Massachusetts, to the Twilio Board of Directors. Patrick brings more than 30 years of executive and public sector experience to Twilio as the company strengthens its position as a leading customer engagement platform. “Deval is an impressive leader with broad business, finance, public policy and social impact acumen from decades of experience as a public servant and business leader at some of the world’s top…

The acquisition enhances the Company’s capabilities for creating scalable digital communications for global brands, while accelerating international growth Spectrio, one of the nation’s leading providers of customer engagement technology, announced that it has acquired ScreenScape, a digital signage company based in Charlottetown, Prince Edward Island. The acquisition further augments Spectrio’s suite of digital solutions, enhancing its strategic communications capabilities and adding scalable third-party integrations to…

Gartner Unveils Top Predictions for Customer Service and Support Leaders in 2021 and Beyond By 2025, 80% of customer service organizations will have abandoned native mobile apps in favor of messaging for a better customer experience, according to Gartner, Inc. Digital transformation for service organizations initially focused on websites for desktop users but shifted to enterprise-native mobile app experiences with the proliferation of smartphones and tablets. However, despite significant investment and promotion, most…

Comprehensive survey explores how businesses are preparing for industry changes ahead Merkle, a leading technology-enabled, data-driven customer experience management (CXM) company, released its 2021 Customer Engagement Report (CER) of 2021. The report explores data-driven conversations that focus on how businesses are responding to changes in key aspects of customer engagement, including the death of third-party cookies, new strategies required for data and identity, and digital and offline experiences. Merkle surveyed…

Five9, Inc., an industry-leading provider of the intelligent cloud contact center, announced the appointment of Genefa Murphy, PhD, an industry recognized global marketer with an impressive background in enterprise software as the company’s new Chief Marketing Officer. “Genefa joins Five9 at an exciting time in the company’s journey as we continue to grow our markets internationally, and continue our expansion into large enterprises,” said Rowan Trollope, CEO, Five9. “She brings years of global enterprise software…