This is Part One of the Marketing Technology primer on “Sentiment Analysis” and features the top definitions from the industry …
Data Analytics Adding Value for US Enterprises
ISG Provider Lens Report Evaluates 50 US Providers That Help Organizations Make Sense of Their Data and Monetize It US …
Do Enterprises Undermine the Sales Potential of Content Management Systems?
WordPress Dominates the CMS Market Currently with a 23% Market Share. But Why Aren’t Other Companies Catching Up? Content Management …
How Sales Can Shake The Dust Off And Re-Engage With Customers
In the 1950’s and 1960’s, the “Mad Men” of Madison Avenue were innovators in a new era. A new consumer …
Data Is the New Oil: Harness More to Enhance the Value Chain
SAPPHIRE Now was a big success. It showcased why and how customer experience is turning into the new currency for …
CSU-Global Teams with Analytics Leader SAS to Offer Joint Certificate
Students Earning Applied Data Analytics Certificate Will Get a Leg up in Booming Analytics Economy Students at Colorado State University-Global …
Weber Shandwick Acquires Social Creative Agency That Lot, Taking Multi-Platform Storytelling to the Next Level
Together Weber Shandwick and That Lot Create Regional Social Powerhouse Weber Shandwick, one of the world’s leading global communications and …
Keeping A Positive Approach to Data Management is Critical to Revenue Traction
AI Could Help in Meeting Revenue Goals with Even More Effective Data Management; So do, CRM, Automation and Customer Experience …
Role of Fan Experience and Marketing Analytics in Influencing Global Sporting Trends
The Latest Nielsen Sports’ Report Finds Why Tapping the Power of eSports and Marketing Analytics is a Top Priority for …
TechBytes with Scott Garner, EVP and Chief Commercial Officer, ADARA
Scott Garner EVP and Chief Commercial Officer, ADARA Recently, ADARA unveiled Customer Yield Intelligence (CYI) to unify and super-charge CRM …
How Online Social Behavior Correlates With Product Purchase and Consumption
Cubeyou CEO to Present Research Findings Of How Consumer Online Social Behavior Correlates With Product Purchase and Consumption at the …
Interview with Fayez Mohamood, Co-founder and CEO, Bluecore
"AI-centric tools have the ability to unleash a level of productivity over current workflow based on enterprise software." Tell us …
Ansira Acquires SaaS-based Platform Brand Protection Agency (BPA)
BPA is Based in Dallas, TX, and Will Integrate Fully with the Ansira Dallas Office Ansira Partners Inc., a leading data-driven, …
Unifi Software Announces New AI Capabilities to Its Data Platform
Unifi Now Automatically Discovers Similar Datasets and Auto-Recommends Search Queries Using AI and Advanced Natural Language Processing Unifi Software, a …
SHYFT launches New Lumen UI, its Latest Analytics and Data Platform
Cloud-Based Data Visualization Interface Propels Insights for Clinical and Commercial Teams SHYFT Analytics is the pioneer in cloud data analytics …
Widen 2018 Connectivity Report Finds AI Key to Modern Marketing Organizations
Widen 2018 Connectivity Report Finds That Marketers Are Making Far-Reaching Decisions About Artificial Intelligence with Limited Understanding of the Technology …
Attunity Named to CRN’s 2018 Big Data 100 List for Sixth Consecutive Year
Annual List Recognizes IT Innovators at the Forefront of Data Management, Business Analytics, and Infrastructure Technologies and Services Attunity Ltd, …
Data Platform Company Looker Announces Integration with Workplace by Facebook
Brings Data Securely Into Workflows Through Company-Wide Collaboration Platform Looker, a leading data platform company, announced its integration for Workplace …
How to Surf the AI Wave to Empower Digital Platforms
The more we dig into AI, the crazier it gets. The business value it brings remains unfathomable despite the convincing …
Havas Edge Leads the Way to the Future of Media Automation
Utilizing PremiumMedia360, Havas Edge Now Offers an Easy to Establish 2-Way Data Relationship with Its Television Media Partners Havas Edge …