Behavox, a leading artificial intelligence data analytics firm, announced the one-year anniversary of the opening of its Singapore office, which …
20 Million Strong – Fuel Rewards Program Doubles Membership in Just Two Years
The program has saved its members $1.7 Billion in fuel costs over seven years, reinforcing the power of the program …
Beanstalk Digital Launches Beanstalk Predictive to Provide Robust Data Analytics Through AI-Driven Insights
Expanded service line through Beanstalk Predictive to drive more informed client-partner business decisions through real-time data driven by AI and …
How to Create Viral Content That Generation Z Will Love
By next year, Generation Z will account for 40% of all customers, according to a Fast Company report. Although their …
Custom Solution Publishers Should Be Tracking in Google Analytics
For digital publishers, generating steady revenue from a set of consistent sources has been a long-standing pain point. So, many …
A Hitchhiker’s Guide to The Changing Rules Of Retail and Analytics
Amid the Evolving Marketplace, Bain & Company Has Identified Five Models That Are Likely to Thrive in the Future of …
Curacity Announces Dwell Partnership
Design-focused publisher taps Curacity for Omni-Channel Revenue Attribution Measurement and Monetization of their Forthcoming Editorial Content on Hotels Curacity, a …
Domo IoT Cloud Now Integrates with Zendesk Data Platform to Deliver Better Customer Service
As part of this partnership, Domo and Zendesk launched the Zendesk Customer Success for IoT App, an application built on …
Affinion Group Adds Travel And Loyalty Industry Veteran, Thomas F. O’Toole, To Its Board Of Directors
Affinion Group, a global leader in loyalty and customer engagement, announced the appointment of Thomas F. O’Toole to its Board …
Marketers Shouldn’t Have to be Data Scientists
Over the past decade, the rise of Data-Driven Marketing and Account-Based Marketing (ABM) have both followed steep trajectories, and that’s …
TechBytes with Vinayak Nair, VP Research Ops and Custom Analytics at Verto Analytics
Tell us about your role and the team/technology you handle at Verto Analytics. I am our Head of Custom Research, …
Why You Should Consider Embedding Analytics into Current Business Processes
A global data analytics and advisory firm, Quantzig, that delivers actionable analytics solutions to resolve complex business problems has announced …
Adswerve and Google Cloud Break Down Data Silos for Marketers
AnalyticsPros, an Adswerve Company, Achieves the Data Analytics Partner Specialization in the Google Cloud Partner Program; Awarded Google Partner Platform …
New Study Reveals Movio Clients Achieve Revenue Increase in Excess of $220 Million US
Methodology Validated by Harvard Statistics Expert Movio, the global leader in data analytics and marketing solutions for the film industry, …
TechBytes with Taejin In, VP of Product Management, dstillery
Tell us about your role and the team/technology you handle at Dstillery. I lead product organization at dstillery. Our team …
J.D. Power Teams with Centric Digital to Expand Digital Customer Experience Intelligence Solutions
Alliance Focused on Helping Businesses Thrive in Era of Widespread Digital Transformation J.D. Power, the global leader in data analytics …
605 Expands National TV Dataset to More Than 20 Million Households with Inscape Dataset
Footprint Now Covers All 210 Dmas Nationwide 605, an independent data analytics company that measures the impact of TV advertising …
MarTech Interview with Mike Seiman, CEO, Digital Remedy
"Being technology-vendor agnostic allows for the experience of integrating data and analytics into our tools, for the automation of buying …
Signals Analytics Receives Frost & Sullivan’s 2019 Technology Innovation Award – Data Analytics
On-Demand Data Platform Signals Playbook Recognized as a Highly Effective Tool That Connects Disparate External Data with Deep Context to …
MarTech Interview with Jeff Kupietzky, CEO, PowerInbox
"Having great data scientists on your team is the key — they must be able to crunch the numbers, but …