Data Deprecation

Retail media combines the exciting areas of commerce (direct-to-consumer digital and physical in-store), digital advertising as well as audience addressability. eMarketer forecasts that retail media networks in the US alone will grow to…
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Ansira Partners, Inc., an independent global marketing services and solutions company, was named a Strong Performer in The Forrester Wave™: Customer Data Strategy and Activation Services, Q2 2022. "In this unique moment in data…
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In an effort to collect higher quality data, nine in ten marketers plan to capture zero-party data in the next 12 months. However, less than half state they know how to use it effectively. A new survey by Forrester Consulting and SheerID…
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Dynata brings extensive first-party consumer panel data of 62 million consumers and billions of verified data points to the Neustar Second-Party Data Marketplace™ Neustar Inc., a global information services and technology…
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