data

B2B tech private equity partnership of Origami Capital and Oquirrh Ventures lead the round, adding valuable cybersecurity domain expertise to the leadership team The company will use the funds to expand its headcount globally…
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The CMO survey of small to midsized businesses (SMBs) also finds 49% agree manual reporting is putting people off wanting to work in marketing with over a third (36%) stating that staff retention is becoming increasingly difficult.…
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Lack of reliable, real-time access to ERP data leads to incorrect decisions, lost revenue While companies race to become data driven, a new global study shows organizations increasingly face challenges getting the right…
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Customer satisfaction in the U.S. is now at its lowest level in 17 years, sliding 0.1% to a score of 73.2 (out of 100) in the first quarter of 2022, according to the national American Customer Satisfaction Index (ACSI®). Marketing…
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Adastra, a leading player in the Data and Analytics space, has been recognized once again as a Platinum Member of Canada’s Best Managed Companies for the organization’s overall business performance and sustained growth for twenty (20)…
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Adverity, a leading data and analytics platform for marketing, sales and e-commerce teams, has launched on Google Cloud Marketplace. The Adverity solution is now available to all Google Cloud customers. Marketing Technology News:…
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Zaumeyer to lead and scale sales for the data, measurement, and analytics software company EDO, Inc., a data, measurement, and analytics software company with a customer base encompassing top brands in all major verticals, advertising…
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Welcome to the era of live streaming. Live streaming has been with us for a while but it’s fair to say the pandemic pushed it to a whole new level. With in-person events cancelled overnight and fluctuating restrictions, brands were…
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Funds will allow founders to scale-up marketing and sales efforts for its innovative platform allowing businesses to access customer experience data. Measure Protocol, a UK scale-up that offers a new way to access consumer behavioural data…
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New Strategic Relationship Delivers the Deeper Data Insights Required by Organizations in a Digital Commerce-Driven Economy Equifax®, the global data, analytics and technology company, and Fiserv, Inc. (NASDAQ: FISV), a leading global…
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95 Percent of Insurance Executives Say the Claims Experience is the Key to Customer Loyalty and Trust Smart Communications, a leading technology company focused on helping businesses engage in more meaningful customer conversations today…
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Similar Inventory allows advertisers to rapidly and seamlessly scale their high-performing TV advertising on linear and streaming TV Tatari, a data and analytics platform for buying and measuring TV ads, today announced the launch of…
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Trailing Twelve Month Managed Services Bookings Exceed $45M for the First Time IZEA Worldwide, Inc., the premier provider of influencer marketing technology, data, and services for the world’s leading brands, announced that its Managed…
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Cities and States ranked for year-over-year growth of women entrepreneurs Incfile, a leader in online business formation and startup services, today released new data showing the growth of women entrepreneurs across the…
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InfluxDB wins Best Use of Data for IoT Applications category InfluxData, creator of the leading time series platform InfluxDB, announced InfluxDB has been named a winner in the Data Breakthrough Awards for the…
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The two most popular channels for advertisers – connected TV and mobile – are affected, with fraudsters stripping measurement provider tags and redirecting them to avoid detection DoubleVerify ("DV"), a leading software platform…
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Chau brings over 25 years of experience to the global role, championing the democratization of data to unite people, products and performance  Huge, a global experience company (NYSE: IPG), announced the appointment of Frisco Chau as…
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Invest-in-Data (IID), a group of 30 Chief Data Officers and VPs of Data have launched a new angel syndicate with a mission to fuel innovations in data infrastructure, analytics, and AI technologies by identifying promising early-stage data…
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LiveIntent and Xandr’s relationship is expanding from an SSP partner to collaboration across data and identity Xandr and LiveIntent have announced that the companies are extending their relationship by bringing new data and…
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Blocknative's upgraded Web3 real-time transaction monitoring toolkit enables developers to consistently access pre-chain data across multiple blockchains, providing developers with the missing link for a seamless user experience…
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