Digital advertising

The program ensures that all producers receive a comprehensive digital advertising campaign, including streaming TV advertising Realty One Group Connect is making a promise to provide the best in digital advertising technology by…
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While 86% of retail is done in brick and mortar locations, the majority of shoppers begin their journey online. Retailers have to bridge the gap between digital and in-store experiences by enhancing online-to-store conversion funnels. …
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The online marketing experts at Exults offer insight on Google’s Q2 2021 earnings report and its impact on the growth of digital advertising. Now a year removed from the onset of the 2020 pandemic, the digital advertising…
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Adwerx, the leading provider of localized digital advertising for over 200,000 enterprises has launched online listing and retargeting advertisements for HRC Realty, composed of Coldwell Banker Professionals, CENTURY 21 Sakmar &…
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Swiftly Systems, the digital platform for retailers to capture digital advertising dollars and build customer loyalty, today announced three new leaders have joined the company, including the company’s first CFO, Lucy Liu, who comes from…
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Mid-year trend update shows cross-device and third-party data targeting is on the rise Choozle, a self-service programmatic ad platform, released the findings of its 2021 mid-year digital advertising trend report. The report, which…
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Jonathan Romano brings a consistent record of building and training world class sales teams CloudCommerce, Inc. (CLWD), a technology driven provider of digital advertising solutions, announced that Jonathan Romano has joined the Company as…
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The concept of advertising has come a long way from the days of newspapers and radio jingles. Today, advertising has become part and parcel of our internet experience. From the banner ads that we find on every web page to the pop-up ads…
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Third Annual Benchmark Study from The 614 Group Confirms Low 0.69% IVT Rate in TAG Certified Channels Despite Surge in Attacks During Pandemic The Trustworthy Accountability Group (TAG), an advertising industry initiative to fight criminal…
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Includes real-time reporting, enabling intuitive ad campaign creation and management, while tracking devices' physical locations Adway, a digital advertising network providing brands with a new way to engage and attract consumers by…
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With the release of Compulse 360 software for digital media, Compulse offers purpose-built tech, expert managed services, and transparent pricing that will enable clients to run local campaigns at scale Driven by the need…
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MediaGo, an ad platform from Baidu’s Global Business Unit, has become an official vendor of Interactive Advertising Bureau (IAB) Europe’s Transparency and Consent Framework (TCF). As a TCF vendor, MediaGo will offer its advertisers access…
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Comcast Technology Solutions and The TEAM Companies offer advertisers a unified solution for creative asset management, media activation, tracking talent, and licensed elements across all linear and digital advertising Comcast Technology…
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Search engines” was the No. 1 trending topic among brands in recent weeks -- as measured by Bombora Company Surge(R) — signaling an intent to derive insights from search efforts in order to optimize one’s online marketing efforts to the…
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PPC Chat is a Twitter based community for paid search (PPC) professionals and includes a weekly twitter chat on Tuesdays at 12:00 PM EST, as well as an audio chat on Twitter Spaces on Thursdays at 12:00 PM EST. In addition to the weekly…
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Katsur will bring renewed energy to enhanced global standards and code development at a pivotal moment in digital marketing. Today, IAB Tech Lab, the global digital advertising technical standards-setting body, announced that respected…
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Integrate, the leader in B2B Precision Demand Marketing (PDM), announced the appointment of The Trade Desk’s SVP of Product, Gruia Pitigoi-Aron to its Board of Directors. With six years leading product at the largest programmatic…
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Agency continues rapid growth within the hotel and travel sectors and expands footprint in Hollywood market Southern California-based, Hooray Agency announced it has been named the website and digital advertising agency for North…
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Verity™, GumGum's Contextual Intelligence Solution is Now Accredited For Contextual Analysis, Brand Safety and Suitability. GumGum, a global media and contextual intelligence company, announced that it is the first independent ad tech…
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Pixels are finally dead, killed by Apple at WWDC last month. Digital marketing turned customer data collection up to 11. Like many finer things in life, marketers didn’t fully appreciate access to this data until it was revoked. In a big…
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