Browsing Tag

Digital Asset Management. DAM

Stibo Systems Recognized as a Leader in Product Information Management Report by Independent Research Firm

Stibo Systems Acknowledged as the Only Provider to Maintain a Leadership Position Across Last Three Reports Stibo Systems, the global leader in Business-first Master Data Management (MDM) solutions, announced that Forrester Research Inc., a leading independent technology and market research company, has positioned the Company as a “Leader” in The Forrester Wave: Product Information Management Solutions, Q2 2018 report. In its 27-criteria evaluation of product information management (PIM) providers, Forrester recognized…

Bynder Announces Strategic Acquisition of Webdam for $49.1 Million

Leading Digital Asset Management Companies Join Forces to Provide Brands with Best in Class Software Bynder, a global leader in digital asset management (DAM), announced that it has entered into a definitive agreement to acquire Shutterstock's digital asset management business, known as Webdam. The acquisition brings together the respective DAM category leaders from EMEA and North America to create a global organization offering marketing and creative teams with scalable, cloud-based solutions for managing, distributing…

Video is The Future of Content Marketing

In a chat with MarTech Series, Nuxeo's Uri Kogan Predicts that AI Is Going to Be Critical in Creating the Millions of Variants That a Global Content Strategy Demands In 2018,  what would failure sound like? Running a marketing strategy in 2018 without the mention of video campaigns!  Video now plays a central role in marketing outreach and campaign efforts across customer journeys. According to Hubspot, 54% of online customers prefer to see videos from their chosen brands in comparison to emails and social media-based…