digital communication

Eltropy looks to capitalize on its record-setting 2020, with revenue and customer count growing more than 200% year-over-year Eltropy, Inc. ("Eltropy"), the leading messaging-based platform focused on driving operational efficiency for financial institutions, today announced a $21 million investment from K1 Investment Management ("K1"), a leading investment firm focused on high-growth enterprise software companies. With the investment, Eltropy plans to more than double its headcount and further invest in its all-in-one…

It is so much more involved than pen to paper. For us mere mortals, it is usually the process of brainstorming, researching, formatting, inevitably procrastinating, editing, and approving. This is not only time consuming, but expensive for businesses who rely on copywriting to communicate their ideas with their customers. And while Shakespearean tragedies may need a human touch, some content is just better with an AI assistant. Try competing with the creativity of a 175 billion parameters (basically the largest…

Compatible stand-alone TeamViewer Meeting app allows end-to-end encrypted video conferences and meetings across mobile devices and desktops TeamViewer, a leading global provider of secure remote connectivity solutions, today announces the integration of an enhanced TeamViewer Meeting into the TeamViewer client to start one-click meetings right from the existing TeamViewer application. TeamViewer Meeting, recently rebranded from blizz and now visibly belonging to the TeamViewer product family, is being added for free to all…

The acquisition enhances the Company’s capabilities for creating scalable digital communications for global brands, while accelerating international growth Spectrio, one of the nation’s leading providers of customer engagement technology, announced that it has acquired ScreenScape, a digital signage company based in Charlottetown, Prince Edward Island. The acquisition further augments Spectrio’s suite of digital solutions, enhancing its strategic communications capabilities and adding scalable third-party integrations to…

Two Platinum Awards for Personalized Marketing Campaign and Gold Award for New Data-Driven Website, Built by Whereoware Cuisinart, a division of the Conair Corporation, earned two honors at the 17th annual 2020 MarCom Awards for their new website and a personalized marketing campaign for their AirFryer product. Separately, the Air Fryer email campaign also won a 2020 dotCOMM Award. Both the website and marketing campaign were built and activated by full-service digital agency Whereoware. MarCom is among the largest,…

2020 has been a year like no other. Businesses have been pushed to the brink and are fighting to survive. And the marketing industry has been no different. It was (and still is) what almost every brand, company and organization turned to when times were at its most uncertain. In fact, a recent CMO study found that the marketing budget of most of the firms surveyed increased during the COVID period. In February 2020, respondents' firms planned to spend 11.3% of their total budgets on marketing, by June 2020, this rose to…

365 Connect, a leading provider of award-winning digital marketing, leasing, and resident service platforms for the multifamily housing industry, announced that the company has received a Platinum dotCOMM Award for its Digi.Lease AI-powered chatbot platform. This prestigious, international award recognizes 365 Connect’s dedication in meeting the rapidly changing needs of the multifamily housing industry. The dotCOMM Awards is an international competition that honors excellence in web creativity and digital communication.…

Happy customers drive sales. Recent research finds that customers are willing to pay more for a better customer experience (CX). As customers are no longer only comparing products and prices, CX is the key differentiator that businesses are competing on. But investing in the right software to improve CX isn't easy when people take into account customer interactions across various channels and touchpoints. 96% of people think businesses need to improve communication. Many brands are failing or falling behind due to poor touch…

New service increases ordering processing capabilities with B and C suppliers With its new Retarus MailEDI service, cloud service provider Retarus offers purchasers a digital communication solution which facilitates the automation of order confirmations received from smaller suppliers. Thanks to interactive ordering emails and responses which are digitally processed into formats compatible with their respective ERP systems, companies maintain full control over their orders. The Retarus flat pricing model allows companies…

Crocs Jibbitz Personalizer Video Earns Platinum Award and The Entertainer in the UK Takes Gold LiveArea, a global customer experience and commerce agency, and business unit of PFSweb, Inc., won top honors in multiple categories of the 2020 Hermes Creative Awards competition, including an award for work on the Crocs JibbitzTM Personalizer designed and implemented by LiveArea. This international award recognizes outstanding work by creative professionals involved in concepting, directing, designing, and producing media…

Pioneering digital convergence solutions provider M800 has announced a new brand identity for its flagship product, maaiiconnect, to represent the next generation in global communications. The all-in-one solution for customer engagement and internal team collaboration guarantees exceptionally stable, carrier-grade connections across both telecom and digital channels, helping businesses tackle their toughest communications challenges. Marketing Technology News: New Data From Kustomer Reinforces The Critical Role Of…

Introducing Holler, a technology company that creates and delivers useful, entertaining, expressive, original visual content that adds texture and emotion to messaging environments and digital communication. The company, formerly known as Emogi, announced a new brand identity, created in partnership with branding and design company Dear Future, and an integration with MagicLab to bring animated content to 425 million users across the world’s largest dating app, Badoo. The team at Holler is made up of digital animators,…

Former Box CMO with 20+ Years Experience to Lead Marketing Function SendGrid has announced that Carrie Palin has joined the company as Chief Marketing Officer. At the time of this announcement, Sameer Dholakia, CEO, SendGrid, said, “Carrie brings incredible tech marketing leadership experience to SendGrid. She is deeply passionate about MarTech and its role in transforming the way marketers work and, importantly, she embodies our 4H culture of being Happy, Humble, Hungry and Honest to the highest degree." Read More: …

Insights on the Ragan Communications Conference at Amazon Headquarters July 24-25, 2018 Strategic practices and learning can be a major takeaway from the nation’s leading conference provider — Ragan Communications, which will be hosting the event, “Social Media and Digital Communications Conference” on July 24 and 25, 2018. Ragan Communications manages two of the top news sites for the public relation and corporate communication industries — Ragan.com and PRDaily.com. Combined, these two sites attract close to 700,000…