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Alana CityStyleBot is the Stimulus to Save the High Street Post COVID-19

Alana 'CityStyleBot' is giving high street and independent fashion retailers an alternative virtual shop front to serve customers post COVID-19. Launched in February 2020, Cork Start Up Alana is an innovative Fashion and Beauty platform for consumers to purchase curated fashion looks and beauty products. Alana is powered by Artificial Intelligence meaning that it learns to recommend styles/brands that will suit each customer's unique taste. Alana suggests clothes from high street retailers and independent boutiques with a…

Top eCommerce Tactics to Reduce Cart Abandonment, According to eCommerce Development Rating Platform

72.8% of retail consumers abandon their carts. eCommerceCompanies.com shares key tactics to help eCommerce businesses recapture customers Cart abandonments in the retail industry are as high as 72.8%. Many consumers never complete their purchases, which affects brands' conversions and sales. eCommerceCompanies.com, a B2B marketplace connecting brands with eCommerce experts around the world, outlines tactics to help brands lower the number of missed sales opportunities. Marketing Technology News: i-Sight Launches v5.5,…

Tinuiti Announces New Walmart Ecommerce Acceleration Program Supported by Proprietary Technology

Available for Walmart sellers, vendors and brands looking to expand their reach Tinuiti, the largest independent performance marketing agency across the triopoly of Google, Facebook and Amazon, officially launched its Walmart Ecommerce Acceleration Program, one of the first Walmart advertising and creative offerings in the market. The full-service program is designed to apply Tinuiti's proven methodology with marketplace advertising and performance brand creative to profitably grow a brand's sales on Walmart. Tinuiti's…

PepsiCo Launches New Direct-to-Consumer Offerings to Deliver Food & Beverage Products and Meet Increased Demand Amid Pandemic

As consumers increasingly turn online for their food and beverage needs during the COVID-19 pandemic, PepsiCo, Inc. today announced the launch of PantryShop.com and Snacks.com, two direct-to-consumer websites where shoppers can order an assortment of PepsiCo's trusted and loved food and beverage brands. "Over the last few years, PepsiCo has been working to be a faster, stronger, better company, one that is laser focused on meeting consumer needs and winning in the marketplace. Investing in eCommerce and digital…

New Kickstarter eCommerce Launch Kit Makes It Easier for B2B Businesses To Quickly Start Selling Online

Slatwall Commerce launches B2B eCommerce Kickstarter to roll out digital storefronts powered by an enterprise platform in as little as 2 months. Slatwall Commerce unveiled today the B2B eCommerce Kickstarter Launch Kit, an all-inclusive eCommerce solution designed to solve the dilemma many businesses are facing as a result of the Covid-19 pandemic and changing B2B purchasing trends. "The pandemic has transformed the B2B marketplace," said David Crouch, CEO of Slatwall Commerce. "Traditional B2B sales channels are being…

Bloomreach Hits Major Milestones As It Powers Over USD 200 Billion in Digital Commerce Experiences

Bloomreach, the leader in commerce experience, today announced that it now powers over USD 200 Billion in digital commerce experiences, representing 25% of retail eCommerce in the U.S. and U.K. markets. These milestones were achieved in part due to Bloomreach customers' record growth in eCommerce, with the average customer up 36% in digital and online commerce revenue year-to-date, and on average up 44% in online revenue since March 1, 2020, the effective beginning of the coronavirus crisis in North America and the United…

ACG-NY and Chief Outsiders Take the Pulse of Private Equity Investors as Portfolio Companies Prepare to Restart Their Commercial Engines

the Association for Corporate Growth – New York chapter, and Chief Outsiders, LLC announced the release of their report, “The Great Commercial Engine Restart: Private Equity views as we prepare to exit lockdown.” The report shows the pulse of Private Equity thinking as we enter May and states begin to ease their restrictions and allow businesses to reopen, indicating that many will find a business environment that’s very different from the one they left before the lockdowns started.  The survey explores how the speed at…

JRNI Launches JRNI Forward Suite

Package designed for businesses confronting the new business as usual JRNI, a leading SaaS scheduling platform designed to optimize the customer journey through powerful personalized experiences both in-person and remotely, announced the availability of its JRNI Forward suite. This package is designed to facilitate a smooth transition for businesses as they recover from the effects of the COVID-19 pandemic. Marketing Technology News: Modus Create Named a Top Ten Digital Transformation Solution Company Earlier this…

The Future Is Here: When Online Shopping Becomes the Only Channel

The COVID-19 global pandemic brings with it a new reality—a “new normal.” As more people around the world are confined to the walls of their homes due to government restrictions and distancing rules, several retailers have begun closing their doors in response. This presents an opportunity for eCommerce businesses as the global crisis has driven shoppers to shift their shopping habits online. Compared to the previous year, there have been rising transaction volumes online, especially in the home products, DIY products,…

Instagram Checkout To Disrupt How Brands Sell Online, Digital Silk Reports

Instagram Checkout has the capacity to generate $10 Billion in revenue by 2021. Digital Silk broke down why the new tool will spur a significant change and opportunity for eBusinesses in eCommerce, advertising, payable services and social media Over 200 million Instagram users visit at least one business profile per day, 130 million use the Shoppable tag and 80% of users have bought something off the platform. The platform has become an important marketing and sales tool for brands worldwide. Instagram Checkout tool is…

OneSignal Launches Free Shopify App To Bring Powerful Engagement To eCommerce

OneSignal, Inc., the leading provider of push notifications and in-app messaging solutions, has announced a Shopify App to give online stores a powerful engagement tool to help increase traffic, increase revenue, and improve customer satisfaction. OneSignal is already trusted by more than 600 Shopify merchants, with e-commerce companies seeing a 12%+ revenue lift by adding OneSignal to their online stores. "As the second largest ecommerce site in the world, Shopify has emerged as one of the best ways to sell online, and…

Yotpo Fast-Tracks Product Innovation for eCommerce, Showcasing SMS Marketing to Help Brands Drive Revenue and Success

Survey Reveals Nearly Half of Consumers Welcome Texts from Brands, a Significant Behavior Shift that Paves the Way for SMS Marketing to Become Top Revenue Channel for D2C Brands High-Growth Women's Healthcare Brand, Lauren Bosworth's Love Wellness, Sees Instant ROI with SMSBump by Yotpo Yotpo, the leading eCommerce marketing platform, has announced that, in light of a recent consumer survey conducted in April 2020, consumer use of mobile commerce has accelerated to position SMS as the best channel for brands to drive…

Winning the Battle for Consumer Packaged Goods Sales

Annual BCG/IRI Study Highlights Role of Acquisition, Innovation, Surgical Pricing, eCommerce, and Consumer-Trend Fulfillment in Fueling Short- to Mid-Term Growth The US consumer packaged goods industry increased by 2.2% in 2019, outpacing 2018 growth of 2.0%, according to the eighth annual Boston Consulting Group (BCG)/IRI CPG study released at the end of March. The growth was driven exclusively by pricing adjustments in the face of declining average volumes across measured channels. Despite the volume drop, top growth…

Springbot Helps Merchants Stay Connected with Loyal Customers through an Integration with Smile.io

Springbot, a data-driven marketing platform for eCommerce retailers, announced a new integration with Smile.io, the world's largest reward program provider, that gives Springbot merchants easy access to valuable customer loyalty data within their platform. Loyalty programs are a popular way to increase engagement with existing customers as well as attract new customers, particularly for small and mid-sized merchants. In an ongoing environment where digital commerce continues to accelerate, now more than ever brands are…

COVID-19 Increasing Consumers’ Focus on “Ethical Consumption”, Accenture Survey Finds

COVID-19 Pandemic Accelerating Digital Adoption and Likely to Cause Long-Term Changes in Consumer Behaviors The COVID-19 pandemic is likely to alter consumer behaviors permanently and cause lasting structural changes to the consumer goods and retail industries, according to findings of an Accenture survey of more than 3,000 consumers in 15 countries across five continents. The survey, which was conducted between April 2 and April 6, after many countries had implemented stay-at-home orders, found that consumers have…

The Integer Group Launches Adaptive Retail Division In Response To COVID-19 And Changing Shopping Behaviors

Rapid Response Division Transforms Physical Retail to Comply with WHO Guidelines and Contactless Shopping Initiatives, While Focusing eCommerce on Fast Strategy, Optimization and Performance Marketing Across DTC, Social Commerce and eRetail The Integer Group, the world's leading commerce agency and a key member of Omnicom Group Inc., launched its Adaptive Retail Division today, covering a spectrum of expertise across retail. The rapid response group serves as a consultancy and service offering for both physical retailers…

Social Distancing and Quarantine Orders are Pushing Up Digital Sales Volumes

PowerReviews analysis of consumer activity across 1.5MM product pages also reveals consumer engagement with reviews up 105% in same period PowerReviews reveals the staggering changes in consumer behavior and interaction with online ratings and reviews over the past two months in its research published. Marketing Technology News: Yottaa Publishes Addendum to the 2020 Ecommerce Leaders Survey Report to Include COVID-19 Data The May edition of the PowerReviews Market Trends Snapshot is based on analysis of consumer…

Specialty Graphics Hires 1DA for Their BigCommerce Migration Services

Ensuring Success by Working with a BigCommerce Elite Partner Specialty Graphics is a signage and graphic business that has been working in the industry for over two decades. As the eCommerce side of their business has continued to grow, they needed an eCommerce platform that could handle a more robust suite of features. They have chosen to move from their custom-built site to a site hosted on the BigCommerce platform. To make sure the change goes smoothly, they've hired 1DigitalⓇ Agency for their industry-leading …

Sketchfab Launches App-free Augmented Reality for Brands

AR is the newest addition to Sketchfab for Enterprise, a professional 3D visualization toolkit that allows brands to improve sales performance with 3D configurators, 3D for eCommerce and more Support for native augmented reality (AR) is now available for Sketchfab Enterprise customers, on both iOS and Android. This rounds out Sketchfab’s utility for eCommerce, marketing, education, entertainment, cultural heritage and other industries, delivering 3D online, in virtual reality and now AR. Sketchfab AR allows for a very…

PROS Holdings, Inc. Announces Appointment of Carlos Dominguez to Board of Directors

PROS Holdings, Inc., a provider of AI-powered solutions that optimize selling in the digital economy, announced the appointment of Carlos Dominguez to its board of directors effective April 29, 2020. Dominguez joins the board as an independent director. A seasoned technology veteran with over 30 years of industry experience, Dominguez is president of Sprinklr, a global, social-media-management company. Marketing Technology News: Xactly Announces New Salestech App on Slack to Track Sales Performance Prior to joining…