Email Personalization

Generative AI is rapidly transforming digital marketing, heralding a new era of innovation and efficiency. Its impact is particularly profound in the realm of email marketing, where AI's capabilities are revolutionizing how businesses…
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Is email still relevant? Let’s take a look at its history: Electronic mail (email) was born in the 70s, and email marketing started at the tail end of that decade — that’s over 50 years of use as a marketing channel and communication…
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New features and platform updates facilitate more efficient email drafting, testing and personalization for marketers. Litmus, a leader in email optimization, collaboration, and personalization, has launched new product updates designed to…
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Customers Save Time and Boost Performance with Automated Brand Language and Call-to-Action Tools Liveclicker, a global provider of next-level email personalization solutions for B2C marketers, announced that WWE, Kabam, and Insider were…
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Pay-as-you-go customizable services enable small businesses to send real-time personalized content to their email subscribers. Alterable today announced the launch of its email marketing SaaS, which allows marketers to change emails even…
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Dynamic Email and Triggered Notifications Help Brands Increase Net Promoter Scores, Future Purchase and Satisfaction Liveclicker, a CM Group brand and global provider of real-time email personalization solutions for B2C marketers, today…
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Liveclicker, a global provider of real-time email personalization solutions for B2C marketers, announced that retail client Torrid has implemented LiveMap to inform customers about local store closings and curbside pickup options with…
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Multi-channel communications and messaging platform Front has raised $59 million in their Series C funding round! This Martech Funding was led by Sequoia Capital, in partnership with some of the biggest leaders in the future of…
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There’s a classic, albeit dorky, Email Marketing joke where a guy in a suit stands in front of a bar graph and says to another guy in a suit: “Most of our Marketing email isn’t reaching our recipients,” to which the other guy asks: “Did you…
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A flurry of economic reports confirm that shoppers are still spending, and brands have a bountiful supply of goods and services to sell them. So, where is the sweet spot where the two intersect? This is where machine learning, or AI, comes…
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Liveclicker Powers Next-Generation Email Experiences with Release of Adaptive Personalization Tools; New Suite of Capabilities Allows Marketers to Evolve Email Marketing Programs on the Fly with Continuous Testing, Behavioral Data, and…
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