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TechBytes with Idan Shchori, VP Global Monetization, Playbuzz

Idan Shchori VP Global Monetization, Playbuzz In 2018, there are immense opportunities for marketers to monetize their content. Global marketers have successfully built their content empires by sticking to one major goal -- deliver relevant, interactive, and personalized content to customers. Playbuzz is a successful authoring platform for storytellers, and to understand how they bring core monetization offerings to global publishers and brands/agencies, we spoke to their VP, Global Monetization, Idan Shchori.…

Big Block Taps Former Leo Burnett EVP, Tom Flanagan as Chief Content & Innovation Officer

The Agency-Accelerator Is Quietly Playing A Big Role At CES 2018 The creative services and media ventures company Big Block has announced that it has added former Leo Burnett EVP Tom Flanagan to its executive team. Flanagan will serve as Chief Content & Innovation Officer at Big Block. Content Marketplace is a Global Match-Winner At the time of this announcement, Tom Flanagan said, “I joined Big Block because of the dynamic marketplace of entrepreneurial services, entertainment capabilities and new ventures…