experimentation Archives — MarTech Series

Biggest Myths About Performance Marketing: Decoded

Affiliate Marketing MTS Staff Writer - March 6, 2025

Impact Of Visual Trends On Branding

Customer Experience Management MTS Staff Writer - February 11, 2025

AI to Reshape Creative and Measurement, and the Publisher-Advertiser Relationship

Advertising Trends George London - November 20, 2024

Five Tactics for Powering a Creative Growth Engine

AI/ML Joseph Intile - October 23, 2024

The Pros and Cons of Cohort Measurement

AI/ML Chris Comstock - August 27, 2024

Hightouch launches Campaign Intelligence, adding marketer-friendly analytics to the Composable CDP

Analytics PRNewswire - March 20, 2024

Kameleoon launches AI Copilot for A/B testing, web and feature experimentation at scale

AI/ML PRNewswire - March 11, 2024

MarTech Interview with Janaka Fernando, Optimizely Practice Director at Valtech

Customer Data Platforms Paroma Sen - November 22, 2023

SiteSpect Launches New Contentful App to Optimize Content

Content prweb - June 6, 2023

Evolv AI Begins Series of Generative AI Beta Launches That Enhance Personalization and Experimentation

AI/ML PRNewswire - May 18, 2023

Credo AI Unveils Genai Guardrails to Help Organizations Harness Generative AI Tools Safely and Responsibly

AI/ML Business Wire - May 11, 2023

Where to Focus Your Ad Tech Efforts

Guest Authors Chance Johnson - May 5, 2023

Tag: experimentation
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