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Consumers Engage With Your Marketing Because They Like You, Not Because They Need You 
AI/ML

Consumers Engage With Your Marketing Because They Like You, Not Because They Need You 

Jeff Smith -
0
Vern Hanzlik, Emerging Technology and Software Leader, Joins DrivenIQ as New Chief Executive Officer
Sales & Marketing

Vern Hanzlik, Emerging Technology and Software Leader, Joins DrivenIQ as New Chief Executive Officer

prweb -
0
Merkle and Celebrus launch CXM Signals, a world-first solution enabling brands to harvest first-party data and deliver exceptional experiences
Customer Experience Management

Merkle and Celebrus launch CXM Signals, a world-first solution enabling brands to harvest first-party data and deliver exceptional experiences

PRNewswire -
0
Cookie-Free Advertising: 3 Targeting Options For Modern Marketers
Content

Cookie-Free Advertising: 3 Targeting Options For Modern Marketers

Matt Johnson -
0
New-Partnership-Empowers-Media-to-Leverage-First-Party-Data
Audience Data

New Partnership Empowers Media to Leverage First Party Data

PRNewswire -
0
Exploring the Shift from Onboarding to Direct Activation in Digital Marketing
AI/ML

Exploring the Shift from Onboarding to Direct Activation in Digital Marketing

Peter Ibarra -
0
Generative AI and Marketing Innovation in 2024 and Beyond
AI/ML

Generative AI and Marketing Innovation in 2024 and Beyond

Deanna Ballew -
0
Digilant Announces Relationship with Microsoft, Expanding Digital Media Access for Advertisers
Customer Experience Management

Digilant Announces Relationship with Microsoft, Expanding Digital Media Access for Advertisers

Business Wire -
0
Marketing Technology Highlights of The Week: Featuring Sendbird, LiveRamp, Vibe.co and more!
AI/ML

Marketing Technology Highlights of The Week: Featuring Sendbird, LiveRamp, Vibe.co and more!

MTS Staff Writer -
0
From Mailbox to Inbox: Bridging the Post-Cookie Gap in Precision Advertising
Customer Experience Management

From Mailbox to Inbox: Bridging the Post-Cookie Gap in Precision Advertising

Mike Skladony -
0
InfoSum-unveils-Private-Path_-a-breakthrough-technology-that-redefines-measurement-for-the-privacy-first-era
Privacy and Regulations

Infosum Unveils Private Path, a Breakthrough Technology That Redefines Measurement for the Privacy-First Era

Business Wire -
0
Quizzly.ai-Partners-with-Advally-to-Automate-First-Party-Data-Activation-for-Publishers
Privacy and Regulations

Quizzly.ai Partners with Advally to Automate First-Party Data Activation for Publishers

prweb -
0
How Google Has Slowly Started Phasing Out Third-Party Cookies
Customer Experience Management

How Google Has Slowly Started Phasing Out Third-Party Cookies

MTS Staff Writer -
0
fullthrottle.ai Secures Second Patent to Power Unrivaled Attribution Insights for Audio and Video Advertising
Privacy and Regulations

fullthrottle.ai Introduces SafeMatch to Easily and Effectively Resolve First-Party Data-Driven Household Identity and Attribution

MTS Staff Writer -
0
Ad Tech Trends for 2024
Content

Ad Tech Trends for 2024

Ana Kealy -
0
Naughty or Nice? MarTech Predictions for a jolly 2024
AI/ML

Naughty or Nice? MarTech Predictions for a jolly 2024

Mike Turner -
0
Tealium-drives-enhanced-business-reporting-for-enterprises-through-its-Insights-solution
Customer Data Platforms

Tealium Drives Enhanced Business Reporting for Enterprises Through Its Insights Solution

Globe Newswire -
0
Building Confidence and Trust in a Cookieless World: What Digital Marketers Should Keep in Mind
Native & Programmatic Advertising

Building Confidence and Trust in a Cookieless World: What Digital Marketers Should Keep in Mind

MTS Staff Writer -
0
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