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Gaming content

Ampverse and POPS Worldwide Collaborate to Create Video Gaming Content Series

The partnership sees Ampverse developing original content for POPS digital media platform Video game entertainment company Ampverse, and digital entertainment network POPS Worldwide have entered a partnership to develop an original video game content series to be broadcast on the POPS over-the-top (OTT) video platform. The video game content series consists of 50 original videos, and will feature Ampverse’s esports team, Bacon Time, one of the largest esports teams in Southeast Asia. The series follows Bacon Time’s…

5 Reasons Why Games Offer the Most Brand-Safe Environment for Digital Advertisers

The Internet is a scary place. With everything from divisive politics and hate speech to terrorism and pornography to worry about, it’s no wonder that digital advertising professionals ranked brand safety as the most important media quality metric to measure in 2018. Over two-thirds of US marketers say they’ve suffered from brand safety issues, and more than half of them say it has happened more than once. So marketers are fighting back the best way they know how: with their budgets. Companies such as Unilever and Procter…