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TechBytes with Ben Barokas, CEO and Co-founder at Sourcepoint

Most US-based businesses are yet to fully-understand the CCPA guidelines. Tell us about the unique features of CCPA that empower consumers?  The focus of the CCPA is to safeguard data collected from Californian consumers by for-profit organizations handling higher levels of data (at least 50,000 consumers) or grossing over $25 million per year. In line with this, it also provides consumers with the ability to bring a legal case against companies in the event of a data breach; companies won’t be fined for overall lack of…

Looking Forward: What Will 2020 Bring for Digital Advertising?

Over the last ten years, digital advertising has come a very long way. At the turn of 2010, we were only beginning to see the very early potential of video ads, we weren’t quite aware of the impact that social media would have on the industry and mobile phones were soon to introduce a new wave of digital advertising. Since then, we’ve seen digital ads and the technologies that power them continue to mature, as consumers become ever more conscious of not only being bombarded by flurries of irrelevant content, but also of…

Google’s Private Web Browsing Promise Takes Shape; Embrace a “Cookie-free” Economy by 2022

Apple Safari was the first browser to implement ITP. Firefox had also decided to block third-party cookies. Now, Google Chrome is expected to follow these browsers by rendering third-party cookies obsolete.  By 2023, Google Chrome will secure its web browsing technology, banning third-party cookies from accessing user's browsing history. There were speculations last year after Google announced its Privacy Sandbox initiative to develop a set of open standards for enhanced user privacy on the web. Google's monopoly on web…

Zipwhip Launches 2.0 Browser Extension to Make Texting for Business Even Faster, Easier and More Convenient

New Extension for Chrome Grants Businesses Direct Access to Texting-For-Business Solution Within Existing Workflows Zipwhip, the leading provider of texting for business, announced the launch of the Zipwhip 2.0 Browser Extension, which offers users the essential features of the Zipwhip app without ever having to leave a customer relationship management (CRM) system or web page. Building on its history as the pioneers of the texting-for-business industry, Zipwhip is on a mission to create a seamless experience that makes…

Text Request Releases Chrome Extension, Lets Businesses Text From Email, CRM, More

Text Request is a Software-as-a-Service Product Text Request, the online texting service for businesses, released a Chrome browser extension earlier this month to let customers send and receive texts through their current business phone numbers while browsing any web page, including their email, CRM, and other online applications. "The concept is pretty simple," says Text Request CEO Brian Elrod. "Phone calls and emails don't work like they used to, but you can reach anyone almost instantly through text. Our Chrome…

Canto Launches Updates to DAM Solution

Customer-Driven Roadmap Boosts Marketing Efficiency and Productivity Canto, a leading provider of Digital Asset Management (DAM) software, announced new features that enable marketing teams to achieve a competitive edge through a more visual approach to managing high-volume, fast-growing image and video file assets. More than 400 customers have adopted Canto’s Software-as-a-Service (SaaS) solution, resulting in recurring revenue that has continued to more than double year-over-year for the past two years. “With the…

Shutterstock Launches Suite of Deep Learning-Powered Search Tools Including Reveal, a New Plugin for Google Chrome

Shutterstock's Latest Tools Are Available on Its New "Showcase" Site, Which Features the Company's Search Innovations Designed to Help Customers Find the Content They Need Fast Shutterstock Inc., a leading global technology company offering high-quality assets, tools and services through its creative platform, announced the launch of Shutterstock Reveal, a new Google Chrome extension, together with the release of its new experimentation site, Shutterstock Showcase, which features two additional new search innovations -…

Time For Better Browsing UX: Google’s Chrome 66 Puts A Vigil On Autoplays

The New Feature in Chrome 66 Blocks Autoplays on Sites Automatically For long, browsing experiences turned bitter with unwanted auto-plays on site or page visits. Internet enthusiasts can now breathe a sigh of ‘autoplay relief’. The latest Chrome browser by Google – Chrome 66, is the reason for the relief. Chrome 66 brings a much-appreciated feature in which it shuts autoplay videos on sites as it automatically blocks them. The idea surfaced in January and is now a reality. Chrome 66 has additional features apart from…