Browsing Tag

Google Maps

The Mobile App That Reinvented the Highway, Reinvents the City

Nexit announced the launch of their new innovative city mode, helping users find all their needs on the map at the same time, in the same area of the city. Nexit was launched in December 2019 as the only all-in-one app for highway travelers, going beyond what existing map apps provide. In addition to turn-by-turn directions, Nexit also helps drivers customize the perfect road trip by finding exactly what they want, when they need it, on the road they are traveling on. Nexit now brings that same innovation to the local market…

Airy to Provide Clients with a New Customer Messaging Channel: Google’s Business Messages

Airy, international provider of automated messaging solutions, is one of the first messaging partners on the market to offer Google’s Business Messages Airy, the international provider of automated messaging solutions, announces today the availability of Google’s Business Messages for its global client-base. Airy is part of an initial group of companies to integrate with Google’s Business Messages. Today’s consumers increasingly prefer messaging for customer support, instead of picking up the phone or writing an email.…

Daily MarTech Roundup: Latest News, Insights, Funding and Updates

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from Salesforce, New Breed, Google Maps, SmartEquip, and Facebook. Salesforce Acquires Evergage, Will Use Personalization to Enhance Customer Data and Deliver More Relevant Experiences Salesforce acquired Evergage, the leading software platform for real-time 1:1 personalization, to accelerate the company’s efforts to offer enhanced personalization solutions to its thousands of customers.…

Weav Music Raises Series A Funding to Usher in a New Era of Smart Music

Pioneering Adaptive Music Lab Partners with King River & Peloton Weav Music, the audio innovation lab helmed by Google Maps co-founder Lars Rasmussen and marketing visionary Elomida Visviki, announced a $5 Million Series A financing round to change the way we make and experience music. The round was led by King River Capital; global fitness leader Peloton also participated, along with previous investors Passion Capital and Rivet Ventures. The infusion will enable Weav Music to expand its adaptive music platform --…

Five Ways 5G Will Change Digital Advertising

Nine months ago, 5G was set to take the mobile and digital world by storm. Depending on who you ask, 5G could be a major boon for digital media, or the latest in a long line of tech developments hyped up way too soon (VR anybody?). 5G, the network that mobile data passes through, doesn’t have a set definition nor standards and tech specifications. But it’s generally agreed that 5G will make data uploads and downloads on mobile devices a whole lot faster. We’re talking about downloading a 3-hour movie via your wireless…

Olo to Enable Brand Direct Food Ordering from Google Search, Google Maps and the Google Assistant

Integration allows restaurant brands to access direct traffic from Google’s platforms Olo, the leading digital food ordering platform for the restaurant industry, announced that it is working together with Google to enable customers to order directly from restaurant brands across Google Search, Maps and the Google Assistant. The integration allows Olo’s network of more than 70,000 restaurant brand locations to be enabled on Google’s platforms so that consumers can order directly on Google from Search and Maps. Users can…

The Untapped Digital Marketing Potential of WhatsApp

 The numbers speak for themselves: 1.6 billion users over 180 nations. Further, it is the messaging king in 133 of those places. WhatsApp’s dominance shows no sign of slowing, which makes it all the more interesting that many marketers are only just coming to understand the platform’s full potential. Smartphones and chat apps are ubiquitous in the lives of modern consumers, so Marketing through these platforms only makes sense. WhatsApp remains ad-free, but upcoming platform changes and the potential for chatbot…

20 Hot Brands on the Social Media Monitoring RADAR – Part II

Martech Series Features 20 Brands That Are Helping Businesses Maintain Their Social Media Footprint ‘Social Media Monitoring is all about finding out the buzz about your brand. It’s a lot of data collation and extracting meaningful insights in order to decide the direction in which a business has to be driven. This process happens via Social Media Monitoring tools and is not restricted to Social Media only. It also involves crawling into every nook and corner of the internet that can host data.’ Social Media Monitoring…

20 Hot Brands on the Social Media Monitoring RADAR – Part I

MarTech Series Features 20 Brands That Are Helping Businesses Maintain Their Social Media Footprint Brands are getting keener to know what is being spoken about their products and services on the World Wide Web. We are talking about a global platform (the internet in entirety) and fragmented enterprise data scattered across multiple channels! Further, brands would ideally like this data to be collated to harbor rich insights and assess their brand’s value on a macro level. Impossible, right? Not anymore. Thanks to…

Now, Google Is Your Most-Reliable Holiday Planner

How Google Can Help You Plan Holiday Travel Better We all need breaks to recharge our senses and take our mind off the hustle-bustle of daily life. Planning a holiday is never easy—especially if you are taking a break from work. As the holiday season approaches, most people have already started searching for tips and tricks to manage their time and money better. The question on  top of everyone’s mind is 'How do I save money and book a holiday that meets my expectations without burning a hole in my pocket?' Well, if you…

Voysis Unveils ‘Voysis Commerce’ for Better Product Discovery and Customer Experience

Following Their Advances in Google’s Wavenet Technology, Company Launches Voysis Commerce to Make It Easy for Any Retailer or Brand to Stand Up Native Voice Experiences At an event in New York, Voysis, announced its new product, Voysis Commerce. The provider of Voice AI for search also released the findings of a research report that shows voice commerce and search is at a major inflection point for retailers and brands. Read More: MarTech RADAR 2018: Top 150 B2B Technology Companies You Should Follow The launch of…