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Heap

Heap Names Lynn Girotto As Chief Marketing Officer

Heap Inc., the worldwide leader in product analytics and digital insights, is proud to welcome Lynn Girotto as the company's first Chief Marketing Officer (CMO). With over 20 years of senior-level experience leading global marketing teams at Tableau, Starbucks, and Microsoft, Girotto will be responsible for growing brand awareness, scaling Heap's marketing function, and leveraging a data-driven approach as Heap brings digital insights to companies across the globe. Girotto gained a deep understanding of the analytics…

Heap Welcomes Ken Fine as President, COO

Ken Fine Brings 20 Years of B2B Saas High-Growth Expertise  Heap Inc., the leader in product analytics, is proud to welcome Ken Fine as its President and COO.  Ken is a 20 yr veteran in leading B2B SaaS companies through successful growth. Ken will be responsible for leading all go-to-market functions of the company, including sales, marketing, operations, and customer success. Ken brings success scaling multiple B2B SaaS companies including Medallia and Financial Engines where he helped lead those…

Interview with Joshua Neckes, Co-Founder, Simon Data

"Digital transformation is the act of bringing (or dragging) an “old school” marketing operation into the modern era." Tell us about your role and how you got here. What inspired you to co-found Simon Data? A blend of market opportunity and passion. On the market opportunity side, the modern marketing cloud is fundamentally broken. Customer data is the “atomic unit” of marketing; effective marketing is totally contingent upon using it well. And yet when my co-founders and I looked at the set of options for…