Lufthansa and IBM collaborate in the field of artificial intelligence (AI); new AI Studio leverages IBM Garage method IBM and …
The Mars Agency Introduces Marilyn, the First End-To-End, AI-Enabled Predictive Commerce Intelligence Platform for Marketing to Shoppers
Built on Innovation and with Watson, IBM’s AI Platform, Marilyn Takes the Guesswork out of Marketing to Shoppers The Mars …
Nextech Releases Updated UX for Its Patent-Pending Web-Enabled AR Platform
NexTech AR Solutions is pleased to announce that it has released an upgraded user experience for its patent-pending web-enabled AR …
Absolutdata Integrates IBM Watson for Scalable Business Impact through Enhanced Insight Mining
IBM Watson Discovery Portfolio on Absolutdata’s NAVIK AI Platform Enables Enterprise Analytics and Data Mining at Scale Across Sales and …
Ingenico Launches IBM Watson-Enabled Chatbot to Enhance Customer Experience
Payment Leader Enhances Messaging Bot Solution with AI Services from IBM Ingenico Group, the global leader in seamless payment, launched …
20 CMOs to Follow on Twitter
MarTech Series Is Jotting down 20 Chief Marketing Officers That Leverage Twitter to Talk About a Variety of Topics And, …
Partnership TechBytes with IBM Watson’s Hillary Henderson and IRIS.TV’s Richie Hyden
(Left) Hillary Henderson Sr. Director, Product Strategy and Management at IBM Watson (Right) Richie Hyden Co-Founder & Chief Operating Officer …
ZoomInfo Completes Acquisition of Y Labs in Israel and Continues to Expand Its Executive Leadership Team Among Record Growth
Company Closes out Record First Half Sales Performance with 71 Percent Billings Growth Year-To-Year with Addition of Israeli Hub for …
ScribbleLive Unveils TrendHub, an AI-Powered Content Intelligence Solution
ScribbleLive, a content performance company, unveiled TrendHub, the latest addition to the ScribbleLive Content Cloud. Powered in part by IBM …
IBM Gives Tennis Players a Competitive Edge with Watson at the 2018 US Open Tennis Championships
USTA Continues to Evolve the Tournament for Fans, and Now Tennis Players, with AI Technology IBM announced that IBM Watson …
How Your MarTech Stack Fails to Serve the Customer
In the older days of marketing, back in the early 2000s, a few brave CMOs invested in some rudimentary tools …
Interview with Randy Wootton, CEO, Percolate
"If your content marketing solution is not designed to anticipate future demand, you may be forced to sacrifice quality and …
Why Are Businesses Turning Heads at the Salesforce Commerce Cloud?
We Dive Deeper into the Salesforce Commerce Cloud and Why It That Has Proved to Be a Scalable, Cloud-Based Solution …
Box Announces Expansion of Box Skills Private Beta to Bring Advanced Machine Learning to Enterprise Content
Introduces Custom Box Skills from IBM and Support for New Machine Learning Services from Microsoft Azure Box Inc., a leader …
Six Tips for Winning With a Multi-Cloud Approach
You may have seen the map showing the hundreds of software programs that marketing teams employ, and many marketers use …
Influential Closes $12 Million Series B Funding Round With Participation From WME
The Funding Comes On The Heels Of Influential’s New Partnership With WME Influential, the leading AI influencer technology, Social Intelligence™ …
The Role of AI in FIFA World Cup 2018
The countdown to the world’s greatest sporting event ends today. Yes, today the FIFA World Cup 2018 kicks off at …
Interview with Ari Brandt, CEO and Co-Founder, Receptiv
"Expectations will be less about the technology and more about the supply chain, and the relationships that buyers and sellers …
Influential and Oracle’s Moat Join Forces to Measure Social Media Influencer Campaigns
This Collaboration Incorporates Measurement Viewabilities and Metrics for Deeper Insights Influential is an AI influencer technology and Developer Partner of …
Interview with Steve Lok, Global Head of Martech, The Economist
"There’s been a shift in our ability to connect growth directly to marketing resource spend, essentially creating another directly attributable …