ScribbleLive, a content performance company, unveiled TrendHub, the latest addition to the ScribbleLive Content Cloud. Powered in part by IBM …
IBM Gives Tennis Players a Competitive Edge with Watson at the 2018 US Open Tennis Championships
USTA Continues to Evolve the Tournament for Fans, and Now Tennis Players, with AI Technology IBM announced that IBM Watson …
How Your MarTech Stack Fails to Serve the Customer
In the older days of marketing, back in the early 2000s, a few brave CMOs invested in some rudimentary tools …
Interview with Randy Wootton, CEO, Percolate
"If your content marketing solution is not designed to anticipate future demand, you may be forced to sacrifice quality and …
Why Are Businesses Turning Heads at the Salesforce Commerce Cloud?
We Dive Deeper into the Salesforce Commerce Cloud and Why It That Has Proved to Be a Scalable, Cloud-Based Solution …
Box Announces Expansion of Box Skills Private Beta to Bring Advanced Machine Learning to Enterprise Content
Introduces Custom Box Skills from IBM and Support for New Machine Learning Services from Microsoft Azure Box Inc., a leader …
Six Tips for Winning With a Multi-Cloud Approach
You may have seen the map showing the hundreds of software programs that marketing teams employ, and many marketers use …
Influential Closes $12 Million Series B Funding Round With Participation From WME
The Funding Comes On The Heels Of Influential’s New Partnership With WME Influential, the leading AI influencer technology, Social Intelligence™ …
The Role of AI in FIFA World Cup 2018
The countdown to the world’s greatest sporting event ends today. Yes, today the FIFA World Cup 2018 kicks off at …
Interview with Ari Brandt, CEO and Co-Founder, Receptiv
"Expectations will be less about the technology and more about the supply chain, and the relationships that buyers and sellers …
Influential and Oracle’s Moat Join Forces to Measure Social Media Influencer Campaigns
This Collaboration Incorporates Measurement Viewabilities and Metrics for Deeper Insights Influential is an AI influencer technology and Developer Partner of …
Interview with Steve Lok, Global Head of Martech, The Economist
"There’s been a shift in our ability to connect growth directly to marketing resource spend, essentially creating another directly attributable …
IFTTT Mounts $24 Million Funding Led By Salesforce Ventures to Build a More Connected World
IFTTT Platform Customers Have the Opportunity to Integrate with over 600 Devices and Apps IFTTT, a leading applet creation platform, …
TruGreen Partners with IBM Watson for Ads That Recommend Personalized Lawn Care Plans
It’s no secret that AI in advertising is leaping from the experimental stage to something more commonplace. To help consumers …
Interview with Craig Harris, Founder and Chairman of the Board, HG Data
"We use ML and NLP to help process billions of structured and unstructured documents to curate highly valuable technographic information …
Mobile World Congress 2018: What’s Next for Industry Innovation?
Mobile World Congress 2018 (MWC 2018) has always been much more than just a launch pad for the latest handsets …
TrustRadius Announces the 2018 Top Rated Marketing Automation Software According to User Reviews
Hubspot, Marketo, Adobe and IBM Are Among The Winning Products TrustRadius, the most trusted B2B review platform, awarded 2018 Top …
video intelligence Launches Contextual Video Platform
New Platform Will Enable Media Publishers To Instantly Deliver Relevant Content And Advertising video intelligence (vi) has announced the UK launch …
Year-Ender 2017: 10 Extraordinary Martech “Moments” of the Year
In Part 2 of Our Year-Ender 2017 Series, We Bring You the Top Ten Martech Moments From the Year in …
ADYOULIKE and Tabmo Join Forces in Native Programmatic Advertising Partnership
Tabmo and ADYOULIKE Partnership Ensures that Ads are Served to the Right Audiences, in the Right Context and in a …