Identity solution

Novatiq, the only privacy-first identity solution to leverage first-party network operator intelligence, has today announced a significant commercial partnership with Supership Holdings. Supership is Japan’s leader in data-driven digital advertising. The deal will see the UK start-up and the Japanese digital media powerhouse create a multimillion-pound, multicounty, multiyear deal to develop a fully privacy-compliant advertising platform. The patented technology developed by Novatiq uses network customer intelligence…

33Across, a leading programmatic publisher platform integrated across 800,000 publishers, announced the launch of  Lexicon™, an identity solution created specifically to help publishers succeed without cookies. Just as advertisers need to plan for a world without cookies, publishers require a supply-first solution to balance privacy and monetization for the open web. Through Lexicon, 33Across has re-architected the way their exchange works to help publishers become less reliant on browsers and simplify the…

33Across, a leading programmatic publisher platform integrated across 800,000 publishers, announced the launch of Lexicon™, an identity solution created specifically to help publishers succeed without cookies. Just as advertisers need to plan for a world without cookies, publishers require a supply-first solution to balance privacy and monetization for the open web. Through Lexicon, 33Across has re-architected the way their exchange works to help publishers become less reliant on browsers and simplify the increasingly…

Epsilon to Become a Key Strategic Adobe Identity Partner, Positioning Enterprise Brands for Success in a Cookieless World and Building on Publicis Groupe's Long-Standing Relationship with Adobe Powered by Epsilon's CORE ID, Publicis Sapient to Deliver Customer-Centric Digital Transformation for Clients Fueled by the power of 250 million privacy-protected consumer IDs, Epsilon and Publicis Sapient are expanding Publicis Groupe's long-standing relationship with Adobe to help enterprise brands deliver one-to-one…

One-of-a-Kind Mobile ID Solution Enables Quick Integration with Leading Identity Providers InMobi, the world’s leading independent marketing cloud, today announced the launch of UnifID, an industry-first offering designed to simplify and streamline identity resolution for mobile app publishers and developers. UnifID (pronounced “unified”) works as a stand-alone solution or in combination with other industry-leading alternatives that have entered the marketplace. It is designed to help app publishers make…

Ping Identity, the Intelligent Identity solution for the enterprise, announced that Diane Gherson has joined the company’s board of directors. Gherson served as Chief Human Resource Officer (CHRO) for International Business Machines Corporation (IBM) for seven years, retiring in December 2020. At IBM, she was responsible for the people and culture of the company’s 350,000+ global workforce. During her tenure as CHRO, Ms. Gherson redesigned all aspects of IBM’s people agenda and management systems to support a massive…

Recognized for excellence in Consumer Identity and Access Management, Access Management and Enterprise Authentication Ping Identity, the Intelligent Identity solution for the enterprise, announced that it has been named a leader in three KuppingerCole Leadership Compass reports, including the Consumer Identity and Access Management (CIAM), Access Management and Enterprise Authentication Solutions reports. This is the second consecutive year that Ping has been named an Overall Leader in the CIAM report and follows the…

Unified ID 2.0 Aligns with PRAM Principles Including Consumer Privacy, Equal Access Unified ID 2.0, the next generation identity solution, is formally being submitted today to the Partnership for Responsible Addressable Media (PRAM). Earlier this month, PRAM called for contributions of addressability code for collaborative development. Unified ID 2.0 is built on an open-source digital framework, and it is the result of broad collaboration among a range of companies across the industry. This submission puts Unified ID 2.0…

Former Baxter Executive Brings Decades of Leadership, Innovation and Insight to the Ping Community Ping Identity, the Intelligent Identity solution for the enterprise, announced that Paul E. Martin has joined the company’s board of directors. Martin is an acclaimed IT visionary with international experience, boardroom acumen, and award-winning IT innovation accolades. Martin most recently served as CIO and senior vice president for Baxter International Inc., where he led the company’s global IT strategy, operations,…

Placement Follows Company Being Named as a Leader by Gartner, Inc. in the 2020 Magic Quadrant for Access Management Ping Identity, the Intelligent Identity solution for the enterprise, announced its winning rankings across all three categories of use cases in Gartner’s 2020 Critical Capabilities for Access Management report. The placement comes on the heels of Ping being named a Leader for the fourth consecutive year by Gartner, Inc. in the 2020 Magic Quadrant for Access Management. The report assesses 12 vendors and how…

Built for the cookie-less future of digital advertising, powered by nearly 900 million direct consumer relationships, a diverse ID graph, and a full-stack DSP & SSP ad platform Verizon Media announced the launch of its new unified identity solution, Verizon Media ConnectID. Built on the foundation of Verizon Media’s consumer-first values and market-leading advertising technologies, the new unified ID solution is designed to support advertisers, publishers and consumers as the digital landscape evolves away from cookies…

Company recognized highest in Ability to Execute Ping Identity, the intelligent identity solution for the enterprise, announced that it has been named a Leader by Gartner, Inc. in the 2020 Magic Quadrant for Access Management for the fourth consecutive year. The Magic Quadrant is designed to help companies evaluate technology providers’ completeness of vision and ability to execute. The news follows a strong year of growth and innovation for Ping Identity, including the company’s acquisition of personal identity leader,…

PingZero provides frictionless login experiences with passwordless authentication including support for the FIDO2 open standard Ping Identity, the intelligent identity solution for the enterprise, announced PingZero, a suite of passwordless authentication features organizations can implement to deliver seamless digital experiences to employees and customers. By eliminating login friction, including the need for usernames and passwords, PingZero boosts employee productivity, improves customer retention and acquisition rates,…

New cookieless ID powers relevant & responsible omnichannel advertising, while empowering consumers with a universal and persistent opt-out across every digital touchpoint, browser & device Lotame, the leading global provider of data enrichment solutions to drive customer insights and turn personas into addressable advertising, announced the launch of Lotame Panorama ID, the first global, people-based identity solution for a cookieless open web. Powered by Lotame’s patented graphing technology, its identity…

The company celebrates achievements for employee satisfaction and outstanding leadership Ping Identity, the intelligent identity solution for the enterprise, has been named as a Top Workplace by the Denver Post while Chief Executive Officer and Founder Andre Durand was honored as a Most Admired CEO by The Denver Business Journal. These corporate recognitions from local business organizations come on the heels of a year of significant growth for the company, including the acquisition of personal identity startup, ShoCard and…

New technology promises to redefine how consumers interact with business, strengthen identity verification and reduce friction when individuals engage with companies across digital channels. Ping Identity, the intelligent identity solution for the enterprise, announced the acquisition of ShoCard, a leader in technology designed to transform the way users manage their identity and engage with companies. The acquisition marks a significant step towards its vision of providing users with more control over their privacy while…

Tru Optik’s household identity graph and data marketplace position TransUnion as the premiere data-as-a-service provider across connected TV and streaming audio Building on recent investments in identity and consumer insights for marketing, TransUnion has agreed to acquire Tru Optik. Tru Optik is the most relied upon data marketplace and data management platform for connected TV, streaming audio and gaming. Their patented household graph of more than 80 million U.S. homes enables household-level identity, targeting and…

Global customer intelligence platform Zeotap has announced that ID+, its universal marketing identity solution launched in July 2020, is now available as a module of Prebid, the most widely used header bidding platform for publishers. Launched in 2015, the Prebid project is led by a neutral industry organization that makes header bidding easier for publishers by bringing conformity and simplicity to the process. The inclusion of ID+ in Prebid’s User ID module ensures ID+ can be transacted across the ecosystem. In just…

LogMeIn announced that LastPass, its industry-leading password management and identity solution has reached a great milestone: 25 million LastPass users around the globe. A pioneer in the password management space, LastPass was founded on a mission to provide seamless password security for individuals and businesses alike. For over a decade, LastPass has made it easier for thousands of businesses and millions of users to improve their password security and safeguard their digital assets. Today, the company celebrates the…

Integrating Kochava IdentityLocker and LiveIntent nonID to leverage anonymized IDs with over one billion authenticated email connections for a new identity pathway forward  Kochava, the leading attribution platform for real-time data solutions for mobile and connected devices, and LiveIntent, the people-based marketing platform powered by the email address, announced a partnership to enable marketers and publishers a privacy-safe identity solution to transact and match first-party data. This powerful partnership leverages…