Banner Before Header
Browsing Tag

InfoSum

Infosum Raises $15.1 Million in Series a Funding

InfoSum, the world’s leading provider of decentralized marketing infrastructure, announces the completion of its Series A funding round, raising $15.1 million. InfoSum has built the world’s first decentralized marketing infrastructure that enables companies of every size and industry to collaborate across first and second-party data sets, to create a superior experience for consumers. Powered by this privacy-first solution, leading broadcasters, brands, and enterprise companies are working seamlessly on first-party…

Infosum Announces Partnership With Global Identity and Data Platform, Zeotap

Leading technology companies team up to help brands across Europe and the US utilise their first-party data to better understand and engage with consumers in the digital world InfoSum, the first-party data platform announced a partnership with global deterministic identity and data platform zeotap. The collaboration will enable brands to make the most out of their first-party data for more effective marketing – thanks to the combination of InfoSum’s privacy-safe platform and zeotap’s deterministic identity and customer…

InfoSum launches Pioneering First-Party Data platform, Discovery

Telegraph Media Group, Infectious Media and Immediate Media Sign up to Technology That Solves the ‘Cookie Problem’, Making Audiences ‘Discoverable’ Without Sharing Customer Data InfoSum announced the launch of its Discovery platform, which enables media owners to make their audiences available for powerful privacy-safe insights, planning and activation in a cookieless world. Tougher data laws and increased restrictions from web browsers herald the imminent demise of the third-party cookie as a way of tracking consumer…