Attribution has been, and will continue to be, a hot topic for those in the Marketing world – and for …
MarTech Post of the Week: Better Insights in Store for Retailers
On a crowded high street, shop owners have to work hard to attract customers, tempt them into browsing and ultimately, …
Credorax Announces Partnership with Small World to Enhance Cross-European, Card Present Activity with a Unified Payment Solution
Nextgen Merchant Acquirer to Provide Back-End Infrastructure and Banking Services to Streamline Small World’s European Activity Credorax, the licensed NextGen …
Why Better Parental Leave Matters for the MarTech Industry
Working in the Marketing Technology space, we’re fortunate to be surrounded by innovation on a daily basis. Ours is an …
15 MarTech Pros Share Their Most Valuable Experiences and Insights
Giving It Back to the MarTech Industry Is What We Aim to Achieve with This Article Today… Every smart MarTech …
a4 Partners with Inscape to Deliver Smart TV Insights to Marketers and MVPDs
a4 Is Expanding Its Audience-Based, Multiscreen Advertising Solution with Data Insights from Millions of Smart TVs Altice USA had recently unveiled …
IRI Announces Enhancements to IRI Verified Audiences
IRI Verified Audiences Enable Unprecedented Personalization, Targeting and Messaging Capabilities That Improve Marketing Performance IRI, a global leader in innovative solutions …
Visitor Segmentation: The Key to Powerful Website Personalization
When it comes to B2B marketing, the most effective forms of communication are those that are targeted and personalized. This …
Why You Need Engagement-driven Marketing in the Digital Era
If marketers want to master the data high-seas, they’ll need to focus their energies on driving engagement. That’s where webinars …
Manzama and OnePlace Partnership Brings Market Intelligence to Client Lifecycle Management
The Partnership Allows Bringing Key Information Provided by the Manzama Intelligence Platform Directly into Their Oneplace CRM Environment Manzama and …
Analytics Insight Announces ‘The 10 Most Valuable Business Intelligence Companies in 2018’
Business Intelligence Is One of the Key Pillars of New-Edge Information Ecosystem Analytics Insight Magazine, a brand of Stravium Intelligence …
Marketing Veteran Paula Burr Chosen To Lead DEG’s Analytics and Insights Team
Digital Agency DEG Hires New Director of Analytics and Insight One of the fastest growing companies, DEG is a full-service …
BuzzBoard Announces Category Insights to Help Understand Customers Better
Category Insights and Coverage For More Than 700 Business Categories for the US BuzzBoard Inc, a pioneer in cloud services …
TechBytes with Mark Langsfeld, VP, Analytics Innovation, Anexinet
Mark Langsfeld VP, Analytics Innovation, Anexinet Data and analytics teams can no longer survive in silos. They work in …
WalkMe Launches Growth Edition Solution for SaaS and Web-Based Companies
World’s First AI-Powered Digital Adoption Solution to Accelerate Customer Retention and Growth WalkMe, the leading digital adoption platform and one …
Coveo Announces $100 Million Investment Led by Evergreen Coast Capital
Leading Silicon Valley-Based Tech Investment Firm Funds Accelerated Growth Into Leading Global AI Insight Engines Provider Coveo, a recognized leader …
Bloomfire Launches Insights Platform
Bloomfire’s Insights Platform Helps Teams Manage Research And Makes It Easily Accessible To The Stakeholders Who Need It Most Bloomfire, …
Brandwatch’s Quick Search Brings Speed To Mass Social Data Analysis
The New Offering Is The First Enterprise Social Intelligence Solution To Instantly Segment All Of Your Social Data The world’s …