intent data

“Neon” Intent Reporting Reveals Account Activity and Topical Purchase Interests from IDG’s Ecosystem of Publications, Events, and Awards IDG Communications, Inc. – the world’s leading tech media, data and marketing services company – …
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TrustRadius, the most trusted customer review platform for business technology, today announced the launch of a seamless data integration with 6sense, the leading Account Engagement Platform. 6sense customers can now access downstream…
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The same technology that captured 56M+ first-party leads is now available as the only self-service and centralized tool to execute Inbound and Outbound gated content experiences that yield revenue-based results Today, NetLine Corporation —…
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Brands and agencies using sponsored content to reach lawyers, health care professionals, finance, defense and government decision-makers, and other affluent business communities can do so more effectively, thanks to a unique program…
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Brands are looking for “ad solutions” – a category that rose sharply after staying low for five months, as measured by Bombora Company Surge(R) This week’s intent data points to a rise in searches around “programmatic” and “LED billboards”…
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“Demand generation” and “content marketing” remain strong areas of interest for brands, as measured by Bombora Company Surge(R) This week’s intent data gives us an important reminder: Content is still king! “Demand generation” and…
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Exclusive offering strengthens advertisers’ ability to reach and engage audiences with a greater breadth and depth of data-driven insights Tremor Video, a leading programmatic video platform, today announced that the UnrulyEQ emotional and…
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B2B marketers now have access to more in-depth first-party intent data within the RollWorks ad platform. Today, KickFire announced their latest data partnership with RollWorks, a division of NextRoll, Inc., to deliver…
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“Roadblocking” was among the most-searched terms recently among brands and agencies, as measured by Bombora Company Surge(R) Brand marketer interest in “iOS app marketing” has grown considerably in recent weeks. As with most things, the…
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Marketing tech category leader saw steady and sustained growth of 18% through the pandemic, 30% customer value increase, and is on track to achieve doubling of ARR within next 12 months Bolsters leadership team with key…
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Enables Companies to Build Data-Compliant Go-To-Market Strategies for the Long-Term ZoomInfo, a global leader in go-to-market intelligence solutions, announced that it has launched Privacy Clusters as a part of its premium Streaming Intent…
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My fellow marketers, I'd like to ask you a question: Are you stuck? Do you feel like you and your team are stuck in traditional B2B marketing? Let me explain. For roughly six years, I've led the marketing team at 3Play Media and honed my…
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Artificial Intelligence-Powered Intent Enables Sellers and Marketers to Engage with Prospects and Customers at the Opportune Moment ZoomInfo, a global leader in go-to-market (GTM) intelligence solutions, announced that it has acquired…
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5x Growth in Signals Mobile Lot Visit Identification Propels Radical Advancement in Automotive Targeting V12, a leading provider of purchase intent insight and marketing services announced that its family of in-market purchase intent…
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Marketers learn how to prioritize their target audiences by reaching them using MetaData’s autonomous demand gen platform without using IP address matching LeadSift, a B2B Intent Data company announces a strategic partnership with…
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Slintel, the leader in capturing technographics-powered buying intent, today announced the release of their Starter Plan, a free product that allows users to get technology, company, and lead insights of over 66 million key decision makers…
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ABM remains the most-defiant of technologies for B2B marketing and Demand Gen professionals. B2B customers are growing matured and smarter with easy access to digital buying tools and product review platforms. They demand real-time…
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It is no secret Sales and Marketing are still misaligned when it comes to measuring what matters — and it’s affecting companies’ ability to generate predictable revenue. 6sense’s research has shown more than 80% of B2B companies fail to…
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Today, while many businesses have slowed down, or in some cases completely stopped, there are still markets that are showing some positive trends. True Influence is seeing the volume of interest in demand generation from numerous industries…
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Company’s Data is Sourced From Publicly Observed Action and Doesn’t Require IP Address Resolution IntentData.io, Inc. announces Contact Level Intent Data which is uniquely suited to the sudden remote work environment. As we all adapt to…
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