IRI

Dynata, IRI and Scanbuy the first data providers to leverage monitoring service, UM, Labelium and Causal IQ evaluate scores for campaign planning and analysis Neutronian announced that it has released its significantly expanded Q1 2023…
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Expanded relationship provides leading TV organizations frictionless data availability for targeting and activation IRI announced an extended partnership with Experian to enable TV network groups, multichannel video programming…
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New solution allows marketers to measure in-store sales impact of online advertising via Meta platforms IRI and Meta Platforms, Inc. will now provide shopper marketers with a new solution that closes the loop between campaigns running…
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IRI hosting webinar covering growth opportunities for store brands on Nov. 30 IRI, which recently merged with The NPD Group to create a leading global technology, analytics and data provider, today released a new report exploring…
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In the wake of their company’s rebranding, GroupSolver Inc., an intelligent research platform, names themselves “Data Storytellers” and promises to help customers uncover the ‘why’ behind their raw data. With a compelling new tagline, “Stay…
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IRI, which recently merged with The NPD Group to create a leading global technology, analytics and data provider, announced today that Church & Dwight Co., Inc, a leading U.S.-based household and personal care products manufacturer,…
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The collaboration enables Tree Top to quickly monitor pricing activity with more granularity IRI, which recently merged with The NPD Group to create a leading global technology, analytics and data provider, and Tree Top, Inc. announced…
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Lasso expands clinical audience builder Blueprint, allowing healthcare brands to reach individuals and households based on consuming behavior. Lasso, an IQVIA business, the world's first and only omnichannel platform for healthcare…
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Information Resources, Inc. (IRI) and The NPD Group (NPD), which recently merged to create a leading global technology, analytics and data provider, today announced that Malli Vangala has joined the company as chief strategy officer.…
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IRI, which recently merged with The NPD Group to create a leading global technology, analytics and data provider, and the NYU Stern Center for Sustainable Business (CSB) released new research, Sustainability and the Consumer, which features…
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New solution provides CPGs a holistic approach to media insights, activation and measurement IRI, which recently merged with The NPD Group to create a leading global technology, analytics and data provider, and Epsilon, a global…
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Kraft Heinz and Danone among first to utilize new offering for improved targeting, analytics and measurement IRI, which recently merged with The NPD Group to create a leading global technology, analytics and data provider, and LiveRamp,…
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IRI data is now available through InfoSum for first-party data enhancement, planning, activation and analytics to improve effective communication with consumers and efficient use of marketing dollars IRI, which recently merged with The…
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Information Resources, Inc. (“IRI”) and The NPD Group (“NPD”) have completed their merger to create a leading global technology, analytics and data provider. The merger brings together colleagues across the globe to offer more than…
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Receipt Panel is integrated with IRI’s OmniConsumer Suite to offer the most comprehensive view of consumer purchase behavior, with unparalleled breadth, depth and granularity IRI, a fast-growing, global leader in innovative solutions and…
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PIM Brands entrusts IRI to deliver valuable perspective to navigate significant market challenges and business decisions Information Resources, Inc. (IRI®), a fast-growing global technology leader in innovative solutions…
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IRI®, a fast-growing, global leader in innovative solutions and services for consumer, retail and media companies, today announced that it has partnered with TikTok to deliver custom marketing and media mix effectiveness insights to…
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Kraft Heinz will be an early adopter of the new integrated solution; first-in-market offering integrates IRI’s best-in-class, item-level e-commerce point-of-sale data with Profitero’s digital-shelf metrics to supercharge growth and…
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Information Resources, Inc. (“IRI”), a fast-growing global leader in innovative solutions and services for consumer, retail and media companies, and The NPD Group (“NPD”), a global provider of market information and advisory services in…
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Ventura Foods unlocks category and brand growth by implementing opportunities discovered through IRI’s assortment optimization engine Information Resources, Inc. (IRI), a fast-growing global technology leader in innovative solutions and…
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