Local Media Consortium

The Local Media Consortium, a strategic alliance of local media companies, announced that it has extended its partnership with Google. This builds on an ongoing partnership that delivers LMC members with significant economic value, as well…
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Hashtag Lab's HTL BID platform bridges the ad-tech engineering gap Publishers looking to manage ad tech more efficiently by implementing Prebid header bidding and its components more easily now have an answer. The Local Media Consortium …
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New white paper outlines positive impact of initiative to help publishers develop new consumer and advertising monetization strategies The Local Media Consortium (LMC), a strategic alliance of local media companies, announced the results…
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The Google News Initiative (GNI), in partnership with the Local Media Consortium (LMC), announced the publication of the GNI Advertising Revenue Playbook, a comprehensive guide for small and midsize news organizations on how to successfully…
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The Local Media Consortium (LMC), a strategic alliance of leading local media companies, and Viafoura, a leader in engagement and content moderation solutions, announced a partnership that will offer the LMC's members the ability to drive…
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The Branded Content Project, an initiative by the Local Media Consortium, Local Media Association, and Facebook Journalism Project, released the results of a report on content marketing in collaboration with Borrell Associates Inc., which…
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Outbrain, the world's leading discovery and native advertising platform on the open web, announced that it has partnered with the Local Media Consortium (LMC), a strategic alliance of local media companies, as the organization’s preferred…
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Google and Salesforce Executives Will Speak on Maximizing Revenue, Creating New Value, and Increasing Diversity and Sustainable Digital Strategies in the Industry The Local Media Consortium and the Local Media Association, two of the…
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Local Media Organizations Centrally Manage In-House Agencies Through Centro’s Basis; Connects Back Office Functions with Planning, Buying, Campaign Analytics and Business Intelligence Centro, a global provider of advertising technology,…
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Project Will Help Local Media Expand and Improve Branded Content Programs Through Funding Grant The Local Media Consortium (LMC) and the Local Media Association (LMA), two of the local media industry's most innovative organizations, have…
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Using Integral Ad Science's Automated Real-Time Platform, Local Media Consortium Members Can Seamlessly Eliminate Impression Waste, Streamline Workflow, Improve Inventory Quality, and Increase Revenue The Local Media Consortium (LMC), a…
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The Local Media Consortium (LMC), a strategic alliance of leading local media companies, today announced a new partnership with Integral Ad Science (IAS), a global measurement and analytics company that builds verification,…
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