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Location intelligence

Esri to Provide Mapping Resources to WHO Member States

Advanced Geospatial Technology Offered to Global Communities During COVID-19 Crisis Esri, the global leader in mapping and location intelligence, announced they will provide a COVID-19 Response Package for Ministries of Health and Global Outbreak Alert and Response Network (GOARN) partners which will enable these organizations to have access to Esri’s geospatial platform and tools that can be used for reporting and analysis of cases and deaths, public health and response activities at the national level, in addition to…

Transcend Spatial Solutions to Rebrand as Rizing, Expanding Geospatial Services to the SAP Marketplace

Rizing Geospatial brings location intelligence experience to the transportation industry and SAP customers Rizing, LLC, a privately held multinational company and leading professional services firm that focuses primarily on SAP technology, announced that their Geospatial Solutions business, Transcend Spatial Solutions, is rebranded as Rizing. Location intelligence extended beyond the transportation industry "Transcend has been instrumental in solving location data challenges in the transportation industry for over…

UrbanFootprint Expands Platform to Identify Populations Most Vulnerable to COVID-19, Helping Local Authorities and Communities Better Plan…

New data helps state and local agencies, researchers, NGOs and more access and map critical data to aid in COVID-19 emergency response and mitigation efforts UrbanFootprint, the leading location intelligence and urban planning software company, launched new data allowing state and local agencies, researchers and other key stakeholders to identify the communities most vulnerable to COVID-19. Combining the latest information about COVID-19 incidence and spread with UrbanFootprint's existing built-in data and analytics,…

MarTech Interview with Laetitia Gazel Anthoine, CEO at HEROW

"We believe that publishers have an opportunity to leverage user data in a way that enhances the user experience as long as they are transparent about its use." My Journey in Tech Hi Laetitia. Tell us about your journey into Marketing Technology and how you arrived at HEROW. I've always been passionate about tech. After my graduation from CentralSupelec, a French Graduate School in Engineering, I started working for a Telecom company in France (Orange). While there, I worked on the implementation of their mobile…

TechBytes with Matt Furneaux, Director at GBG

"Data is not just a finite commodity. It’s an ever-expanding, scalable, multi-dimensional prism through which commercial situations can be understood, risks can be assessed and decisions made." Tell us about your role/team at GBG? At GBG, the global Identity Data Intelligence specialist, I am responsible for strategy and innovation for our location intelligence solution, Loqate. I have over 20 years of experience working in the location data space, particularly in the retail sector. In my role as a Director, I am…

Arrivalist Announces New Hires

Arrivalist, the leading location intelligence platform in the Travel industry, has expanded its Western US team, announcing two new senior level hires. Nevo Waintraub has been hired as Senior Director, Business Development and Brooke Burnham has been hired as Senior Account Director and. Burnham and Waintraub will be expanding Arrivalist’s position in the DMO and airport industries. The Arrivalist team continues to grow with two new recent additions Cree Lawson, Founder and CEO, said, “We’re excited to welcome Nevo and…

Aislelabs and Dallas Mavericks Premiere Use Case and Testimonial Video

Aislelabs Inc., the Toronto-based technology company and leading provider of enterprise-grade guest Wi-Fi, location analytics, and Wi-Fi marketing platforms, is pleased to announce a new video in partnership with NBA team Dallas Mavericks. Aislelabs product suites have been deployed at American Airlines Center, enabling the Dallas Mavericks to engage with and understand their fan base through demographic and location-based data. This new use case video shows the amazing power Aislelabs…

Esri Announces StoryMapper of the Year Contest Winners

Contestants Use Esri Technology to Tell Their Stories and Win Cash, Tech Donations Esri, the global leader in location intelligence, announced the winners of the 2019 ArcGIS StoryMapper of the Year Contest, in which contestants were invited to submit their best and most innovative story maps for a chance to win various prizes, including a cash donation for their chosen cause, school, or nonprofit organization. .@Esri announces winners for #StoryMapper of the Year Contest Guest judges for the 2019 contest included Alex…

HEROW and Intercom Partner to Integrate Location Intelligence and Deeper User Context Within Intercom’s Business Messaging Platform

HEROW is the first location service provider to integrate with Intercom, allowing businesses to enrich customer intelligence with location behaviors HEROW, a location intelligence and contextual platform for mobile applications, announces its partnership with Intercom, the business messaging platform that offers the only customizable messaging suite that drives growth at every stage of the customer lifecycle. HEROW’s app is now available in the Intercom App Store, which offers apps and integrations to acquire, engage and…

Prediction Series 2019: Interview with Tyler Simmons, Managing Director APAC at Foursquare

Could you tell us what comes to mind when you look back at the decade, which technologies made the most profound impact on your work and career? For me, the biggest impact has been the proliferation and adoption of mobile phones. Back when I first started working in digital technology, the industry players always commented and even joked that this was going to be the “year of mobile,” but year after year that didn’t materialize. The tracking, targeting, and measurement was very fragmented, and no one really cracked what…

Salesforce Selects Esri as Key Geospatial Partner

The first sentence of the fifth paragraph should read: Salesforce Maps will be released at Dreamforce 2019 (instead of: Salesforce Maps will be released at Dreamforce 2019 and available for purchase in February). .@Esri selected by @Salesforce as key #geospatial provider #DF19 The corrected release reads: SALESFORCE SELECTS ESRI AS KEY GEOSPATIAL PARTNER Today at Dreamforce, Esri, the global leader in mapping and location intelligence, announced that Salesforce has selected Esri as the key geospatial partner for…

Moving Walls Partners with Nigeria’s Leading Adtech Company; Launches Location Intelligence Platform to Transform Offline Media…

Moving Walls, a Singapore-headquartered global advertising technology company, has partnered with Interaction Channel Limited (ICL), a pioneer media and advertising company in Nigeria to launch the region's first location intelligence powered planning and buying solution for offline media. From Left - Ayo Oluwatosin, GMD, Rosabel Group; Srikanth Ramachandran, Founder/CEO, Moving Walls and Tosan Omagbemi, MD, Interaction Channel Ltd. The strategic partnership launched via an industry…

Blis Is the First Global Location Intelligence Company to Offer Independent Location Data Verification by Location Sciences

Blis and Location Sciences Announce Alliance to Drive Data Verification and Transparency in the Advertising Industry Blis, the global leader in real-world intelligence, has announced that it is the first global location intelligence company to embrace independent verification of data quality from independent location data verification and analytics company, Location Sciences. Blis and Location Sciences are coming together as two independent companies with a common goal for more transparency and data integrity in the…

Experian Makes Strategic Investment In PlaceIQ’s Location Intelligence Products and Capabilities

PlaceIQ's Location Intelligence Products and Capabilities Become Complementary Elements for Key Initiatives Across Experian's Marketing Division PlaceIQ, the company building a new model of consumer behavior with location data, announced a comprehensive strategic partnership with Experian, which includes a financial investment from the global information services company. This investment represents a growth round of financing for PlaceIQ, enabling the company to continue its strong forward market momentum by scaling its…

Esri Software Powers Location Intelligence in Microsoft’s Defense System Demonstration

‘Tactical Edge Vehicle’ Combines GIS, Artificial Intelligence, and Augmented Reality for Field Missions Esri, the global leader in location intelligence, announced that Microsoft’s Tactical Edge Platform will use Esri’s ArcGIS Enterprise to give its Microsoft Azure and Azure Cognitive Services a geographic context through Esri’s advanced mapping and spatial analytics technology. The platform is intended to demonstrate to defense and intelligence professionals how they can utilize connecting field sensor data and cloud…

Here & Now: Create Meaningful Marketing Moments with Location Intelligence

Location intelligence is an extremely powerful tool that helps brands craft precise targeting and creative media to drive meaningful, personalized marketing campaigns with massive ROI opportunities. Brands are using location intelligence to confidently tap into new markets and more effectively win over audiences through deeper consumer connections and messaging strategies derived from real-time data rather than supposition. Retailers—faced with stiff competition and disrupted by the rise of e-commerce—were early adopters…

MarTech Interview with Ran Ben-Yair, CEO and Co-Founder at Ubimo

"When a client can connect their data to movement or location data, they can expand their understanding of their customers and leverage this new view." Tell us about your role and journey into Marketing Technology. What inspired you to start Ubimo? We started Ubimo in 2013, at a time when people were trying to replicate the desktop-based digital ecosystem to mobile. They were looking at low context online behavior in-app to try and estimate things like the propensity of an audience to visit a brick-and-mortar location. We,…

CARTO Reports Record Customer Acquisition Growth; Appoints George Mathew to Board

George Mathew Joins CARTO's Board of Directors; CARTO Demonstrates Growth Among Enterprise Customers CARTO, the leader in location intelligence, announced at the first US-based CARTO Locations conference, held in New York City, that it has appointed George Mathew to its board of directors. Mathew brings more than 20 years of experience in developing technology leaders and brings to the board his depth of knowledge and experience developing applications for location data. Currently, Mathew serves as CEO and Chairman of…

GeoSpock Unveils an Industry-First Location Intelligence as a Service (LIaaS)

GeoSpock Product Showcase Is Used to Explore the Potential of Smart City Development, Online Advertising and Mobility Through Location Intelligence (LI) Analytics Functionality  GeoSpock® has announced the launch of its Location Intelligence as a Service (LlaaS) Product Showcase. Currently, GeoSpock delivers analytics, builds insight, and enables predictions across space and time. Read More: How is The Location Data Landscape Shaping Up in 2018? Demonstrating a variety of real-world scenarios, the Product Showcase…

CARTO Makes Location Intelligence More Accessible and Faster to Deliver Business Results

Pre-Defined Applications from CARTO, Partners and Developer Enhancements to CARTO's Platform Make User Adoption Easier Than Ever In their second announcement of the day, CARTO unveiled a set of enhancements to its software platform designed to make Location Intelligence solution development easier and faster. This means that CARTO customers and partners can rapidly build and deploy LI applications to address a wide variety of business challenges. Currently, CARTO's Location Intelligence platform turns location data into…