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machine learning

Selvita and Ardigen Will Receive Funding for the Development of an AI-based High-content Screening Platform

Selvita S.A.- one of the largest preclinical contract research organizations in Europe, has signed a grant agreement with the National Centre for Research and Development for the development of a cell-based phenotypic platform based on high content imaging system integrated with artificial intelligence data analysis for multiple therapeutic areas, including neuroinflammatory and fibrosis drug discovery (HiScAI - High Content Screening Artificial Intelligence). The grant will be executed in a consortium with Ardigen –…

8 Ways to Begin Building Marketing Resiliency Now

Over the past few weeks, we have been working closely with our clients across many different industries and sectors, all over the world, and learning that even some of the biggest global companies are struggling to keep their Marketing moving forward and collaborating remotely with their colleagues seamlessly to do so. With a significant remote workforce in place, we at SGK are thankful that we are in a strong position to help them fulfill the demands of today while preparing for the future.  While companies struggle…

Amplitude Announces Product Intelligence Collaboration with AWS AppFlow

Amplitude, a leading product intelligence platform that allows companies to build great product experiences, today announced an integration with AWS AppFlow, a just-launched, fully managed Amazon Web Services (AWS) service that provides AWS customers with an easy and secure way to transfer data between AWS services and SaaS applications in just a few clicks. AWS AppFlow securely orchestrates and executes the transfer of data between AWS storage, analytics, and machine learning services and SaaS applications. Amplitude is an…

Trustopia Selects Acuant for Identity Verification to Set a New Digital Standard for Global People Screening

Partnership Enables Safe and Secure Remote Onboarding for Companies to Verify Employees and Meet Regulations Acuant, a leading global provider of identity verification solutions, today announced that Trustopia is using its award-winning Trusted Identity Platform to provide seamless onboarding and authentication in its people screening ecosystem. Trustopia offers secure end-to-end intelligent people screening for enterprise customers around the world. With Acuant, Trustopia customers are able to quickly and accurately…

Friendable Announces its Initial Mobile Advertising and Test Results of its Latest Version of the “Friendable Dating App”

The Company Completes Initial 30-day Test and Realizes Increase in Download and Subscriber Metrics Friendable, Inc., a mobile-focused technology and marketing company, connecting and engaging users through two distinctly branded applications, announced the initial results of its “Everything starts with Friendship,” advertising campaign. The ad campaign continues to be managed by Liftoff, a highly awarded Palo Alto based firm that utilizes “Machine Learning Technologies”. Friendable’s testing began March 18, 2020,…

Profitero Announces New Leadership and New Funding to Fuel Its Next Stage of Growth

Profitero, a leading global enterprise eCommerce SaaS analytics platform, announced a new executive leadership team and raised $20 million to fuel its next stage of growth. Bryan Wiener, a 25-year digital marketing and SaaS industry veteran, has joined as Chief Executive Officer. Sarah Hofstetter, an award-winning marketing executive and current member of the board of directors for Campbell Soup Company, has joined as President. Sandor Palfy, former CTO of LogMeIn, has joined as Chief Technology Officer. For the past…

Oracle Achieves FedRAMP High Authorization for its Oracle Cloud Infrastructure-Government Cloud Offering

Delivers a comprehensive and authorized cloud for protecting the U.S. government's data To support growing customer demand, Oracle today announced that Oracle Cloud Infrastructure-Government Cloud has achieved FedRAMP High Authorization. With the highest level of FedRAMP Authorization and DISA Impact Level 5 provisional (IL5 PATO) authorizations, Oracle Cloud can provide government customers with the stringent standards of security necessary to protect the federal government's data. Oracle is a long-standing strategic…

The Rise of the Data Engineer

The introduction of AI into products and services – across all sectors – is creating new capabilities at a scale that software developers could never have dreamed of just a decade ago. But this development is not just about the tech. The combination of AI and Cloud infrastructure is triggering a fascinating change in personnel that you cannot ignore; it is changing the roles of certain engineers and creating an entirely newfound requirement that demands an entirely new engineering specialty. Let’s review the evolution…

Search Discovery Launches Salesforce Einstein Discovery + Tableau Accelerator

Search Discovery, a data transformation company, launches an Einstein+Tableau Accelerator to help clients rapidly integrate Einstein Discovery Predictions and Prescriptions into their Tableau dashboards. This technology combines the best of both platforms and finally answers the question of when to use Tableau vs. Einstein. The solution: Use the strengths of both! Our Accelerator program demonstrates that the platforms' benefits aren't mutually exclusive. Instead, the platforms are "better together." Search Discovery's…

Five Trends That Will Shape the Influencer Marketing Industry in 2020

Influencer Marketing has seen tremendous growth in recent years. Once viewed as an experimental channel, it has evolved into a core strategy for most marketing organizations and the industry is expected to reach upwards of $10 billion by 2020. But, as with any emerging market, Influencer Marketing must evolve in order to survive. As the industry grows, it’s becoming increasingly difficult for brands to achieve consistent success, which begs the question: How can the influencer ecosystem mature to keep up with demand? Here…

ZoomInfo Launches ‘Intent’ Solution to Help B2B Companies Identify, Prioritize and Engage Sales Leads Based on Buying Signals

Pairing proprietary machine learning technology and market-leading data, ZoomInfo Intent enables go-to-market teams to reach the right prospects at the right time during the research and buying process ZoomInfo, the global leader in go-to-market (GTM) intelligence solutions, today announced the launch of ZoomInfo Intent, a new, B2B-specific solution that leverages proprietary machine learning technology to shed light on purchasing signals for marketing and sales professionals. ZoomInfo Intent pinpoints what prospects and…

Machine Learning is Your Secret Weapon for Customer Acquisition

If you’re looking for a strategy to get ahead when it comes to customer acquisition, Machine Learning can be your secret weapon. While Machine Learning does fall under the larger category of Artificial Intelligence (AI), it’s a bit more specific and can be an extremely effective technology to pair with your customer and prospect database. True AI can think for itself like Lieutenant Commander Data from Star Trek. Machine Learning, however, can automate tasks and apply predictive analytics that drives meaningful growth.…

RollWorks Becomes a LaunchPoint Accelerate Partner, Adding Additional Data and Machine Learning Capabilities for Account-Based Marketing

Certified Marketo Engage integration gives joint customers deeper ABM functionality to attract and close unknown buyers from high-value accounts RollWorks, a division of NextRoll, Inc., announced today that it has joined LaunchPoint, by Marketo an Adobe company as an Accelerate partner. The certified integration combines Marketo Engage, a complete solution for lead management and RollWorks’ account-based platform so customers can identify more high-value accounts, engage the buying committees within those accounts…

38% of Enterprises Plan to Adopt Blockchain Solutions in 2020

Data gathered by InsideBitcoins.com indicates that about 38% of organizations are planning to integrate blockchain solutions into their operations in 2020. From the data, 15% of the enterprises will adopt blockchain solutions on a large scale while 23% will have moderate operations. Blockchain technology gaining popularity In the course of this year, entities also plan to adopt the Public cloud at 79% with 72% of organizations going for Artificial intelligence (AI) and machine learning. Organizations also plan to…

DataRobot Unveils Latest Version of Enterprise AI Platform, Introducing Visual AI, AI Applications, and Automated Deep Learning

Enhancements to MLOps and Automated Time Series, as well as the addition of DataRobot Paxata, take enterprise AI to new heights DataRobot, the leader in enterprise AI, announced enhancements to its enterprise AI platform, including AI Applications, Automated Deep Learning, and Visual AI. These new introductions further unlock the value of AI by putting the power of AI into the hands of more users and making it simpler to build and deploy deep learning models. “Subject matter experts from any industry can now solve new…

Deep Learning to Be Key Driver for Expansion and Adoption of AI in Asia-Pacific, Says GlobalData

Deep learning, a subset of machine learning and artificial intelligence (AI), is predicted to provide formidable momentum for the adoption and growth of artificial intelligence in the Asia-Pacific (APAC) region. The next few years will see deep learning become part of main-stream deployments, bringing commendable changes to businesses in the region, says GlobalData, a leading data and analytics company. GlobalData estimates the APAC region to account for approximately 30% of the global AI platforms’ revenue (around…

SS&C Acquires Captricity

SS&C Technologies Holdings, Inc., announced it has entered into a definitive agreement to acquire Captricity, the maker of Vidado data transformation platform. The Oakland, California-based Captricity offers an enterprise-grade machine learning solution that enables fast, scalable and highly accurate extraction of handwritten and machine-printed data from paper documents. The acquisition adds 30 full-time employees in Oakland, Boulder, Colorado, and New York City. Regulated enterprises in the insurance, financial…

Online-to-Offline Attribution: Three Vital Questions to Ask

Traditional advertising has long been a core part of the brand advertising arsenal, because it has been perceived as reaching the largest audience. But the landscape of advertising has shifted heavily toward digital, with mobile’s rapid growth changing the status quo faster than any medium had before.  To underscore this point, Digital Advertising increased by 19.1% in 2019 to $129.3 billion, while traditional advertising fell 19% to $109.5 billion, meaning that digital will account for 54.2% of total spending. While this…

InterSystems Releases New Version of InterSystems IRIS Data Platform

Latest version of market-leading data platform software makes it even easier to develop and deploy real-time, machine learning-enabled applications that bridge data and application silos InterSystems, a creative data technology provider dedicated to helping customers solve the most critical scalability, interoperability, and speed problems, announced the availability of the latest version of the InterSystems IRIS™ data platform. This is the third major release of InterSystems IRIS, the company's flagship data platform…

Why CMOs Are Blind to 90% of Their Content Experience

It is best practice -- and common -- for marketers to pre-test human response of their premium Video content. That typically includes big event-driven “tentpole” TV spots, like Super Bowl ads, and evergreen content that is designed to be relevant for a long period of time. That’s logical: If you’re spending millions of dollars on creative production, and millions of dollars to distribute that content, it is only responsible to test, diagnose, improve, predict and select the highest performing ads. More specifically,…