Banner Before Header
Browsing Tag

Marc Benioff

Salesforce Update: Vlocity Acquisition, Co-CEO Keith Block Stepping Down and More…

Salesforce economy is definitely booming and set to register another phenomenal quarter ahead. The world's biggest CRM-maker for Marketing, Sales and Commerce has announced big updates this week. The big updates are: Salesforce will acquire Vlocity for $1.13 Billion.  Vlocity is a three-time Forbes Cloud 100 winner and strategic Salesforce ISV. It currently delivers industry-specific cloud and mobile software that embed digital, omnichannel processes for customer-centric industries. David Schmaier, CEO & Founder,…

Keith Block Steps Down as Salesforce Co-CEO; Marc Benioff is Chair and CEO

Block becomes Advisor to the CEO Salesforce announced that Keith Block has stepped down as co-CEO of Salesforce and Marc Benioff is Chair and CEO of the company. Block is remaining as Advisor to the CEO. "It's been my greatest honor to lead the team with Marc that has more than quadrupled Salesforce from $4 billion of revenue when I joined in 2013 to over $17 billion last year," said Block. "We are now a global enterprise company, focused on industries, and have an ecosystem that is the envy of the industry, and I'm so…

Customer Programs Thought Leader Bill Lee Announces All-Star Speaker Agenda for the 2020 Summit

The 2020 Summit on Customer Engagement will feature speeches from Customer Programs leaders who are transforming the customer experience and driving business impact using the "Tom Sawyer Strategy." Now in its 16th year, the Summit on Customer Engagement is the most respected educational and networking event in the world for Customer Programs professionals. "Customer Programs managers can be thought of as the Tom Sawyers of their firms," says Bill Lee, founder of the Summit. "They're the ones who run customer…

Dame Jayne-Anne Gadhia to Join Salesforce as UK and Ireland CEO

Salesforce, the global leader in CRM, announced that Dame Jayne-Anne Gadhia will join the company on October 1st as CEO, Salesforce UK and Ireland (UKI) to lead the company's UKI business through its next stage of growth. Salesforce is experiencing rapid growth in the UKI and in June last year the company announced plans to invest $2.5 billion in its UK business over the following five years. As part of this investment, Salesforce has increased headcount, data centre capacity and office space to support its rapidly…

Salesforce Completes Acquisition of Tableau

World's #1 CRM and #1 analytics platform come together to supercharge customers' digital transformations Salesforce, the global leader in CRM, announced it has completed its acquisition of Tableau Software, bringing together the world's #1 CRM with the world's #1 analytics platform. Comments on the News: "Tableau is an extraordinary company, with an amazing product and team and an incredibly passionate community," said Marc Benioff, Chairman and co-CEO, Salesforce. "Together we can transform the way people…

MarTech Interview with Robert Gerstmann, Co-Founder and Chief Evangelist at Sinch

"The rise of social communication has completely redefined how we communicate with our friends and family. " Tell us about your journey into enterprise communications I’ve been working in mobile enterprise communications for over fifteen years. Prior to Co-Founding Sinch, originally named CLX, in 2008 I held Commercial Management positions at Mblox as Director of the Global Mobile Messaging business line and at payments service provider Netgiro/Digital River. Tell us about the evolving state of the consumer message…

Forging MarTech with Big Data: Salesforce Eyes Tableau’s Big Data Expertise with $15.7 Billion Deal

Last month, we saw MarTech leader, Salesforce announce some key product developments in Pardot and Salesforce Einstein. Then, it followed it up with a Blockchain initiative. We had predicted that Salesforce is not far from making a dash into Big Data marketplace, cracking a whip on the clutter caused in an over-crowded CRM and Cloud market already. Today, our MarTech Big Data drill predictions came true as Salesforce announced a definitive agreement to acquire Big Data and Customer Intelligence software provider, Tableau for…

MarTech Interview with Kevin Eichelberger, Founder and CEO at Blue Acorn

"The question to always be asking is how can AI be applied to a situation to drive a better result, with less resources." Tell us about your role and journey into Technology. What inspired you to start Blue Acorn? I started Blue Acorn out of a passion for Ecommerce. At the time, I was a CRM consultant by day, and I spent my nights and weekends starting and growing an online retail business. I learned everything I could about Ecommerce from technology, to digital marketing, to analytics and through all of that  realized…

Salesforce Chairman and Co-CEO Marc Benioff to Speak at the 2019 Goldman Sachs Technology and Internet Conference

Salesforce, the global leader in CRM, announced that Chairman and Co-CEO Marc Benioff will speak at the 2019 Goldman Sachs Technology and Internet Conference in San Francisco. Benioff will participate in a fireside chat with David Solomon, Chairman and CEO of Goldman Sachs, on Wednesday, February 13, 2019 beginning at approximately 4:40 p.m. PT. In January, Salesforce, announced Salesforce Tower Dublin, significantly expanding the company’s regional headquarters in Ireland. As part of the expansion, Salesforce plans to…

Salesforce Co-CEOs Marc Benioff and Keith Block to Participate in World Economic Forum Annual Meeting 2019

Salesforce, the global leader in CRM, announced that Chairman and Co-CEO Marc Benioff and Co-CEO Keith Block will participate in the World Economic Forum Annual Meeting taking place in Davos, Switzerland from January 22-25, 2019. At the event, Benioff and Block will participate in the following discussions: Wednesday, January 23: Benioff will participate in a press conference with the President of Colombia on the Fourth Industrial Revolution. The event is scheduled to begin at approximately 11am CET/ 2am PST. Also…

Dreamforce Interview with Gary Ballabio, Director, Business Development, Cloudinary

"Consumers have come to expect that their shopping experiences will be as optimal on their phones as they are on their desktops or laptops, and no matter where they’re viewing your content."Tell us about your journey in technology and how you arrived at Cloudinary? I joined Cloudinary last summer after spending time at Akamai Technologies. My years at Akamai gave me a foundation in best practices for website design and web performance that is very relevant to the work that Cloudinary does. After seeing Cloudinary’s image…

Apple and Salesforce Join Forces to Deliver the Best Business Experiences

The Collaboration Seeks to Usher in a Plethora of Powerful Business Applications and Customer Experiences Global CRM leaders Salesforce and Apple’ iOS are collaborating. Salesforce is already redesigning its iOS application to provide an enhanced experience for its users. Salesforce wants to optimize its application to better suit the native mobile platform –add new features and launch powerful business applications. The partnership will also facilitate Salesforce developers to develop their own native…

Salesforce Kicks Off Dreamforce 2018-A Celebration of Trailblazers

The World's #1 CRM Company Welcomes Trailblazers to Dreamforce 2018 for Four Days of Innovation, Inspiration, Learning, Equality, Giving Back, Sustainability and Fun Salesforce, the global leader in CRM, welcomed 171,000 registered attendees from 83 countries and 10 million online viewers to Dreamforce, the world's largest software conference. At Dreamforce, Salesforce is unveiling new integration, productivity and AI platform services and new strategic partnerships to help companies connect with their customers in whole…

Gainsight CEO Nick Mehta Ranks Third on Top 50 SaaS CEOs of 2018 List

Mehta Recognized for SaaS Leadership for the Second Consecutive Year Gainsight, the Customer Success company, announced that its Chief Executive Officer, Nick Mehta, was recognized as one of the Top 50 SaaS CEOs of 2018 by The SaaS Report. Mehta ranked number three on the list, jumping up from the number twelve spot on the 2017 list. The SaaStr Report is a comprehensive source for business news, investment activity, and corporate actions related to the SaaS and software sectors. Nominated CEOs were assessed across a number…

Keith Block Promoted to Co-CEO of Salesforce, Reporting to the Board of Directors

Salesforce, the global leader in CRM, announced that the company's Board of Directors has promoted Keith Block to co-CEO. Block now reports to Salesforce's Board of Directors, and remains a member of the board. Block served as Salesforce's Vice Chairman, President and as a Director since joining the company in June 2013, and most recently served as the company's COO since February 2016. "Keith has been my trusted partner in running Salesforce for the past five years, and I'm thrilled to welcome him as co-CEO," said …

Salesforce Announces Appointment of Co-Founder and Chief Technology Officer Parker Harris to its Board of Directors

Salesforce , the global leader in CRM, announced that Parker Harris, Salesforce Co-Founder and Chief Technology Officer, was appointed to its Board of Directors, effective as of August 7, 2018. The appointment increases the size of the Salesforce Board of Directors to 13 members. "Since our founding in 1999, Parker has been instrumental in driving Salesforce's innovation and shaping our culture," said Marc Benioff, Chairman and co-CEO, Salesforce. "I'm thrilled to welcome him to the board and look forward to his continued…

Salesforce-Sponsored Car 66 Finishes in Top-12 in Indy 500

Salesforce’s Einstein Analytics Team Also Added to the Race Festivities, Hosting an Interactive Analytics Pit Stop Experience at the Racetrack After the hustle-bustle of GDPR, the martech community had something different to cheer about. Top CRM maker and martech leader, Salesforce is burning some serious rubber in Indy 500 racing as well. Popular racer JR Hildebrand drove the Salesforce-sponsored car 66 to an eleventh-place finish in Sunday’s 102nd Indianapolis 500 race. Indianapolis is home to Salesforce’s second…

Surfing the Marketing Automation Tide in 2018

In the foreseeable future, Marketing Automation would continue to remain a staple technology for every marketing team, irrespective of the size and nature of the business. Opinions could vary on how mature modern marketing automation tools are, or how they could deliver better benefits for SMB marketing teams. Yet, most CMOs would agree that primary struggle in the adoption of marketing automation (or, automation of marketing ops) is its integration across marketing and sales systems. The rising expectations around CX mean…

Interview with Seth Besmertnik, CEO and Founder, Conductor

"Technologies need to help marketers understand the entire picture - from a customer’s perspective."Tell us about your role and how you got here? What galvanized you to start an organic marketing company? It started out over ten years ago as a side project. I was working on launching an online therapy business, and a friend and I helped companies with SEO for a few extra thousand bucks a month. Then one morning I got a call from Vonage, the phone company, saying they wanted to spend $50k a month with us. I was still…